At a Glance
- Tasks: Create and manage social media strategies to boost brand visibility and engagement.
- Company: Join Ulike, a leading brand in high-end beauty devices, revolutionizing self-care since 2013.
- Benefits: Enjoy flexible work arrangements, competitive salary, and opportunities for professional growth.
- Why this job: Be part of a dynamic team, shaping digital presence and engaging with diverse audiences.
- Qualifications: Experience in social media management, strong communication skills, and creativity are essential.
- Other info: Mandarin speaking is preferred; remote work available.
The predicted salary is between 28800 - 42000 £ per year.
About the Ulike
http://ulike.com
Ulike Group is a leading international brand in the at-home high-end beauty device sector, offering consumers a safe, effective and convenient self-care experience that replicates the beauty salon at home. Founded in 2013. We have been at the forefront of technology innovation for over a decade.
Company: Ulike UK
Location: London (Remote at the moment)
Reporting to: Marketing Director
Start Date: Immediate
Responsibilities:
- Develop and implement social media strategies to enhance brand visibility and engagement across all platforms.
- Plan, create, and manage high-quality content tailored to target audiences, ensuring alignment with the company’s brand identity.
- Oversee the day-to-day operations of social media accounts, including scheduling, posting, and monitoring interactions.
- Build and maintain strong, long-lasting relationships with influencers, collaborators, and other stakeholders.
- Analyze performance metrics to inform strategy improvements, reporting key insights to the marketing team.
- Identify and capitalize on emerging trends and new platforms to strengthen the company’s digital presence.
- Collaborate with marketing, sales, and creative teams to design integrated campaigns.
- Manage social media budgets and campaigns to maximize ROI.
- Monitor competitor activity to maintain a competitive edge in the digital space.
- Support in content localization and cultural tailoring for diverse audiences, with a focus on UK and Mandarin-speaking markets.
Requirements:
- Proven experience in managing social media platforms and campaigns for consumer-focused brands.
- Strong understanding of digital marketing trends, analytics tools, and content strategy best practices.
- Experience working in retail, e-commerce, or related industries preferred.
- Exceptional communication and storytelling skills, with the ability to craft compelling narratives.
- Proficiency in social media platforms such as Instagram, Facebook, TikTok, LinkedIn, and emerging channels.
- Mandarin speaking is preferred but not essential.
- Experience with paid social media advertising and influencer marketing strategies.
- Creative mindset with the ability to adapt to evolving audience needs and preferences.
- Ability to manage multiple projects and deadlines in a fast-paced environment.
What We Offer:
Dynamic and creative work within an international high-tech group.
Opportunities for professional growth and innovation.
Competitive salary with a performance-based bonus.
Flexible working arrangements and potential for expanding career development.
Social Media Manager (Mandarin Speaker Preferred) employer: Ulike Global
Contact Detail:
Ulike Global Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Social Media Manager (Mandarin Speaker Preferred)
✨Tip Number 1
Familiarize yourself with Ulike's brand identity and values. Understanding what makes our products unique will help you create content that resonates with our target audience and aligns with our overall marketing strategy.
✨Tip Number 2
Stay updated on the latest trends in social media, especially those relevant to beauty and self-care. Being able to identify and leverage these trends will demonstrate your proactive approach and creativity in enhancing our digital presence.
✨Tip Number 3
Build a portfolio showcasing your previous social media campaigns, particularly those that involved influencer collaborations or targeted content for diverse audiences. This will highlight your experience and ability to drive engagement effectively.
✨Tip Number 4
If you speak Mandarin, emphasize this skill during your interactions. It can be a significant asset in reaching out to Mandarin-speaking markets and tailoring content that appeals to this demographic.
We think you need these skills to ace Social Media Manager (Mandarin Speaker Preferred)
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in social media management and digital marketing. Emphasize any work you've done with consumer-focused brands and your familiarity with platforms like Instagram, Facebook, and TikTok.
Craft a Compelling Cover Letter: In your cover letter, express your passion for social media and how you can enhance Ulike's brand visibility. Mention your understanding of the beauty industry and any experience you have with content localization, especially for Mandarin-speaking audiences.
Showcase Your Creativity: Include examples of past social media campaigns you've managed. Highlight your ability to create engaging content and your experience with influencer marketing strategies. If possible, provide links to your work or portfolio.
Highlight Analytical Skills: Discuss your experience with analyzing performance metrics and how you've used data to inform strategy improvements in previous roles. This will demonstrate your ability to contribute to Ulike's marketing efforts effectively.
How to prepare for a job interview at Ulike Global
✨Showcase Your Social Media Expertise
Be prepared to discuss your previous experience managing social media accounts. Highlight specific campaigns you've run, the platforms you used, and the results you achieved. This will demonstrate your ability to enhance brand visibility and engagement.
✨Understand the Brand's Identity
Before the interview, familiarize yourself with Ulike's brand identity and values. Be ready to explain how you would create content that aligns with their image and resonates with their target audience, especially in the UK and Mandarin-speaking markets.
✨Discuss Trends and Analytics
Stay updated on the latest digital marketing trends and be prepared to discuss how you analyze performance metrics. Share examples of how you've used analytics tools to inform strategy improvements in past roles.
✨Prepare for Cultural Tailoring
Since the role involves content localization for diverse audiences, think about how you would adapt content for different cultural contexts. Be ready to share ideas on how to engage Mandarin-speaking audiences while maintaining the brand's core message.