The ideal candidate will be a creative and analytical thinker, able to conduct insightful market research to establish a marketing strategy that effectively reaches the target audience. They should be comfortable evaluating the marketing process and working to critique and improve its outcomes.
Responsibilities
- Identify target audiences, objectives, and desired outcomes of marketing campaigns
- Research and develop marketing strategy, and evaluate success of the strategy
- Develop content for marketing campaigns
- Stay up-to-date on current marketing trends
- Manage and allocate budget correctly
Qualifications
- Bachelor's degree in marketing or a related field
- 2–3 years of relevant experience
- Strong analytical, communication, time‑management, and creativity skills
- Strong ability to focus on customer/market and take initiative
- Experience with social media
