Social & Influencer Executive

At UKLASH, we’re redefining natural beauty with powerful, effective beauty essentials that deliver real results. We’re looking for a creative, confident, and beauty‑obsessed Social & Influencer Executive to help shape our brand presence across social platforms and support our growing influencer and activation strategy.

This hybrid role blends content creation, community engagement, influencer support, and hands‑on brand storytelling. You’ll produce scroll‑stopping social content, host lives, support TikTok Shop activity, and bring campaigns to life through creators and brand activations.

As part of a fast‑paced, collaborative marketing team, you’ll put your creativity at the heart of a high‑growth beauty brand, strengthening our community and driving awareness and revenue.

Key Responsibilities

Social

• Lead the social content calendar for key platforms—trends, challenges, product storytelling—to keep our presence fresh and scroll‑stopping.
• Plan, script, shoot, and edit social‑first content (short‑form video and live recaps) that aligns with brand campaigns and key product launches.
• Create content for our paid ads team to use across our paid social strategy.
• Host TikTok Live sessions regularly to engage, educate, and entertain our growing community.
• Schedule all social posts and write captions that reflect UKLASH tone of voice, monitoring performance.
• Manage community engagement—respond to comments, build relationships, and support a positive, inclusive space.
• Support the Social Media Manager and Paid Media Team to create TikTok‑shop‑specific content to support campaigns and increase TikTok Shop revenue.
• Support the Retail Team with content for key retail partners (BAU and launches).
• Monitor performance using key metrics and analytics to provide feedback, improve content, and hit KPIs.
• Stay ahead of social trends, creators, and platform updates, constantly bringing new ideas to the table.

Influencer & Activations

• Support Senior Influencer & Activations Manager with content briefing.
• Assist with paid partner communications and content tracking & reporting.
• Help plan and logistically coordinate events, including design briefing.
• Attend influencer and PR events to manage talent and ensure high‑standard delivery.
• Stay updated on industry trends and emerging influencers.

Requirements

• 2+ years managing social media platforms, content creation, and influencer support for a beauty, fashion, or lifestyle brand.
• Strong knowledge of beauty products, skincare routines, and social trends.
• Confident on‑camera presence with the ability to connect with an audience in real time.
• Bonus: experience in TikTok Live presenting or similar livestreaming platforms.
• Proficient video editing skills—CapCut or similar apps.
• Creative thinker with solid understanding of content strategy, social performance, platform nuances, and influencer performance.
• Excellent writing skills for engaging captions and brand‑aligned copy.
• Self‑starter comfortable working remotely in a fast‑paced, creative environment.
• Proficiency in social media and influencer tools, scheduling, and reporting platforms.
• Strong analytical skills for weekly marketing reporting meetings.
• Passionate about beauty and confident in representing a brand you believe in.

Bonus Points

• Additional experience in TikTok Live presenting or similar livestreaming platforms.
• Experience with influencer marketing.
• Photography, videography, or graphic design skills.
• Personal interest in beauty, skincare, makeup artistry, or content creation.
• Experience working within the US market.

What You’ll Love

• Being part of a growing beauty brand with a strong voice and mission.
• Working alongside a passionate and creative team.
• Access to the latest beauty products and exclusive launches.
• Flexible work environment and opportunities for growth.
• Work‑from‑abroad policy.
• 25 days holiday + Bank Holidays.

Why Join Us?

At UKLASH, we’re more than just beauty—we’re a brand built on confidence, empowerment, and community. We champion diversity, inclusion, and creativity at every level. If you’re excited to shape a leading beauty brand’s presence on social media and be part of something truly impactful, we’d love to hear from you.

Equal Opportunity Statement

At UKLASH we believe that a great team is made up of people from a wide variety of backgrounds, beliefs and experiences. We are an inclusive employer and will not discriminate on the grounds of race, colour, age, national origin, religion, sexual orientation, gender identity and/or expression or disability. If you share our values and want to help make a difference, we\’d love to hear from you.

Seniority level

• Associate

Employment type

• Full‑time

Job function

• Marketing

Industry

• Personal Care Product Manufacturing