At a Glance
- Tasks: Support brand marketing across launches, campaigns, and content for a beauty brand.
- Company: Join a fast-growing masstige beauty brand with a vibrant culture.
- Benefits: Gain hands-on experience and ownership of projects in a dynamic environment.
- Other info: Exciting opportunities to work with influencers and creators in a high-growth setting.
- Why this job: Perfect for passionate beauty lovers wanting to make an impact in marketing.
- Qualifications: 2-3 years in brand marketing, ideally in beauty or FMCG.
The predicted salary is between 50000 - 70000 £ per year.
This is a brilliant opportunity for an early-career marketer to get hands-on across every part of a fast-growing masstige beauty brand. You'll support the brand marketing team day to day, supporting launches, campaigns and content to life across DTC and retail, and learning the full marketing mix. It suits someone organized, proactive, creative, and genuinely passionate about beauty, who wants real ownership of their own projects and operates like a brand builder.
KEY RESPONSIBILITIES- Brand & Product
- Be across and act as a support for product development plans - defining concept, positioning, target consumer, target claims, hero ingredients, and packaging direction.
- Support the translation of clinical and scientific substantiation into accessible, desirable consumer benefits and brand storytelling.
- Support with annual brand marketing plans aligned to commercial objectives, growth targets, and category ambitions.
- Pull together market, category and competitor tracking, turning research into clear insights that inform the team's positioning decisions.
- Help uphold TYPEBEA's brand identity; tone of voice, visual world and brand codes, championing consistency across every consumer touchpoint and market in day-to-day execution.
- Go-to-Market & Campaign Execution
- Support the planning and execution of go-to-market plans for launches across DTC and retail, coordinating with creative, digital/performance and comms/marketing teams and external partners.
- Run weekly and monthly marketing reporting and ad-hoc campaign analysis - sharing results, tracking and learnings to drive optimization and performance.
- Multi-Market & Retail
- Partner with market leads and retail partners (e.g. Sephora, Douglas) to localize brand activity.
- Support where required with retailer-specific brand training, in-store eventing, content creation and support and ongoing communication to fulfil retailer requests / needs.
- Marketing & Communications
- Content: contribute to content planning, creation, output and editing across owned and paid media channels.
- Influencer & affiliate: partner with the influencer and affiliate team / agency to support seeding, gifting and creator campaigns.
- Events & community: support brand events, activations and community moments end to end.
- Partnerships: support brand partnerships and collaborations, including coordination and day-to-day administration.
- Comms: Act as key support for market PR and communications agency partners, helping drive results across media, talent, partnerships, awards and UGC.
- Founder Comms: Support with Founder-led communications and requirements.
- 2-3 years' brand marketing experience, ideally within beauty, personal care, wellness or another premium/FMCG category.
- Strong working knowledge of social platforms (Instagram, TikTok), with an understanding of creator culture and emerging formats.
- Confident and comfortable being on camera.
- Highly organised, proactive and adaptable in a fast-paced, high-growth environment.
- Passionate about beauty, haircare and cultural trends.
- Experience working with founders, creators or talent is a plus.
- Energised by adoption of AI to improve practices and growth.
Global Marketing Executive in London employer: TYPEBEA
Join a dynamic and innovative beauty brand that champions creativity and ownership, offering early-career marketers the chance to immerse themselves in all facets of brand marketing. With a vibrant work culture that encourages collaboration and personal growth, you'll have access to hands-on experience across campaigns, product development, and market execution, all while being part of a passionate team dedicated to making an impact in the beauty industry. Located in a fast-paced environment, this role not only provides valuable insights into the marketing mix but also fosters a supportive atmosphere for professional development and exploration of new trends.
StudySmarter Expert Advice🤫
We think this is how you could land Global Marketing Executive in London
✨Dive into Marketing Meetups
Get yourself to local marketing meetups and networking events. These are gold mines for entry-level folks like us to meet industry pros and learn what skills are hot right now. Plus, you never know who might be looking for someone like you to hire—make those connections count!
✨Start a Personal Project
Why not kick off a blog or a social media account where you can showcase your marketing skills? Share insights, strategies, or even trends you spot. This not only lets potential employers see what you can do but also helps you build a portfolio that's all your own!
✨Engage in Online Marketing Communities
Join online platforms like LinkedIn Groups or Reddit communities focused on marketing. Engage in conversations, ask questions, and share your thoughts on industry trends. This visibility can lead to recommendations or even job notices that aren’t widely advertised!
✨Keep an Eye on Creative Internships
Look out for internships on company websites, especially those like TYPEBEA who value fresh perspectives. Many companies offer entry-level roles as a stepping stone, so apply through their careers page and embrace the chance to shine!
We think you need these skills to ace Global Marketing Executive in London
Some tips for your application 🫡
Show Off Your Creativity!:In marketing and communications, creativity is key! Make sure your application showcases your unique style. Whether it’s in your CV or cover letter, use dynamic language and possibly even a personal branding statement that reflects who you are and what you can bring to TYPEBEA.
Demonstrate Your Writing Skills:Solid writing skills are a must in this field. Include samples of your work along with your application—whether it’s blog posts, social media campaigns you’ve created, or even university projects. This not only highlights your abilities but also gives us an insight into your writing style.
Tailor Your Application:For an entry-level position, we want to see your potential and enthusiasm. Research TYPEBEA and relate your experiences or coursework to the specific marketing strategies we use. Make it clear why you want to work with us and how you can contribute to our mission.
Don’t Skip the Personal Touch!:In your cover letter, add a few lines about why marketing and communications excite you. Personal anecdotes about experiences you've had or moments that sparked your interest in the field can show us your passion and drive. And remember, we love candidates who take the time to apply through our website!
How to prepare for a job interview at TYPEBEA
✨Show off your creative flair!
In marketing communications, creativity is key. Make sure to prepare a portfolio showcasing any relevant projects you've worked on, whether that’s social media campaigns, design work, or interesting content you’ve created. Let your personality shine through—it's all about how you can engage an audience!
✨Brush up on your tools and trends
Familiarise yourself with common marketing tools and platforms like Hootsuite, Canva, or Google Analytics. If you know about the latest trends in digital marketing, such as influencers or content marketing strategies, you'll show you're proactive and ready to dive into the role at TYPEBEA.
✨Demonstrate your passion for the industry
Since this is an entry-level position, don't worry about extensive experience—focus on your enthusiasm and eagerness to learn. Be prepared to talk about why you're interested in marketing communications and how it fits into your career goals. Showing this passion can really set you apart!
✨Nail that STAR technique
Many interviews in marketing communications may involve behavioural questions. Use the STAR technique (Situation, Task, Action, Result) to structure your answers and showcase your problem-solving abilities. Prepare a couple of examples related to teamwork or creative projects to illustrate your points well!
