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- Tasks: Drive new partnerships and create exciting brand collaborations in live entertainment.
- Company: Join a dynamic team at the forefront of UK live events and festivals.
- Benefits: Competitive salary, commission structure, and flexible working options.
- Why this job: Make a real impact in the entertainment industry while building valuable relationships.
- Qualifications: Experience in partnerships or business development, especially in media or events.
- Other info: Fast-paced environment with opportunities for creativity and growth.
The predicted salary is between 34000 - 42000 £ per year.
London (3–4 days in office, Fridays WFH). On-site at festivals is required during summer season. Full-time £40,000-£45,000 + Commission Structure.
We’re looking for a commercially driven Senior Partnerships Manager / Business Development Manager to join our Partnerships team. If you’re energised by building relationships, closing deals, and shaping standout brand partnerships across live entertainment, festivals and venues, this role puts you right at the heart of it.
About the Role
This is a revenue-driving role focused on new business acquisition, with additional involvement in account management depending on team workload. You’ll work closely with the Head of Partnerships and Senior Account Manager to bring in new partners, craft compelling proposals, and help deliver best-in-class brand collaborations.
Key Responsibilities
- New Business & Sales
- Drive new commercial partnerships with brands and agencies aligned to U-Live’s & AMAAD portfolio.
- Lead on prospecting and outreach of potential partners.
- Build long-term relationships with senior decision-makers.
- Create, pitch, and negotiate partnership proposals that deliver mutual value.
- Develop innovative revenue opportunities through sponsorships, activations, cross-promotions, and brand collaborations.
- Focus on securing multi-year deals that support long-term growth.
- Pipeline & Process Management
- Manage the full sales cycle from first contact to contract signature.
- Maintain accurate pipeline tracking and reporting across all sales activity.
- Collaborate with internal teams to ensure smooth contracting and onboarding.
- Client Acquisition & Growth
- Expand partner base and contribute directly to revenue targets.
- Identify new categories, sectors, and brands with strong strategic alignment.
- Account Management
- Support the Senior Account Manager with general partner servicing.
- Take ownership of selected accounts depending on team capacity.
Who We’re Looking For
Someone who thrives in a fast-paced, creative, commercially focused environment. You’ll be confident in the room, strong at building rapport, and relentless in pursuing new opportunities. Experience in partnerships, sponsorship sales, media, entertainment, or brand collaborations is highly valuable.
Desired Skills & Experience
- Proven experience in partnerships, sponsorship sales, business development, or commercial roles—ideally within entertainment, media, events, or agencies.
- Experience across venues and electronic music events will be highly advantageous.
- Strong ability to prospect, qualify, and convert leads into long-term partnerships.
- Confident communicator with excellent presentation and pitching skills.
- Skilled negotiator with a track record of closing high-value deals.
- Ability to build rapport quickly and maintain strong senior-level relationships.
- Creative thinker who can develop innovative partnership ideas and activation concepts.
- Highly organised with strong pipeline management and attention to detail.
- Comfortable working at pace, juggling multiple opportunities, and adapting to shifting priorities.
- Collaborative mindset with the ability to work cross-functionally.
- Passion for live events, culture, and brand experiences.
Why Join?
You’ll be part of a team shaping partnerships across some of the UK’s most exciting live events and festivals. If you love entertainment, thrive on building relationships, and want a role where your impact is directly measurable, this is a role where you will flourish.
How to Apply
If interested, please email partnerships@amaad.co.uk with a cover letter and your C.V. Applications close on Wednesday 21 January.
Senior Partnerships Manager in City of London employer: U-Live
Contact Detail:
U-Live Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior Partnerships Manager in City of London
✨Tip Number 1
Network like a pro! Get out there and connect with people in the industry. Attend events, join relevant groups on social media, and don’t be shy about reaching out to potential partners or colleagues. Building relationships is key in this game!
✨Tip Number 2
Showcase your skills! Create a portfolio or a personal website that highlights your past successes in partnerships and business development. This will give you an edge when you're pitching yourself to potential employers.
✨Tip Number 3
Prepare for interviews by researching the company and its partnerships. Be ready to discuss how you can bring value to their team and suggest innovative ideas for collaborations. Confidence and creativity go hand in hand!
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you’re genuinely interested in joining our team and making an impact in the live entertainment scene.
We think you need these skills to ace Senior Partnerships Manager in City of London
Some tips for your application 🫡
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Make sure to highlight your experience in partnerships and business development, and show us how your skills align with the role. Be genuine and let your passion for live events and brand collaborations come through.
Tailor Your CV: Don’t just send us a generic CV! Tailor it to showcase your relevant experience in sponsorship sales and account management. Highlight specific achievements that demonstrate your ability to drive new business and build long-term relationships.
Showcase Your Communication Skills: As a Senior Partnerships Manager, strong communication is key. Use your application to demonstrate your confident communication style. Whether it’s through your writing or by sharing examples of successful pitches, let us see your skills in action!
Apply Through Our Website: We encourage you to apply through our website for a smoother process. It helps us keep track of applications and ensures you don’t miss any important updates. Plus, it shows us you’re keen on joining our team!
How to prepare for a job interview at U-Live
✨Know Your Partnerships
Before the interview, dive deep into the company's existing partnerships and collaborations. Understand their brand values and how they align with potential partners. This will help you demonstrate your knowledge and show that you're genuinely interested in driving new commercial partnerships.
✨Showcase Your Sales Skills
Prepare to discuss specific examples of how you've successfully closed deals in the past. Use metrics to highlight your achievements, such as revenue generated or partnerships secured. This will illustrate your ability to drive new business acquisition effectively.
✨Be a Creative Problem Solver
Think about innovative partnership ideas or activation concepts you could bring to the table. During the interview, share these ideas to showcase your creative thinking and how you can contribute to developing standout brand collaborations.
✨Build Rapport with Confidence
Practice your communication skills to ensure you come across as confident and personable. Remember, building relationships is key in this role, so be prepared to engage with the interviewers and establish a connection right from the start.
