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- Tasks: Lead high-profile sponsorship deals and build relationships with global brands.
- Company: Join Two Circles, a leader in Sports & Entertainment Marketing with 900+ clients worldwide.
- Benefits: Enjoy a dynamic work environment with opportunities for global engagement and professional growth.
- Why this job: Be part of a team that drives impactful sponsorships and influences fan behavior in sports.
- Qualifications: Proven experience in sponsorship sales with a track record of closing significant deals.
- Other info: Work across diverse cultures and time zones while solving real-world marketing challenges.
The predicted salary is between 43200 - 72000 £ per year.
We are Two Circles, a Sports & Entertainment Marketing business.
We grow audiences and revenues by knowing fans best.
We work with clients to help them understand & influence fan behavior – including spending habits, event attendance, preferred channels, and content consumption. This understanding enables us to assist our clients in growing their audiences and revenues, both direct to consumer and business to business.
Our platforms and services are trusted by over 900 clients globally, including the English Premier League, Red Bull, UEFA, VISA, the NFL, Nike, and Amazon. We are almost 1000 people, based out of 14 offices, delivering work for sports and entertainment businesses of all sizes worldwide.
Our Rights Management division acts as a commercial sales resource for iconic sports and entertainment brands globally. We have pioneered a rights-sales capability, successfully marketing the unique emotion of sport to drive commercial results for rights-owners and record impact for brands.
We have led and closed over $1.2bn in sponsorship rights for some of the world’s biggest sports properties, including recent record-breaking deals for UEFA Women’s Football, the All Blacks, and Mercedes F1.
We aim to optimize revenues for our clients while allowing them to avoid the long-term fixed costs associated with maintaining large in-house sales teams. Our focus is on solving problems rather than selling assets, and we are ambitiously expanding our clients, geographies, and sales team.
We’re looking to hire a proven sponsorship sales professional for the position of Sponsorship Sales Lead.
- Lead high-profile sponsorship deals on behalf of premium rights holders globally.
- Proactively source and engage potential sponsors on behalf of clients across various categories and geographical regions; select and qualify prospects, secure in-person meetings, and build relationships.
- Manage and build trusted relationships with decision-makers at global brands worldwide.
- Influence senior business decision-makers across different sectors and markets globally.
- Successfully execute competitive processes, resulting in the negotiation and conclusion of high-profile sponsorship deals.
- Have a track record of delivering multiple sizeable sponsorship deals with premium global rights holders in sport or entertainment.
- Exhibit high levels of influence and persuasion, along with experience in negotiation.
- Experience working across different countries, cultures, and time zones is preferred.
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Sponsorship Sales Lead employer: Two Circles
Contact Detail:
Two Circles Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Sponsorship Sales Lead
✨Tip Number 1
Network actively within the sports and entertainment industry. Attend relevant events, conferences, and seminars where you can meet potential clients and sponsors. Building relationships in person can significantly enhance your chances of landing high-profile sponsorship deals.
✨Tip Number 2
Research the brands and companies that align with the rights holders you will be representing. Understanding their marketing strategies and target audiences will help you tailor your approach when engaging potential sponsors.
✨Tip Number 3
Develop strong negotiation skills by practicing with peers or mentors in the industry. Being able to influence and persuade decision-makers is crucial for closing high-profile sponsorship deals.
✨Tip Number 4
Stay updated on global trends in sports and entertainment marketing. Knowledge of current events and emerging opportunities can give you an edge when discussing potential sponsorships with clients and brands.
We think you need these skills to ace Sponsorship Sales Lead
Some tips for your application 🫡
Understand the Company: Before applying, take some time to understand Two Circles and their approach to sports and entertainment marketing. Familiarize yourself with their clients and recent projects to demonstrate your knowledge in your application.
Highlight Relevant Experience: In your CV and cover letter, emphasize your experience in sponsorship sales, particularly any high-profile deals you've closed. Use specific metrics and examples to showcase your success in managing relationships with global brands.
Showcase Your Skills: Make sure to highlight your skills in negotiation, influence, and relationship management. Provide examples of how you've successfully navigated complex sales processes and built trust with decision-makers.
Tailor Your Application: Customize your application materials to align with the job description. Use keywords from the listing to ensure your application resonates with the hiring team and clearly demonstrates your fit for the role.
How to prepare for a job interview at Two Circles
✨Showcase Your Track Record
Be prepared to discuss specific examples of high-profile sponsorship deals you've successfully closed. Highlight your experience with premium global rights holders and how you navigated the negotiation process.
✨Understand Fan Behavior
Demonstrate your knowledge of fan behavior and how it influences sponsorship opportunities. Be ready to discuss how you can leverage this understanding to help clients grow their audiences and revenues.
✨Build Relationships
Emphasize your ability to build and maintain trusted relationships with decision-makers at global brands. Share strategies you've used in the past to engage potential sponsors and secure in-person meetings.
✨Cultural Awareness
Since the role involves working across different countries and cultures, showcase your experience in international markets. Discuss how you adapt your approach based on cultural differences and time zones.
