Twinkl Educational Publishing | Graduate Marketing Executive
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Twinkl Educational Publishing | Graduate Marketing Executive

Twinkl Educational Publishing | Graduate Marketing Executive

Sheffield Entry level 20400 - 30600 £ / year (est.) No home office possible
Apply now
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At a Glance

  • Tasks: Drive B2B marketing efforts for schools, focusing on social media and email campaigns.
  • Company: Join Twinkl, a rapidly growing educational publishing company with global ambitions.
  • Benefits: Enjoy flexible working, 33 days annual leave, and a supportive culture that values diversity.
  • Why this job: Perfect for those eager to learn and grow in a dynamic marketing role with real impact.
  • Qualifications: A degree in Marketing is preferred; strong communication and organizational skills are essential.
  • Other info: Work in a friendly environment with opportunities for career progression and exciting projects.

The predicted salary is between 20400 - 30600 £ per year.

B2B Marketing Executive The following information aims to provide potential candidates with a better understanding of the requirements for this role. Location: Sheffield, S11 – 3 days a week in the office Salary: £25,500 We are currently seeking a highly motivated B2B Marketing Executive to drive our offering with schools and trusts. As a B2B Marketing Executive, you will be responsible for planning and execution of key marketing activities to increase the volume and quality of B2B lead generation for the school’s team. This role will be a generalist marketing role with a key focus on social media, email marketing and content marketing – you will be a multi-talented and ambitious team member that is keen to learn and improve their skills within marketing. To be successful in this role you will need to have excellent communication and organisational skills, as well as being commercially-minded and being able to execute the marketing strategy with a keen eye for details. Operating in both the UK and internationally, you will be able to deliver marketing outputs to a high standard across different projects, managing multiple stakeholders from different departments and countries. You will be joining a rapidly growing department with scope for growth and progression. If you are keen to learn new skills, and develop your marketing career in a global organisation with exciting growth ambitions, we’d love to hear from you. Projects you will be working on: Promotional and nurture email marketing Marketing campaign support International support to resellers Videography and copywriting of case studies Your weekly activity could include: Researching key trends in education in the UK and Internationally Creating content for senior stakeholders in schools and trusts Running paid social media campaigns to boost growth of followers Planning and briefing emails Managing nurture email campaigns Researching insight using social listening platforms Managing and actioning requests from international country managers & product managers Writing blogs for thought leadership using insight from research Outreaching to current customers and working with thought leaders to develop case studies To succeed in the role, you will need: Excellent organisational skills Good written and verbal communications. Motivated to learn and improve. Keen interest in social media (LinkedIn) Eye for details Degree in a Marketing related discipline (Preferred) Benefits: In return for everything you can bring, we can offer you an exciting role in a fast-growing and dynamic business, with plenty of career opportunities. A friendly, welcoming and supportive culture. We believe work should be fun and always put people before the process Diversity, inclusion and belonging – our Employee Network Program includes working groups for LGBTQ+, People of Colour, Disabilities (visible and invisible), Women in Tech and Working Parents. From day 1 – Westfield Health, 33 annual leave days per year (pro-rata) inclusive bank holidays, a “Me” day each year, a charity day each year, flexible working policy with opportunities to work from home and Twinkl subscriptions. Quarterly company awards programme Seasonal events Referral scheme Cervical and Prostate screening Company sick pay after 3 months of service After probation – cycle-to-work scheme Long-term service reward – Life insurance, enhanced pension contribution, enhanced maternity pay, enhanced adoption pay and enhanced paternity pay, long service award, long service annual leave

Twinkl Educational Publishing | Graduate Marketing Executive employer: Twinkl Educational Publishing

Twinkl Educational Publishing is an exceptional employer located in Sheffield, offering a vibrant and supportive work culture that prioritizes employee well-being and growth. With a focus on diversity and inclusion, our Employee Network Program fosters a sense of belonging while providing ample opportunities for career advancement in a fast-growing business. Enjoy a comprehensive benefits package, including generous annual leave, flexible working arrangements, and unique perks like a 'Me' day and charity day, making Twinkl a rewarding place to build your marketing career.
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Contact Detail:

Twinkl Educational Publishing Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land Twinkl Educational Publishing | Graduate Marketing Executive

✨Tip Number 1

Familiarize yourself with the latest trends in B2B marketing, especially in the education sector. This will not only help you understand the market better but also allow you to speak confidently about your insights during the interview.

✨Tip Number 2

Engage with Twinkl's social media channels, particularly LinkedIn. By interacting with their content and understanding their messaging, you can tailor your discussions to align with their brand voice and values.

✨Tip Number 3

Prepare to discuss specific examples of how you've successfully managed marketing campaigns or projects in the past. Highlight your organizational skills and ability to juggle multiple tasks, as these are crucial for this role.

✨Tip Number 4

Show your enthusiasm for learning and growth in the marketing field. Be ready to share what new skills you hope to develop and how you plan to contribute to Twinkl's ambitious growth goals.

We think you need these skills to ace Twinkl Educational Publishing | Graduate Marketing Executive

B2B Marketing
Social Media Management
Email Marketing
Content Creation
Organisational Skills
Communication Skills
Commercial Awareness
Attention to Detail
Research Skills
Videography
Copywriting
Stakeholder Management
Data Analysis
Project Management
Adaptability

Some tips for your application 🫡

Understand the Role: Take the time to thoroughly read the job description for the Graduate Marketing Executive position. Make sure you understand the key responsibilities and required skills, especially in B2B marketing, social media, and content creation.

Tailor Your CV: Customize your CV to highlight relevant experiences and skills that align with the job requirements. Emphasize any previous marketing roles, projects, or coursework that demonstrate your ability to execute marketing strategies effectively.

Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for marketing and your motivation to learn and grow within the role. Mention specific examples of how your skills and experiences make you a great fit for the position at Twinkl Educational Publishing.

Showcase Your Communication Skills: Since excellent written and verbal communication skills are essential for this role, ensure that your application materials are well-written, clear, and free of errors. This will reflect your attention to detail and professionalism.

How to prepare for a job interview at Twinkl Educational Publishing

✨Show Your Passion for B2B Marketing

Make sure to express your enthusiasm for B2B marketing during the interview. Share any relevant experiences or projects you've worked on, especially those related to schools and trusts, to demonstrate your understanding of the sector.

✨Highlight Your Communication Skills

Since excellent communication is key for this role, prepare examples that showcase your written and verbal communication skills. Discuss how you've effectively communicated with different stakeholders in past roles or projects.

✨Demonstrate Your Organisational Abilities

Be ready to discuss how you manage multiple tasks and projects simultaneously. Provide specific examples of how you've organized campaigns or managed deadlines to show that you can handle the demands of a fast-paced environment.

✨Research and Prepare for Social Media Strategies

Given the focus on social media, familiarize yourself with current trends and successful campaigns in the education sector. Be prepared to discuss your ideas for running paid social media campaigns and how you would engage with audiences on platforms like LinkedIn.

Twinkl Educational Publishing | Graduate Marketing Executive
Twinkl Educational Publishing
Apply now
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