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- Tasks: Lead global omnichannel strategies and support local market teams in execution.
- Company: UCB is a global biopharmaceutical company focused on neurology and immunology.
- Benefits: Enjoy a hybrid work model, inclusive culture, and opportunities for personal growth.
- Why this job: Make a real impact for patients while collaborating with diverse teams worldwide.
- Qualifications: 10-15+ years in omnichannel marketing; fluency in English required.
- Other info: Position based in Brussels, Monheim, or Slough with travel opportunities.
The predicted salary is between 48000 - 72000 £ per year.
Make your mark for patients
We are looking for aHead of Omnichannel & Stakeholder Engagement, Intercontinental, who is strategic, collaborative, and culturally agile to join us in our Global Omnichannel team. This position can be based in either ourBrussels, Belgium ,Monheim, Germany orSlough, United Kingdom Offices inEurope . Thishybridposition requires a minimum of 40% on site presence and up to 20% domestic/international travel.
About the role
You will serve as a strategic advisor and enabler, helping local market teams adopt and execute our global omnichannel strategy, including use of Omnichannel Hub services, in a way that reflects their unique market context, digital maturity, and business need. Operating on a needs-based (pull) model, you will bridge global capabilities with local execution through coaching, thought leadership, and facilitation of Omnichannel Hub services (especially for less mature markets). The role supports consistency, scalability, and continuous improvements across markets, without assuming direct ownership of local or regional omnichannel activities. Your focus will be on coaching, thought leadership, and enabling affiliates to tailor global strategies to their local context.
Who you’ll work with
You will be a part of the Global Omnichannel Leadership Team, working closely with regional and affiliate teams intercontinentally, including Mexico, Brazil, APAC, Australia, etc. You’ll collaborate with stakeholders at all levels to align global strategies with local needs and drive omnichannel, fostering alignment with global and regional omnichannel objectives.
What you’ll do
- Adapt global omnichannel strategy to regional needs and affiliate market contexts.
- Represent regional insights to shape global omnichannel strategy and services.
- Guide affiliates based on digital maturity without enforcing one-size-fits-all models.
- Offer hands-on executional support to local affiliates when requested, especially in markets with low digital maturity or limited bandwidth.
- Promote and support adoption of Omnichannel Hub services across affiliates.
- Act as trusted advisor aligning local, regional, and global omnichannel goals.
- Influence capability roadmap by surfacing local needs to global leadership.
- Share successful affiliate practices to foster cross-market learning.
- Facilitate two-way communication between affiliates and global teams.
- Monitor campaign execution and digital maturity to drive continuous improvement.
Interested? For this role we’re looking for the following education, experience and skills
Minimum Experience/Skills Required:
- 10-15+ years of experience in omnichannel marketing, digital health, or commercial roles with demonstrated success in multinational or regional roles
- Fluency in English is required
- Bachelor’s Degree
Preferred Experience/Skills
- Master’s Degree/Other Advanced Degree
- Skilled at adapting global strategies to local healthcare, regulatory, and go-to-market contexts
- Strong understanding of customer experience in complex healthcare environments
- Experience supporting both mature and emerging markets with tailored guidance
- Proven collaborator across diverse stakeholders in matrixed organizations
- High cultural sensitivity and adaptability across geographies and commercial models
- Familiarity with HCP channel preferences across Intercontintal countries
- Understanding of regional data privacy and compliance frameworks (e.g., GDPR)
- Experience navigating complex healthcare ecosystems and access dynamics
- Fluency in other languages are highly desirable (Spanish, Portuguese, Japanese or Mandarin)
Are you ready to ‘go beyond’ to create value and make your mark for patients? If this sounds like you, then we would love to hear from you!
About us
UCB is a global biopharmaceutical company, focusing on neurology and immunology. We are around 8,500 people in all four corners of the globe, inspired by patients and driven by science.
Why work with us?
At UCB, we don’t just complete tasks, we create value. We aren’t afraid to push forward, collaborate, and innovate to make our mark for patients. We have a caring, supportive culture where everyone feels included, respected, and has equal opportunities to do their best work. We ‘go beyond’ to create value for our patients, and always with a human focus, whether that’s on our patients, our employees, or our planet. Working for us, you will discover a place where you can grow, and have the freedom to carve your own career path to achieve your full potential.
UCB is an equal opportunity employer. All employment decisions will be made without regard to any characteristic protected by applicable laws.
Should you require any adjustments to our process to assist you in demonstrating your strengths and capabilities contact us on . Please note should your enquiry not relate to adjustments; we will not be able to support you through this channel.
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Head of Omnichannel & Stakeholder Engagement, IC (UK) employer: UCB S.A.
Contact Detail:
UCB S.A. Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Head of Omnichannel & Stakeholder Engagement, IC (UK)
✨Tip Number 1
Familiarise yourself with the latest trends in omnichannel marketing and digital health. Understanding how these strategies are being implemented across different markets will help you demonstrate your expertise during discussions with our team.
✨Tip Number 2
Network with professionals in the healthcare and omnichannel sectors. Engaging with industry peers can provide insights into best practices and challenges, which you can leverage to show your strategic thinking and adaptability.
✨Tip Number 3
Prepare to discuss specific examples of how you've successfully adapted global strategies to local contexts in previous roles. This will highlight your ability to bridge the gap between global capabilities and local execution, a key aspect of the role.
✨Tip Number 4
Showcase your cultural sensitivity and understanding of diverse healthcare environments. Be ready to share experiences where you've navigated complex ecosystems, as this will resonate well with our focus on collaboration across geographies.
We think you need these skills to ace Head of Omnichannel & Stakeholder Engagement, IC (UK)
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in omnichannel marketing and digital health. Emphasise your ability to adapt global strategies to local contexts, as this is crucial for the role.
Craft a Compelling Cover Letter: In your cover letter, demonstrate your understanding of the healthcare landscape and your experience with diverse stakeholders. Use specific examples to showcase your strategic thinking and collaborative skills.
Highlight Cultural Agility: Given the international nature of the role, emphasise your cultural sensitivity and adaptability. Mention any experience you have working in different regions or with diverse teams.
Showcase Leadership Experience: Since the position involves coaching and thought leadership, include examples of how you've successfully led teams or projects in the past. Highlight your ability to influence and guide others towards achieving common goals.
How to prepare for a job interview at UCB S.A.
✨Understand the Omnichannel Landscape
Familiarise yourself with the latest trends in omnichannel marketing, especially within the healthcare sector. Be prepared to discuss how you can adapt global strategies to local market contexts, showcasing your understanding of different regional needs.
✨Showcase Your Collaborative Skills
Highlight your experience working with diverse stakeholders across various levels and regions. Provide examples of how you've successfully collaborated in matrixed organisations to align global strategies with local needs.
✨Demonstrate Cultural Agility
Given the international nature of the role, be ready to discuss your experiences in navigating different cultural contexts. Share specific instances where your cultural sensitivity has led to successful outcomes in previous roles.
✨Prepare for Scenario-Based Questions
Anticipate questions that may ask you to solve hypothetical challenges related to digital maturity or market-specific strategies. Think through your approach to coaching affiliates and adapting strategies based on their unique circumstances.
