At a Glance
- Tasks: Lead high-profile sponsorship deals and build relationships with global brands.
- Company: Join Two Circles, a top Sports & Entertainment Marketing business trusted by 900+ clients worldwide.
- Benefits: Enjoy a dynamic work environment with opportunities for global engagement and professional growth.
- Why this job: Be part of a pioneering team that drives commercial success in sports and entertainment.
- Qualifications: Proven track record in sponsorship sales with strong negotiation and relationship-building skills.
- Other info: Work with iconic brands like UEFA, Nike, and the NFL while expanding your global network.
The predicted salary is between 43200 - 72000 £ per year.
We are Two Circles, a Sports & Entertainment Marketing business dedicated to growing audiences and revenues by understanding fans\’ behaviors and preferences.
We collaborate with clients to analyze and influence fan activities, including spending habits, event attendance, content consumption, and response channels. Our insights help clients expand their audiences and increase revenues, both direct-to-consumer and B2B.
Our platforms and services are trusted by over 900 clients worldwide, including the English Premier League, Red Bull, UEFA, VISA, the NFL, Nike, and Amazon. With nearly 1000 employees across 14 offices, we serve sports and entertainment businesses of all sizes globally.
Our Rights Management division acts as a commercial sales resource for iconic sports and entertainment brands, marketing the unique emotion of sport to generate commercial results for rights-owners and impactful brand engagement.
We have closed over $1.2bn in sponsorship rights deals for major sports properties, including record-breaking deals for UEFA Women’s Football, the All Blacks, and Mercedes F1.
Our goal is to optimize client revenues while avoiding the fixed costs of maintaining large in-house sales teams. We focus on solving problems rather than just selling assets and are expanding our client base, geographic reach, and sales team.
We are eager to hire an individual with experience or passion for mass participation endurance events.
Requirements
We seek a proven sponsorship sales professional for the role of Sponsorship Sales Lead.
- Lead high-profile sponsorship deals for premium rights holders globally.
- Proactively source and engage potential sponsors across categories and regions; qualify prospects, secure meetings, and build relationships.
- Manage and develop trusted relationships with decision-makers at global brands.
- Influence senior business decision-makers across sectors and markets worldwide.
- Execute competitive processes leading to negotiation and closure of major sponsorship deals.
- Have a track record of delivering multiple sizeable sponsorship deals with premium global rights holders in sport or entertainment.
- Possess strong influence, persuasion, and negotiation skills.
- Experience working across different countries, cultures, and time zones is preferred.
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Sponsorship Sales Lead. employer: Two Circles Ltd
Contact Detail:
Two Circles Ltd Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Sponsorship Sales Lead.
✨Tip Number 1
Familiarize yourself with the latest trends in sports and entertainment marketing. Understanding what drives fan engagement and revenue generation will help you stand out as a candidate who can contribute to our mission at Two Circles.
✨Tip Number 2
Network with professionals in the sports and entertainment industry. Attend relevant events, webinars, or conferences to connect with potential sponsors and decision-makers. Building these relationships can give you an edge in securing meetings and deals.
✨Tip Number 3
Showcase your negotiation skills through real-life examples. Be prepared to discuss specific sponsorship deals you've closed in the past, highlighting your approach to building relationships and influencing key stakeholders.
✨Tip Number 4
Research our current clients and recent sponsorship deals we've executed. Being knowledgeable about our work will not only impress us but also allow you to tailor your approach to align with our goals and values.
We think you need these skills to ace Sponsorship Sales Lead.
Some tips for your application 🫡
Understand the Company: Dive deep into Two Circles' mission and values. Familiarize yourself with their work in sports and entertainment marketing, and understand how they grow audiences and revenues for their clients.
Highlight Relevant Experience: In your application, emphasize your proven track record in sponsorship sales. Provide specific examples of sizeable deals you've closed and how you built relationships with decision makers at global brands.
Showcase Your Skills: Demonstrate your skills in negotiation, influence, and persuasion. Mention any experience you have working across different countries and cultures, as this is crucial for the role.
Tailor Your Application: Customize your CV and cover letter to reflect the requirements of the Sponsorship Sales Lead position. Use keywords from the job description to ensure your application stands out.
How to prepare for a job interview at Two Circles Ltd
✨Know Your Audience
Understand the clients and brands you will be working with. Research their values, past sponsorship deals, and how they engage with fans. This knowledge will help you tailor your pitch and demonstrate your ability to influence decision-makers.
✨Showcase Your Track Record
Be prepared to discuss specific examples of successful sponsorship deals you've closed in the past. Highlight the strategies you used, the challenges you faced, and how you overcame them to achieve results.
✨Demonstrate Cultural Awareness
Since this role involves working across different countries and cultures, showcase your experience in international markets. Discuss how you adapt your approach based on cultural nuances and how this has contributed to your success in previous roles.
✨Prepare for Negotiation Scenarios
Anticipate potential negotiation scenarios that may arise during the interview. Practice articulating your negotiation style and strategies, and be ready to discuss how you would handle various situations to secure high-profile sponsorship deals.