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- Tasks: Manage and grow our RED (Xiaohongshu) account with engaging content.
- Company: Join a dynamic team in Manchester focused on overseas studies consulting.
- Benefits: Earn £11.44 per hour plus holiday pay, with flexible hours up to 20 per week.
- Why this job: Perfect for creative thinkers wanting to make an impact in social media.
- Qualifications: Fluent in Mandarin, with strong communication skills and a knack for trends.
- Other info: Experience in video production or drone videography is a bonus!
Contract Type: Casual
Working Hours: Up to 20 hours per week
Location: Manchester (onsite)
Salary: £11.44 per hour plus holiday pay
Job Overview:
- Manage and operate RED (Xiaohongshu) account.
- Increase the number of followers.
- Drive and direct traffic resources.
The key tasks include but are not limited to:
- Oversee the content planning and cover design for RED.
- Accountable for produced content, aiming to enhance the follower count and engagement.
- Meet monthly targets in terms of directing resources and growing the number of followers.
- Maintain a keen sensitivity to industry trends, especially in overseas studies consulting.
- Research RED platform rules, regularly conduct data analysis and monitor outputs, optimising operations promptly.
Requirements:
- Proficient in Mandarin Chinese, possessing strong logical thinking and communication skills.
- Deep understanding of the preferences of overseas students and high sensitivity to current events and news.
- Knowledge in SEO and familiarity with the promotional mechanics of RED backend.
- Active thinker, able to produce creative ideas that align with the account’s objectives.
- Prior experience in video production is an advantage.
- Experience with drone videography is a plus.
- Availability to work on-site at the Manchester office.
- The successful candidate must, by the start of the employment, have permission to work in the UK.
How to Apply:
If you are interested in this position, please send us your CV and a cover letter to [email protected]
Mandarin / English Part-time RED (Xiaohongshu) Social Media Operator employer: UKEC
Contact Detail:
UKEC Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Mandarin / English Part-time RED (Xiaohongshu) Social Media Operator
✨Tip Number 1
Familiarise yourself with the Xiaohongshu platform and its unique features. Understanding how to effectively engage users and create appealing content will set you apart from other candidates.
✨Tip Number 2
Stay updated on trends in overseas education and social media marketing. Being able to discuss current events and how they relate to your role will demonstrate your passion and knowledge during any discussions.
✨Tip Number 3
Showcase your creativity by preparing a few content ideas or mock posts for the RED account. This proactive approach can highlight your understanding of the brand and your ability to think outside the box.
✨Tip Number 4
Network with professionals in the social media and education sectors. Engaging with others in the industry can provide insights and potentially lead to referrals, increasing your chances of landing the job.
We think you need these skills to ace Mandarin / English Part-time RED (Xiaohongshu) Social Media Operator
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience, especially in social media management and content creation. Emphasise any skills related to Mandarin and English proficiency, as well as your understanding of the RED platform.
Craft a Compelling Cover Letter: In your cover letter, express your passion for social media and your understanding of the overseas student market. Mention specific examples of how you've successfully increased engagement or follower counts in previous roles.
Showcase Your Creativity: Since the role requires creative thinking, consider including a portfolio or links to previous social media campaigns you've managed. Highlight any innovative ideas you have for the RED account that align with their objectives.
Research the Company: Familiarise yourself with StudySmarter and their mission. Understanding their values and goals will help you tailor your application and demonstrate your enthusiasm for the role.
How to prepare for a job interview at UKEC
✨Showcase Your Bilingual Skills
Since the role requires proficiency in both Mandarin and English, be prepared to demonstrate your language skills during the interview. You might be asked to switch between languages or discuss topics relevant to overseas students in both languages.
✨Familiarise Yourself with RED (Xiaohongshu)
Research the RED platform thoroughly before your interview. Understand its features, user demographics, and current trends. Being able to discuss how you would manage and grow a RED account will impress the interviewers.
✨Prepare Creative Content Ideas
Think of some innovative content ideas that could engage followers on the RED platform. Be ready to share these during the interview, as creativity is key for this role. Highlight how your ideas align with the objectives of increasing follower count and engagement.
✨Demonstrate Your Analytical Skills
The job involves data analysis and monitoring outputs. Be prepared to discuss any previous experience you have with analysing social media metrics or optimising content based on performance data. This will show your ability to make data-driven decisions.
