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- Tasks: Create bold digital-first ideas for brand and show campaigns across various platforms.
- Company: Join UKTV's in-house creative hub redefining content in a data-driven world.
- Benefits: Collaborative environment with opportunities to innovate and grow your creative skills.
- Why this job: Be part of a team that challenges norms and drives impactful creative culture.
- Qualifications: Strong digital storytelling skills and hands-on experience with Adobe Suite.
- Other info: Passion for entertainment and emerging formats is a must!
The predicted salary is between 36000 - 60000 £ per year.
We’re the in-house creative hub for UKTV, delivering best-in-class content across paid, owned and earned channels. Our mission? To redefine what creative means in a fast-evolving, data-driven, platform-native world. We entertain, engage and drive results — collaborating across marketing, media and insight to create content that earns attention and moves audiences.
You don’t just adapt campaigns for digital — you help invent them. As a Digital Creative, you’ll bring platform-native thinking, bold ideas and digital craft into UKTV’s brand and content campaigns. You’ll collaborate with Senior Creatives, Marketing, Design, Media and Production to develop cross-platform concepts that start with insight, resonate emotionally and feel native in digital spaces. While your primary focus will be brand and show campaigns, you’ll also pivot to always-on and performance briefs when needed — ensuring our creative lands with audiences and delivers measurable results. This is a role for someone who wants to challenge the default, energise those around them, and help build a new creative culture where craft and conversion go hand in hand.
Responsibilities
- Develop bold digital-first ideas and extensions for brand and show campaigns across AV, OOH, social and partnerships.
- Translate marketing briefs into integrated, insight-driven concepts with a strong platform perspective.
- Create and deliver crafted assets optimised for attention and engagement across Meta, TikTok, YouTube, CTV and beyond.
- Build campaign toolkits for social and digital channels to ensure consistency and impact.
- Collaborate with designers, editors and producers to guide shoots, edits and motion graphics for digital executions.
- Support performance activity with rapid edits, cut-downs and adaptive formats using data and insight.
- Stay close to platform trends and innovations to keep campaigns fresh and culturally relevant.
Qualifications
- Strong grasp of digital storytelling and how ideas play out across social, AV and experiential channels.
- Ability to translate insights into thumb-stopping, culturally relevant campaign ideas.
- Hands-on skills in editing, motion, copy and platform-tailoring (Adobe Suite: After Effects, Photoshop, Illustrator).
- Understanding of brand-building and performance principles, with curiosity for emerging tools (including AI and automation).
- Collaborative, proactive and confident in contributing ideas during creative sessions.
- Passion for entertainment, pop culture and emerging formats.
- Portfolio of digital-first work demonstrating creative ambition and measurable impact.
Nice to Have
- Experience creating content toolkits or adaptive formats for large campaigns.
- Familiarity with influencer collaborations and accessibility best practice.
- Understanding of paid media metrics and how creative impacts them.
Creative Specialist in London employer: UKTV
Contact Detail:
UKTV Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Creative Specialist in London
✨Tip Number 1
Get your portfolio in shape! Make sure it showcases your best digital-first work that aligns with the Creative Specialist role. Highlight projects where you’ve developed bold ideas and delivered measurable results.
✨Tip Number 2
Network like a pro! Connect with industry folks on LinkedIn or at events. Don’t be shy to reach out to people at UKTV and ask about their creative culture — it shows your enthusiasm and can lead to valuable insights.
✨Tip Number 3
Prepare for interviews by brushing up on platform trends and innovations. Be ready to discuss how you can bring fresh, culturally relevant ideas to the table. Show them you’re not just a follower but a trendsetter!
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets seen. Plus, it shows you’re serious about joining our creative hub and ready to redefine what creative means in a data-driven world.
We think you need these skills to ace Creative Specialist in London
Some tips for your application 🫡
Show Your Creative Spark: When you're applying for the Creative Specialist role, let your personality shine through! We want to see your unique ideas and how you think outside the box. Don’t just list your skills; show us how you've used them in real projects.
Tailor Your Application: Make sure to customise your application for this specific role. Highlight your experience with digital storytelling and platform-native thinking. We love seeing how your past work aligns with our mission to redefine creativity!
Include a Portfolio: Your portfolio is your chance to impress us! Include examples of your best digital-first work that demonstrate your creative ambition and measurable impact. Make it easy for us to see your skills in action!
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it shows you’re keen on joining our creative hub!
How to prepare for a job interview at UKTV
✨Know Your Digital Storytelling
Make sure you brush up on your understanding of digital storytelling. Be ready to discuss how your ideas can play out across various platforms like social media, AV, and experiential channels. Bring examples from your portfolio that showcase your ability to create thumb-stopping content.
✨Showcase Your Collaborative Spirit
This role is all about collaboration, so be prepared to talk about your experiences working with designers, editors, and producers. Share specific instances where your contributions helped shape a project, and highlight your proactive approach in creative sessions.
✨Stay Ahead of Trends
UKTV values fresh and culturally relevant campaigns, so do your homework on current platform trends and innovations. Be ready to discuss how you've incorporated these trends into your past work and how you plan to keep campaigns engaging and up-to-date.
✨Demonstrate Your Technical Skills
Familiarise yourself with the Adobe Suite, especially After Effects, Photoshop, and Illustrator. Be prepared to discuss your hands-on skills in editing and motion graphics, and how you tailor content for different platforms. Show them you can create crafted assets that grab attention!
