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- Tasks: Lead marketing strategies and campaigns for a family-focused app.
- Company: A top education company in the UK with a focus on family learning.
- Benefits: Inclusive culture, great employee perks, and career advancement opportunities.
- Why this job: Shape the future of family learning and make a real impact.
- Qualifications: 7+ years in marketing, especially in app-based consumer businesses.
- Other info: Join a dynamic team dedicated to innovative educational solutions.
The predicted salary is between 42000 - 84000 £ per year.
A leading education-focused company in the UK is looking for a Head of Marketing. This strategic role seeks an experienced marketing leader with over 7 years in app-based consumer businesses. You will define the marketing strategy for Twinkl Parents, spearheading integrated campaigns that foster engagement and growth. With a focus on data-driven decisions and team leadership, you will play a key role in establishing the brand as a trusted family learning resource. The position offers an inclusive culture with numerous employee benefits and career growth opportunities.
Marketing Lead: Family App Growth & Brand Storytelling employer: Twinkl Educational Publishing
Contact Detail:
Twinkl Educational Publishing Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Marketing Lead: Family App Growth & Brand Storytelling
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect on LinkedIn. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Show off your skills! Create a portfolio or a personal website that highlights your marketing achievements, especially in app-based consumer businesses. This will give potential employers a taste of what you can bring to the table.
✨Tip Number 3
Prepare for interviews by researching the company and its competitors. Understand their marketing strategies and think about how you can contribute to their growth. We want to see you shine!
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets noticed. Plus, we love seeing candidates who are genuinely interested in joining our team at StudySmarter.
We think you need these skills to ace Marketing Lead: Family App Growth & Brand Storytelling
Some tips for your application 🫡
Tailor Your CV: Make sure your CV is tailored to the role of Marketing Lead. Highlight your experience in app-based consumer businesses and any relevant campaigns you've led. We want to see how your skills align with our mission at StudySmarter!
Craft a Compelling Cover Letter: Your cover letter is your chance to tell us your story! Share your passion for family learning and how you can contribute to Twinkl Parents. Be authentic and let your personality shine through – we love that!
Showcase Data-Driven Success: Since this role focuses on data-driven decisions, include specific examples of how you've used data to drive marketing strategies in the past. We’re keen to see how you measure success and adapt your approach!
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you don’t miss out on any important updates. Let’s get started on this journey together!
How to prepare for a job interview at Twinkl Educational Publishing
✨Know Your Audience
Before the interview, take some time to research Twinkl Parents and their target audience. Understand their values, mission, and the specific needs of families using their app. This will help you tailor your responses and demonstrate that you're genuinely interested in their brand.
✨Showcase Your Experience
With over 7 years in app-based consumer businesses, be ready to share specific examples of successful marketing campaigns you've led. Highlight how your data-driven decisions have positively impacted growth and engagement, as this aligns perfectly with what they're looking for.
✨Prepare for Strategic Questions
Expect questions about your approach to defining marketing strategies and leading teams. Think about how you would spearhead integrated campaigns for Twinkl Parents and be prepared to discuss your vision for establishing the brand as a trusted resource for families.
✨Emphasise Cultural Fit
Twinkl values an inclusive culture, so be sure to express your commitment to teamwork and collaboration. Share experiences where you've fostered a positive team environment or contributed to a company culture that prioritises employee well-being and growth.
