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For Companies At a Glance
- Tasks: Drive category growth by building strategies and generating insights from data.
- Company: Join a dynamic team in the UK & I business focused on FMCG and retail.
- Benefits: Enjoy competitive salary, flexible working options, and opportunities for professional growth.
- Why this job: Be a key player in shaping category performance and influencing major business decisions.
- Qualifications: Experience in category management or insights, strong analytical skills, and proficiency in data tools required.
- Other info: Work independently while collaborating with commercial and marketing teams to drive success.
The predicted salary is between 36000 - 60000 £ per year.
Were looking for an ambitious category and insight manager to join our UK & I business. Reporting to the Head of Category and Insight, this new role will be pivotal in driving category growth and business success.
This role will be responsible for building category strategies, generating actionable insight, partnering with our commercial and marketing teams, and driving category performance for our key customers across out of home and retail channels.
The Role
- Build and implement category strategies aligned with business strategy
- Identify gaps in the market and opportunities for growth through market and consumer insight
- Generating actionable insights out of multiple data sources including Neilson, shopper data and other syndicated data sources as well as commissioning bespoke research when required
- Act as a strategic partner to commercial and marketing teams, leveraging multiple data sources to support decision making through actionable insight, strategic reviews and category initiatives
- Build strong relationships with key customers in retail and OOH channels, providing regular range reviews, category insight, and recommendations to drive joint business plans
- Support new product development, innovation and our product portfolio strategies through meaningful insight
- Performance tracking of the coffee category, including pricing, competitor performance and performance of our own brands, providing regular reports and updates to key stakeholders and monitor movements in the wider beverage industry
- Manage external relationships with existing and potential data providers
The Person
- Proven experience in a category management or insight role, within FMCG, coffee or retail
- Strong analytical skills with ability to interpret complex data sets and deliver actionable insights
- Experience with syndicated data sources (e.g., Nielsen, Kantar, customer loyalty & shopper data platforms)
- Proficiency in tools including Excel, Power BI and Powerpoint
- Excellent communication and presentation skills
- Ability to influence internal and external stakeholders and drive change through insight
- Commercial acumen and strategic thinking
- Highly organised, self-motivated, and capable of working independently.
Salary: Competitive
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Category and Insight Manager employer: UCC Coffee UK and Ireland
Contact Detail:
UCC Coffee UK and Ireland Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Category and Insight Manager
✨Tip Number 1
Familiarise yourself with the latest trends in the FMCG and coffee sectors. Understanding current market dynamics will help you speak confidently about category strategies during interviews.
✨Tip Number 2
Network with professionals in the industry, especially those who work with data sources like Nielsen or Kantar. Building these connections can provide valuable insights and potentially lead to referrals.
✨Tip Number 3
Prepare to discuss specific examples of how you've used data to drive category performance in previous roles. Highlighting your analytical skills and successful outcomes will demonstrate your fit for the role.
✨Tip Number 4
Showcase your ability to collaborate with commercial and marketing teams by preparing examples of past projects where you influenced decision-making through actionable insights. This will illustrate your strategic partnership capabilities.
We think you need these skills to ace Category and Insight Manager
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in category management or insight roles, particularly within FMCG or retail. Use specific examples that demonstrate your analytical skills and ability to generate actionable insights.
Craft a Compelling Cover Letter: In your cover letter, express your enthusiasm for the role and the company. Discuss how your background aligns with the responsibilities outlined in the job description, such as building category strategies and leveraging data sources.
Showcase Analytical Skills: Provide examples of how you've successfully interpreted complex data sets in previous roles. Mention any experience with tools like Excel, Power BI, or PowerPoint, and how these have helped you deliver insights that drove business decisions.
Highlight Communication Abilities: Emphasise your communication and presentation skills in both your CV and cover letter. Describe situations where you've influenced stakeholders or collaborated with teams to drive change through insights.
How to prepare for a job interview at UCC Coffee UK and Ireland
✨Showcase Your Analytical Skills
As a Category and Insight Manager, you'll need to demonstrate your ability to interpret complex data sets. Prepare examples of how you've used data to drive decisions in previous roles, and be ready to discuss specific tools like Excel and Power BI that you've used.
✨Understand the Market Landscape
Familiarise yourself with the FMCG sector, particularly in coffee and retail. Research current trends and challenges in the industry, and be prepared to discuss how you can identify gaps and opportunities for growth based on market insights.
✨Build Relationships
This role requires strong relationship-building skills. Think about how you've successfully partnered with commercial and marketing teams in the past. Be ready to share strategies you've used to influence stakeholders and drive change through insights.
✨Prepare for Scenario Questions
Expect questions that assess your problem-solving abilities. Prepare for scenarios where you might need to generate actionable insights from data or develop category strategies. Practising your responses will help you articulate your thought process clearly during the interview.
