At a Glance
- Tasks: Lead impactful marketing campaigns and tell compelling stories that engage supporters.
- Company: Join a small, dedicated Hospice making a real difference in the community.
- Benefits: Competitive salary, flexible working, and opportunities for professional growth.
- Other info: Collaborative environment with freedom to innovate and test new ideas.
- Why this job: Make a direct impact on local people while shaping our brand and communications.
- Qualifications: 3+ years in marketing/communications with strong copywriting and campaign management skills.
The predicted salary is between 29250 - 35750 £ per year.
Location: Hexham, hybrid working will be considered.
Hours: Full-time, with some weekend and out of hours working
Reports to: Head of Income Generation
Salary: £35,000
Join us as Marketing & Communications Manager and lead the storytelling, campaigns and channels that raise our profile and drive vital supporter engagement. You’ll develop and deliver integrated marketing and communications plans that boost awareness, improve access to our care services, recruit and retain supporters, and amplify fundraising activity across digital, print and community touchpoints.
This is a hands-on, strategic role where your creativity and data-led approach will directly increase income and deepen community connections. As the lead communicator for a small Hospice, you’ll have scope to shape our brand, test new ideas, and see the measurable impact of your work on the people and families we support.
This role is perfect for you if:
- You love turning impact into clear, compelling stories that motivate action.
- You enjoy planning and delivering multi-channel campaigns from brief to delivery.
- You’re comfortable with both creative production and performance analysis.
- You like working closely with fundraising, programmes and senior staff in a small team.
- You want to see your work directly support local people and services.
What you’ll be doing:
- Developing and owning an integrated marketing & communications plan to support organisational goals across fundraising and Hospice services.
- Planning and delivering multi-channel campaigns (digital, email, PR, print, events) that drive awareness, acquisition and retention.
- Creating and commissioning written, visual and video content that communicates impact and donor journeys.
- Managing website content, social channels, email marketing and paid digital activity; monitoring performance and optimising campaigns.
- Collaborating with Fundraising to design supporter communications, stewardship materials and campaign briefs.
- Managing external suppliers, volunteers and budgets; ensuring brand consistency and compliance.
What we’re looking for:
- 3+ years’ experience in marketing/communications, ideally with charity or fundraising experience.
- Strong copywriting, content production and campaign management skills.
- Practical experience with CMS, email platforms, social media and analytics tools.
- Creative, organised and data-focused with the ability to prioritise and deliver to deadlines.
- Excellent interpersonal skills and a collaborative approach.
Play a central role in shaping our public profile and increasing vital income for, and awareness of, local Hospice care. A visible, strategic position with freedom to innovate and test new approaches. Opportunities for professional development and varied hands-on experience. Flexible working and meaningful, direct impact on patients and families.
Marketing & Communications Manager in London employer: Tynedale Hospice
Tynedale Hospice at Home is an exceptional employer, offering a supportive work culture that prioritises employee development and well-being. With a focus on community impact, the Head of Care Services role provides a unique opportunity to lead a dedicated team in delivering vital care services, all while enjoying generous benefits such as a contributory pension scheme, personal development budget, and flexible working arrangements in the beautiful setting of Hexham, Northumberland.
StudySmarter Expert Advice🤫
We think this is how you could land Marketing & Communications Manager in London
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Tynedale Hospice and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Tynedale Hospice are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Tynedale Hospice on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Tynedale Hospice. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Marketing & Communications Manager in London
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Tynedale Hospice. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Tynedale Hospice:Show us that you’ve done your homework! In your application, briefly mention what you admire about Tynedale Hospice’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Tynedale Hospice
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Tynedale Hospice will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Tynedale Hospice, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
