At a Glance
- Tasks: Lead high-profile sponsorship deals and build relationships with global brands.
- Company: Join Two Circles, a leader in Sports & Entertainment Marketing with 900+ clients worldwide.
- Benefits: Enjoy a dynamic work environment with opportunities for global engagement and professional growth.
- Why this job: Be part of a team that drives impactful sponsorships and influences fan behavior in sports.
- Qualifications: Proven experience in sponsorship sales with a track record of closing significant deals.
- Other info: Work across diverse cultures and time zones while solving real-world marketing challenges.
The predicted salary is between 43200 - 72000 £ per year.
3 weeks ago Be among the first 25 applicants
We are Two Circles. We are a Sports & Entertainment Marketing business.
We grow audiences and revenues by understanding fans deeply. We work with clients to understand and influence fan behaviors—spending habits, event attendance, channel preferences, content consumption, and more. We leverage this understanding to help our clients expand their audiences and increase revenues, both direct-to-consumer and B2B.
Our platforms and services are trusted by over 900 global clients, including the English Premier League, Red Bull, UEFA, VISA, NFL, Nike, and Amazon. We are nearly 1000 employees across 14 offices, delivering services to sports and entertainment businesses worldwide.
Our Rights Management division serves as a commercial sales resource for iconic sports and entertainment brands globally. We specialize in rights sales, marketing the emotion of sport to generate commercial results for rights-holders and impactful branding for clients.
We have led and closed over $1.2 billion in sponsorship rights deals for major sports properties, including recent record-breaking agreements for UEFA Women\’s Football, the All Blacks, and Mercedes F1.
Our goal is to maximize client revenues while avoiding the fixed costs of maintaining large in-house sales teams. We focus on solving problems rather than selling assets and are expanding our client base, geographic reach, and sales team.
We are eager to hire an individual passionate about or experienced in mass participation endurance events.
Requirements
We are seeking a proven sponsorship sales professional for the role of Sponsorship Sales Lead.
- You will lead high-profile sponsorship deals for premium rights holders globally.
- You will proactively source and engage potential sponsors across various categories and regions, qualifying prospects, securing in-person meetings, and building relationships.
- You will develop trusted relationships with decision-makers at global brands.
- You will influence senior business decision-makers across different sectors and markets worldwide.
- You will execute competitive processes, negotiating and closing significant sponsorship deals.
- Ideal candidates will have a track record of delivering multiple sizeable sponsorship deals with premium global rights holders in sport or entertainment.
- Strong influence, persuasion, and negotiation skills are essential.
- Experience working across different countries, cultures, and time zones is preferred.
Seniority level
- Mid-Senior level
Employment type
- Full-time
Job function
- Marketing and Sales
Industries
- IT Services and IT Consulting
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Sponsorship Sales Lead. employer: Two Circles
Contact Detail:
Two Circles Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Sponsorship Sales Lead.
✨Tip Number 1
Network actively within the sports and entertainment industry. Attend relevant events, conferences, and seminars where you can meet potential clients and sponsors. Building relationships in person can significantly enhance your chances of landing high-profile sponsorship deals.
✨Tip Number 2
Research the brands and companies that align with the rights holders you will be representing. Understanding their marketing strategies and target audiences will help you tailor your approach when engaging potential sponsors.
✨Tip Number 3
Develop strong negotiation skills by practicing with peers or mentors in the industry. Being able to influence and persuade decision-makers is crucial for closing high-profile sponsorship deals.
✨Tip Number 4
Stay updated on global trends in sports and entertainment marketing. Knowledge of current events and emerging opportunities can give you an edge when discussing potential sponsorships with clients and brands.
We think you need these skills to ace Sponsorship Sales Lead.
Some tips for your application 🫡
Understand the Company: Before applying, take some time to understand Two Circles and their approach to sports and entertainment marketing. Familiarize yourself with their clients and recent projects to demonstrate your knowledge in your application.
Highlight Relevant Experience: In your CV and cover letter, emphasize your experience in sponsorship sales, particularly any high-profile deals you've closed. Use specific metrics and examples to showcase your success in managing relationships with global brands.
Showcase Your Skills: Make sure to highlight your skills in negotiation, influence, and relationship management. Provide examples of how you've successfully navigated complex sales processes and built trust with decision-makers.
Tailor Your Application: Customize your application materials to align with the job description. Use keywords from the listing to ensure your application resonates with the hiring team and clearly demonstrates your fit for the role.
How to prepare for a job interview at Two Circles
✨Showcase Your Track Record
Be prepared to discuss specific examples of high-profile sponsorship deals you've successfully closed. Highlight your experience with premium global rights holders and how you navigated the negotiation process.
✨Understand Fan Behavior
Demonstrate your knowledge of fan behavior and how it influences sponsorship opportunities. Be ready to discuss how you can leverage this understanding to help clients grow their audiences and revenues.
✨Build Relationships
Emphasize your ability to build and maintain trusted relationships with decision-makers at global brands. Share strategies you've used in the past to engage potential sponsors and secure in-person meetings.
✨Cultural Awareness
Since the role involves working across different countries and cultures, showcase your experience in international markets. Discuss how you adapt your approach based on cultural differences and time zones.