At a Glance
- Tasks: Lead innovative marketing strategies and manage a dynamic team to enhance brand awareness.
- Company: Join a pioneering organisation in agri-tech with a collaborative culture.
- Benefits: Enjoy 33 days of annual leave, flexible hours, and ongoing training opportunities.
- Other info: Hybrid role with travel opportunities and excellent career growth potential.
- Why this job: Make a real impact in a forward-thinking environment while driving innovation.
- Qualifications: Proven experience in senior marketing roles and strong leadership skills.
The predicted salary is between 75000 - 95000 £ per year.
Head of Marketing & Communications
Application Deadline: 29 May 2026
Department: Engagement - Marketing & Communications
Employment Type: Permanent - Full Time
Location: Any hub
Reporting To: Chief Engagement Officer
Compensation: £75,000 - £95,000 / year
Job purpose
Leading the marketing excellence for the UK Agri-Tech Centre (UKATC), this role bridges development, implementation and execution of the annual strategic marketing plan with analysis, recommendations and data-based reporting to enhance brand awareness and support and drive revenue generation. A senior-level executive, this role will position the UKATC with its target audiences, driving impactful marketing strategies to build a clear strategy, with coherent integrated messages across multiple channels, aimed at a complex multi-faceted target audience base, with aims to communicate clearly while supporting growth, by setting the standards for marketing communications that drive customer acquisition, retention and loyalty.
With responsibility for the marcomms team management, and therefore the internal communication, execution and delivery, this role will also be responsible for nurturing external relationships with business partners, vendors, agencies, media contacts, partners and other stakeholders to maximise brand exposure. The position holder will play a key role in the development of the internal and external communication strategic direction and execution of all organisation marketing initiatives, aligning with the business goals and work closely across multiple teams in UKATC to ensure organisational support and consistent partnering, with seamless execution. The job holder will also be responsible for managing their team, to lead innovative marketing campaigns and create a positive brand experience with the customer base. To succeed, the Head of Marketing & Communications must not only drive strategic direction and implementation but must also leverage the marketing technologies available to report and analyse in order that the board is fully supported. This is a hybrid role which can be based at any of our hubs: Newport (Midlands), Oxford, York, Edinburgh.
Key responsibilities
- With the Chief of Engagement develop and execute the strategic annual marketing plan for UKATC, ensuring alignment with organisational objectives.
- Map the customer base and audiences and ensure the marketing plan reflects their needs.
- Collaborate with the multi-functional business teams to developing marketing and branding strategies for existing and new products.
- Build and lead a strong execution team and oversee delivery, timelines and outsourcing needs.
- Lead Internal Communication delivery development and work across department to deliver.
- Identify short- and long-term scheduling and resource needs, including development and management of annual marketing budget, profit-and-loss projections, and expenditures.
- Build and maintain strategic relationships with key industry stakeholders, thought leaders and partners.
- Understand key performance metrics and tracking tools for market research, forecasts, competitor analyses, campaign results, and audience trends, and translate results into actionable insights for marketing team.
- Set the tone, pace, output and impact for the brand, and ensure team execution of the highest output to impact the prospective audience(s).
- Develop the reporting needed for the board, to share insights, analyse and report achievements.
- Make ongoing recommendations for improvement, building a improving culture and implementing change to evolve outputs.
- Line management of the marketing communications team.
- Spearhead the execution of marketing campaigns, including test and control group segmentation, testing, tracking, results reporting, analyses, and recommendations.
- Manage conception, development, and implementation of marketing plans and strategy, product concepts, and promotional programs to drive customer interest and engagement.
- Conduct meetings regularly with marcomms team and other functional teams to review pipeline, resolve challenges, and brainstorm possible solutions, and provide training to ensure team is consistently performing above standard.
- Attend conventions, conferences, and trade shows, preparing engaging displays and collateral as needed, and provide post-event reports and analysis.
What we are looking for
- Successful track record in senior marketing role and campaign creation.
- Excellent leadership, communication, and decision-making skills.
- Experience in digital marketing, content marketing, event and social media marketing.
- Proven ability to plan and manage budgets.
- Leadership in strategic direction, and accountability for reporting.
Skills:
- Management of people.
- Strategic planning.
Attributes:
- Strategic thinking.
- Problem solving.
Knowledge:
- Research, planning, resources implementation and evaluation.
- Business acumen.
Additional Information
Travel will be required.
Why join us?
You will be part of a pioneering organisation driving innovation in agri-tech, whilst working in a collaborative and forward-thinking environment. There is opportunity to grow and develop within a newly established organisation, plus a range of benefits including: 33 days of annual leave with flexible public holidays allocation, Flexible working hours, 4x salary life assurance, EAP with 24/7 helpline and expert advice service (legal, finance, health), Pension salary sacrifice scheme availability, Fees for professional memberships, Ongoing training and development.
If you are ready for a role that truly makes an impact - join us and be part of something meaningful. We’d love to hear from you!
Strategic Marketing & Communications Leader (Hybrid) employer: UK Agritech Centre do
Join the UK Agri-Tech Centre (UKATC) as a Strategic Marketing & Communications Leader and be part of a pioneering organisation that drives innovation in agri-tech. With a collaborative work culture, flexible working hours, and generous benefits including 33 days of annual leave and ongoing training opportunities, this role offers a unique chance to grow within a newly established organisation while making a meaningful impact in the industry.
StudySmarter Expert Advice🤫
We think this is how you could land Strategic Marketing & Communications Leader (Hybrid)
✨Tip Number 1
Network like a pro! Reach out to your connections in the industry and let them know you're on the hunt for a new role. You never know who might have the inside scoop on opportunities or can put in a good word for you.
✨Tip Number 2
Prepare for interviews by researching the company and its culture. Tailor your responses to show how your experience aligns with their goals, especially in strategic marketing and communications. This will help you stand out as a candidate who truly gets what they’re about.
✨Tip Number 3
Practice makes perfect! Conduct mock interviews with friends or mentors to refine your answers and boost your confidence. Focus on articulating your achievements in previous roles, particularly those that demonstrate your leadership and strategic thinking skills.
✨Tip Number 4
Don’t forget to follow up after interviews! A quick thank-you email reiterating your interest in the role and highlighting a key point from your conversation can leave a lasting impression. Plus, it shows your enthusiasm for the position!
We think you need these skills to ace Strategic Marketing & Communications Leader (Hybrid)
Some tips for your application 🫡
Tailor Your Application:Make sure to customise your CV and cover letter for the Strategic Marketing & Communications Leader role. Highlight your relevant experience in digital marketing and campaign creation, and show how your skills align with our mission at UKATC.
Showcase Your Leadership Skills:We want to see your leadership style! Share examples of how you've successfully managed teams and driven marketing strategies in previous roles. This will help us understand how you can lead our marcomms team effectively.
Be Data-Driven:Since this role involves a lot of analysis and reporting, make sure to mention any experience you have with key performance metrics and market research. We love candidates who can turn data into actionable insights!
Apply Through Our Website:Don’t forget to submit your application through our website! It’s the best way for us to receive your details and ensures you’re considered for this exciting opportunity at UKATC.
How to prepare for a job interview at UK Agritech Centre do
✨Know Your Marketing Metrics
Before the interview, brush up on key performance metrics relevant to marketing. Be ready to discuss how you've used data to drive decisions in past roles. This will show your analytical skills and understanding of what drives successful marketing strategies.
✨Showcase Your Leadership Style
As a strategic leader, it's crucial to convey your leadership style during the interview. Prepare examples of how you've successfully managed teams and driven campaigns. Highlight your ability to inspire and motivate others, as well as how you handle challenges within a team.
✨Understand the Audience
Familiarise yourself with the UK Agri-Tech Centre's target audiences. Be prepared to discuss how you would tailor marketing strategies to meet their needs. This shows that you can think strategically and understand the importance of audience-centric marketing.
✨Prepare for Scenario Questions
Expect scenario-based questions that assess your problem-solving skills. Think of specific situations where you've had to adapt your marketing strategy or resolve conflicts within your team. Use the STAR method (Situation, Task, Action, Result) to structure your responses effectively.
