At a Glance
- Tasks: Lead multi-channel marketing campaigns to drive growth and retention.
- Company: TXP transforms businesses through technology and people, solving complex problems.
- Benefits: Enjoy 25 days leave, birthday off, private medical insurance, and more perks.
- Other info: Hybrid work model with 2 days in the office; social value days included.
- Why this job: Join a supportive team focused on excellence and impactful storytelling.
- Qualifications: Experience in B2B campaign management and data-driven optimisation required.
The predicted salary is between 36000 - 60000 € per year.
Fixed Term Contract - 6 Months
We are TXP. We help businesses and organisations move forward, at pace and at scale. We believe in the transformative power of combining technology and people. By providing consulting expertise, development services and resourcing, we work closely with organisations to solve their most complex business problems.
Our work transforms organisations – and we take that responsibility seriously. We focus on success, pursue excellence and take ownership of everything we do. But achieving that level of performance requires an inclusive and supportive working environment. We believe in the power of technology and people, and we help everyone here to succeed. At TXP, you can multiply your potential.
We are seeking a results driven Campaign Manager to lead demand generation to meet growth and retention targets through the development of high-impact multi-channel marketing campaigns. This role can be completed in a hybrid way, spending 2 days a week in our Solihull or Dudley offices.
Responsibilities:
- Campaign Development & Execution: Own and manage all group campaign development and execution across the Groups various audiences, ensuring alignment with business goals.
- Strategic Planning: Lead the development of multi-channel campaigns that drive brand awareness, engagement and conversion. This includes strategic planning, audience segmentation, KPI setting and budget allocation.
- Content Development & Storytelling: Lead brand storytelling and creative content execution across multiple channels, including web, social media, video, email, and campaigns.
- Data Analytics & Performance Measurement: Track campaign performance, analyse data, and refine strategies using tools such as Google Analytics, Adobe Analytics, and other reporting platforms. Utilise data-driven insights to optimise performance, adapt to industry trends, and implement innovative marketing approaches.
- Project & Stakeholder Management: Lead and drive cross-functional teams, ensuring efficient timeline management, and strong stakeholder alignment. Take full ownership of campaign execution to deliver high-impact results on time and to the highest standard.
- Communication & Collaboration: Ensure clear, compelling, and consistent messaging while effectively collaborating with technical, sales, and marketing stakeholders.
- Creative & Narrative Development: Develop engaging, audience-centric narratives that align with brand messaging and business objectives.
- Lead Generation & SDR Collaboration: Support lead generation efforts and manage collaboration with sales development representatives (SDRs) and lead generation agencies.
Skills and Experience:
- Extensive experience in campaign management, preferably in a B2B environment.
- Strong understanding and evidenced experience of marketing campaign execution across the B2B buyer journey and multi-channel campaign development.
- Technical and creative ability to design and automate campaign workflows across the buyer journey in marketing automation tools.
- Proven experience in data-driven campaign optimisation, including tracking key performance metrics and refining strategies.
- Ability to prioritise tasks, manage multiple projects, and coordinate stakeholders in fast-paced environments.
- Excellent written and verbal communication skills, with experience in stakeholder collaboration.
- Passion for storytelling, creative content development, and audience engagement.
Benefits:
- 25 days annual leave (plus bank holidays)
- An additional day of paid leave for your Birthday (or Christmas eve)
- Matched Employer Contributed Pension (4%)
- Life Assurance (3x)
- Access to an Employee Assistance Programme
- Private Medical Insurance through our partner Aviva.
- Cycle to Work Scheme
- Corporate Eyecare vouchers
- Access to an independent financial advisor
- 2 x Social Value days per year to give back to local communities.
Campaigns Manager in Birmingham employer: TXP
At TXP, we pride ourselves on being an exceptional employer that fosters a collaborative and inclusive work culture, where every employee is empowered to reach their full potential. Located in Solihull and Dudley, our hybrid working model allows for flexibility while providing access to a vibrant community and professional growth opportunities. With generous benefits such as 25 days of annual leave, private medical insurance, and dedicated social value days, we are committed to supporting our employees both personally and professionally.
StudySmarter Expert Advice🤫
We think this is how you could land Campaigns Manager in Birmingham
✨Tip Number 1
Familiarise yourself with the latest trends in B2B marketing and campaign management. Understanding current industry standards will help you speak confidently about your ideas and strategies during interviews.
✨Tip Number 2
Network with professionals in the field of campaign management, especially those who have experience in B2B environments. Attend relevant webinars or local meetups to build connections that could lead to valuable insights or referrals.
✨Tip Number 3
Prepare to discuss specific examples of successful campaigns you've managed in the past. Be ready to explain your role, the strategies you implemented, and the results achieved, as this will demonstrate your capability and experience.
✨Tip Number 4
Showcase your analytical skills by being prepared to discuss how you've used data to optimise campaigns. Familiarity with tools like Google Analytics and Adobe Analytics will be beneficial, so brush up on your knowledge of these platforms.
We think you need these skills to ace Campaigns Manager in Birmingham
Some tips for your application 🫡
Understand the Role:Before applying, make sure you fully understand the responsibilities and skills required for the Campaigns Manager position. Tailor your application to highlight your relevant experience in campaign management and B2B marketing.
Craft a Compelling CV:Your CV should clearly showcase your extensive experience in campaign management, particularly in a B2B environment. Highlight specific campaigns you've led, the results achieved, and any tools you've used for data analytics and performance measurement.
Write a Strong Cover Letter:In your cover letter, express your passion for storytelling and creative content development. Discuss how your skills align with TXP's goals and how you can contribute to their demand generation efforts through high-impact multi-channel marketing campaigns.
Showcase Data-Driven Insights:Emphasise your ability to use data-driven insights to optimise campaign performance. Provide examples of how you've tracked key performance metrics and refined strategies based on analytics in previous roles.
How to prepare for a job interview at TXP
✨Understand the Company and Its Values
Before your interview, take some time to research TXP and its mission. Understand their focus on technology and people, and be ready to discuss how your values align with theirs. This shows that you are genuinely interested in the company and its culture.
✨Prepare for Campaign Strategy Questions
Given the role's emphasis on campaign development and execution, be prepared to discuss your previous experiences with multi-channel campaigns. Have specific examples ready that demonstrate your strategic planning skills and how you've driven brand awareness and engagement.
✨Showcase Your Data-Driven Approach
Since the role involves data analytics and performance measurement, be ready to talk about how you've used data to optimise campaigns in the past. Discuss the tools you've used, like Google Analytics or Adobe Analytics, and how you've applied insights to improve results.
✨Demonstrate Strong Communication Skills
As communication is key in this role, practice articulating your thoughts clearly and confidently. Be prepared to discuss how you've collaborated with cross-functional teams and managed stakeholder expectations in previous roles.
