European Inbound Coach & Trade Sales Lead in London

European Inbound Coach & Trade Sales Lead in London

London Full-Time 60000 - 80000 £ / year (est.) No working from home possible
Ukinbound

At a Glance

  • Tasks: Drive growth in inbound coach and trade sales across Europe, building valuable partnerships.
  • Company: Join LeShuttle, a leader in travel and transport with a focus on innovation.
  • Benefits: Competitive salary, dynamic work environment, and opportunities for professional growth.
  • Other info: Engage with industry leaders and represent the brand at major events.
  • Why this job: Be a key player in shaping the future of European travel sales.
  • Qualifications: 5+ years in senior sales leadership within travel or B2B environments.

The predicted salary is between 60000 - 80000 £ per year.

LeShuttle are currently seeking a Head of Sales. The Head of Coach & Trade Sales – Continental Europe is responsible for driving the growth of inbound coach and trade sales from Europe to the UK. The role focuses on building and managing high‑value partnerships with European resellers and travel trade partners, maximising sales performance, and strengthening the organisation’s market position across key European markets, including France, Germany, the Netherlands and Belgium.

Key responsibilities:

  • Shape and deliver the European inbound sales strategy for the Coach and Trade division, aligned with wider commercial objectives.
  • Act as a senior thought leader for inbound trade sales, promoting collaboration, innovation and accountability across the business.
  • Represent the organisation at European industry events, conferences and forums to raise profile and secure new business opportunities.
  • Develop and maintain strong, long‑term relationships with coach operators, travel agencies and trade partners across Continental Europe.
  • Lead the creation of strategic partnerships that support sustainable growth and market leadership.
  • Act as the primary ambassador for inbound coach and trade sales across European trade networks and associations.
  • Provide oversight of inbound trade operations, ensuring efficiency, safety, and compliance with relevant regulatory frameworks (e.g. API, ETA, ETIAS).
  • Drive continuous improvement through process optimisation, technology adoption and customer‑focused innovation.
  • Own and manage the inbound trade budget, including forecasting, performance tracking and delivery against targets.
  • Use performance data and market insights to identify revenue growth opportunities and manage risk.
  • Lead senior‑level commercial negotiations, ensuring contracts deliver long‑term value and align with governance requirements.
  • Act as the internal expert on European inbound travel trade trends, competitor activity and emerging market developments.
  • Translate insight into forward‑looking strategies that strengthen competitive position.

Qualifications:

  • Bachelor’s degree or equivalent professional experience.
  • Significant senior‑level sales leadership experience (typically 5+ years) within travel, transport or a comparable B2B environment.
  • Strong understanding of the European travel trade distribution landscape, particularly France, Germany and the Netherlands.
  • Proven ability to build and sustain senior commercial partnerships.
  • Commercially astute, analytical and results‑driven, with strong presentation and stakeholder management skills.

How to apply: Please click here to apply for this position.

European Inbound Coach & Trade Sales Lead in London employer: Ukinbound

LeShuttle is an exceptional employer, offering a dynamic work environment that fosters collaboration and innovation in the travel industry. With a strong focus on employee growth, we provide opportunities for professional development and the chance to lead impactful projects across key European markets. Our commitment to sustainability and market leadership, combined with a supportive culture, makes LeShuttle an attractive place for those seeking meaningful and rewarding careers.

Ukinbound

Contact Details:

Ukinbound Recruitment Team

StudySmarter Expert Advice🤫

We think this is how you could land European Inbound Coach & Trade Sales Lead in London

Tip Number 1

Network like a pro! Attend industry events and conferences where you can meet potential partners and employers. Don’t be shy; introduce yourself and share your passion for inbound coach and trade sales.

Tip Number 2

Showcase your expertise! Create a personal brand on LinkedIn that highlights your experience in the European travel trade. Share insights, articles, and engage with others in the industry to get noticed.

Tip Number 3

Follow up after meetings or events. A simple thank-you email can go a long way in building relationships. Mention something specific from your conversation to keep it personal and memorable.

Tip Number 4

Don’t forget to apply through our website! We’re always looking for talented individuals who are ready to drive growth in the inbound coach and trade sales sector. Your next big opportunity could be just a click away!

We think you need these skills to ace European Inbound Coach & Trade Sales Lead in London

Sales Strategy Development
Partnership Management
Market Analysis
Stakeholder Management
Commercial Negotiation
Budget Management
Performance Tracking

Some tips for your application 🫡

Tailor Your CV:Make sure your CV is tailored to the role of Head of Sales. Highlight your experience in building partnerships and driving sales, especially in the European travel market. We want to see how your background aligns with our needs!

Craft a Compelling Cover Letter:Your cover letter is your chance to shine! Use it to showcase your passion for the travel industry and your strategic vision for inbound coach and trade sales. Let us know why you’re the perfect fit for this role.

Showcase Your Achievements:Don’t just list your responsibilities; highlight your achievements! Use specific examples of how you've driven growth or improved processes in previous roles. We love seeing quantifiable results that demonstrate your impact.

Apply Through Our Website:We encourage you to apply directly through our website. It’s the best way to ensure your application gets into the right hands. Plus, it shows us you’re serious about joining our team!

How to prepare for a job interview at Ukinbound

Know Your Market

Before the interview, dive deep into the European travel trade landscape. Familiarise yourself with key players in France, Germany, and the Netherlands. This knowledge will not only impress your interviewers but also help you articulate how you can drive growth in inbound coach and trade sales.

Showcase Your Partnerships

Be ready to discuss your experience in building and managing high-value partnerships. Prepare specific examples of successful collaborations you've led, especially those that resulted in significant sales performance improvements. This will demonstrate your ability to sustain senior commercial relationships.

Demonstrate Strategic Thinking

Think about how you would shape and deliver a sales strategy for the Coach and Trade division. Be prepared to share your insights on market trends and how they could influence future strategies. This shows that you’re not just reactive but proactive in your approach.

Prepare for Negotiation Scenarios

Since the role involves leading senior-level commercial negotiations, practice discussing potential negotiation scenarios. Think about how you would ensure contracts deliver long-term value while aligning with governance requirements. This will highlight your analytical and results-driven mindset.