At a Glance
- Tasks: Design user-friendly content for digital services that make a real difference.
- Company: Join the UK Home Office, dedicated to keeping citizens safe and secure.
- Benefits: Enjoy a generous pension, flexible working options, and 25 days annual leave.
- Why this job: Be part of an agile team creating impactful services for the UK.
- Qualifications: Experience in content design and a passion for user-centred approaches.
- Other info: Opportunities for learning, development, and a culture that values diversity.
The predicted salary is between 36000 - 60000 £ per year.
Salary: £46,062 (National) or £50,182 (Croydon) plus skills allowance of up to £5,000 pending assessment.
Location: Manchester, Sheffield, Liverpool or Croydon (hybrid with 60% office attendance)
Advert Close: 11:55 pm Wednesday 28th January 2026
Please note that this role requires Security Check (SC) clearance, which would normally need 5 years’ UK residency in the past 5 years.
We’re looking fora Content Designer who wants to make a lasting impact on how the Home Office delivers user-centred products and services. The Enablers Portfolio supports essential areas of the Home Office by creating, maintaining, and managing key technology solutions. We work closely with colleagues within and outside of Home Office Digital including Human Resources, Finance, Estates, Commercial, Security, Communications, and Science, Technology, Analysis and Research teams. Together, we enable smarter, more connected digital experiences across the Home Office.
You could be part of a team shaping the Home Office customer relationship management systems, supporting strategic initiatives using Microsoft dynamics.
We champion user-centred design and are committed to delivering accessible, inclusive services that meet the needs of everyone who uses them.
You can learn more about design and research in the Home Office on our Digital and Data blog:
- Making ethics part of the way we design products and services
- Using ‘cooperative usability testing’ with our expert users
- Establishing the Home Office User Research Ethics Board
We have a thriving user-centred design (UCD) community. If you want to work with us to ensure that our services are easier and simpler to use, apply now.
Essential skills
You will be assessed against the following skills and experience during the selection process:
- prototyping and concept creation: advising on or creating product, service or policy concepts and prototypes using sketching, design software, physical mock-ups or code
- content design: writing and editing content in line with defined processes and standards, and making complex language simple to understand for a non-specialist audience
- evidence-based design: using analytics, feedback and research to understand user needs and to inform content decisions
- accessibility and inclusion: assessing the accessibility of online content and advising teams how to fix issues so it is inclusive and accessible to all
- collaboration: participating and facilitating group work, seeking feedback on your work and giving others constructive feedback
- communicate, persuade and advocate: clearly articulating to stakeholders the benefits of taking a user-centred approach, based on evidence
The essential skills listed above are reflective of the Government Digital and Data Profession Capability Framework – Government Digital and Data Profession…
- A civil service pension with employer contribution rates of at least 28.97%.
- In-year reward scheme for one-off or sustained exceptional personal or team achievements.
- The ability to potentially adopt flexible working options that suit your work/life balance, plus the opportunity in future to take a career break.
- 25 days annual leave on appointment, rising with service.
- Eight days public holidays, plus one additional privilege day.
- 26 weeks maternity, adoption or shared parental leave at full pay, followed by 13 weeks statutory pay and a further 13 weeks unpaid, after qualifying service.
- Maternity and adoption support leave (also known as paternity leave) of two weeks full pay, after qualifying service.
- Paid leave for fostering approval processes, support when a child is substantively placed with you plus a foster to adopt policy.
- Support for guardians and kinship carers.
- Corporate membership of ‘Employers for Carers’ providing additional information and advice for carers, plus a ‘Carer’s Passport’ to discuss workplace needs and underpin supportive conversations.
- Time off to deal with emergencies and certain other unplanned special circumstances.
Please click on apply now where you will be redirected to the full job advert and our application portal
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Content Designer employer: UK Home Office
Contact Detail:
UK Home Office Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Content Designer
✨Tip Number 1
Network like a pro! Reach out to folks in the industry, attend events, and connect with people on LinkedIn. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Show off your skills! Create a portfolio that highlights your best work in content design. Make it easy for potential employers to see what you can do and how you can contribute to their team.
✨Tip Number 3
Prepare for interviews by practising common questions and scenarios related to user-centred design. Be ready to discuss your approach to accessibility and collaboration, as these are key in the role.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen. Plus, we love seeing candidates who are proactive about their job search.
We think you need these skills to ace Content Designer
Some tips for your application 🫡
Know Your Audience: Before you start writing, think about who will be reading your application. Tailor your content to resonate with the Home Office's mission of keeping citizens safe and secure. Show us that you understand user needs and how your skills can contribute to that.
Be Clear and Concise: When it comes to content design, clarity is key! Use simple language and avoid jargon where possible. We want to see how you can make complex ideas accessible, so demonstrate this in your application by being straightforward and to the point.
Show Your Collaborative Spirit: Highlight your experience working in multidisciplinary teams. We love seeing examples of how you've collaborated with others, sought feedback, and contributed to a positive team dynamic. This role is all about teamwork, so let us know how you fit into that picture!
Use Evidence to Back Up Your Claims: In your application, don’t just tell us about your skills—show us! Use analytics, feedback, or research to illustrate how you've made informed decisions in your previous roles. This will help us see your evidence-based approach in action.
How to prepare for a job interview at UK Home Office
✨Know Your Content Design Basics
Before the interview, brush up on your content design principles. Understand how to write and edit content that meets user needs, and be ready to discuss your approach to making complex language clear for non-specialist audiences.
✨Showcase Your Collaboration Skills
Since this role involves working in a multidisciplinary team, be prepared to share examples of how you've collaborated with others. Highlight any experiences where you facilitated teamwork or provided constructive feedback to peers.
✨Demonstrate Evidence-Based Design
Familiarise yourself with using analytics and user feedback to inform your content decisions. Be ready to discuss specific instances where you've used data to improve content performance or accessibility.
✨Articulate User-Centred Benefits
Practice explaining the importance of user-centred design to stakeholders. Think of examples where you've successfully advocated for user needs and how it positively impacted the project or service.