At a Glance
- Tasks: Manage and elevate social media presence for a boutique construction company.
- Company: Join Twine, a leading freelance marketplace connecting top talent with innovative companies.
- Benefits: Flexible remote work, part-time hours, and the chance to shape brand visibility.
- Other info: Ideal for proactive individuals looking to grow in a dynamic, creative environment.
- Why this job: Make an impact in the construction industry while honing your marketing skills.
- Qualifications: Experience in social media management and digital advertising, preferably in construction.
The predicted salary is between 13 - 16 £ per hour.
This role is ideal for a proactive social media professional with a passion for the construction industry. You will be responsible for managing and elevating the online presence of a boutique construction company specializing in both residential and commercial projects. Working remotely, you will oversee all aspects of social media management and digital advertising, focusing on lead generation and brand visibility. The position requires a strategic thinker who can independently develop and execute campaigns across multiple platforms to attract and engage potential clients.
Deliverables
- Develop and implement targeted social media advertising campaigns on Facebook, Google Business, and LinkedIn to generate qualified leads.
- Create, schedule, and publish engaging content tailored to the construction industry, highlighting company projects and services.
- Maintain and regularly update Google Business listings to ensure accuracy and relevance.
- Monitor campaign performance, analyze metrics, and adjust strategies to maximize ROI and online reach.
- Identify and engage with potential customers and industry partners to build a robust online community.
- Provide regular reports on campaign effectiveness and suggest improvements for future initiatives.
Requirements
- Proven experience managing social media and digital advertising for small businesses, preferably in the construction or related sectors.
- Strong knowledge of Facebook Ads Manager, Google Business, and LinkedIn marketing tools.
- Excellent written communication skills with the ability to craft compelling content for diverse audiences.
- Demonstrated ability to work independently, prioritize tasks, and meet deadlines in a remote setting.
- Analytical mindset with experience tracking KPIs and optimizing campaigns based on data insights.
- Familiarity with lead generation strategies and online community building.
- Availability for part‑time, contract‑based work.
Social Media Marketing Specialist - Part time employer: Twine
Twine is an exceptional employer for a Social Media Marketing Specialist, offering the flexibility of remote work while being part of a dynamic team that connects top talent with innovative companies. With a strong focus on employee growth and a culture that values creativity and independence, Twine empowers its employees to thrive in a freelance-first world, making it an ideal place for those looking to make a meaningful impact in the construction industry.
StudySmarter Expert Advice🤫
We think this is how you could land Social Media Marketing Specialist - Part time
✨Get Involved in Local Events
Marketing pros thrive on connections, so why not get yourself out there? Attend local events or trade shows related to marketing-communications. These are great opportunities to meet potential employers and other marketers who might have insider info about openings at places like Twine.
✨Utilise Marketing Communities
Join online marketing communities and forums. Platforms like LinkedIn or Facebook have groups specifically for marketing and communications where job leads get shared frequently. Engage in conversations to showcase your knowledge and make connections that could lead to your part-time position!
✨Showcase Your Skills Online
As you’re looking for part-time work, having a strong online presence can really help us. Create a portfolio website to showcase your campaigns, writing, and any projects you've worked on. Share your expertise on social media; it helps you to stand out to potential employers like Twine.
✨Apply Through Our Website
When you spot a part-time role, especially at places like Twine, don’t hesitate to apply directly through our website! This shows your enthusiasm and commitment right from the start. Plus, it often gives you a better chance of getting noticed in the application pile.
We think you need these skills to ace Social Media Marketing Specialist - Part time
Some tips for your application 🫡
Show Off Your Creative Flair:In marketing communications, we love to see creativity shine through! Use your CV and cover letter to showcase any campaigns you've worked on or even personal projects that highlight your skills. Whether it's social media content, email marketing, or branding, let your unique voice and ideas shine.
Know the Market and the Company:Before applying to Twine, do a little homework on their marketing approach and campaigns. Tailor your application to reflect your understanding of their brand voice. Mention specific examples of their work that resonate with you in your cover letter - it shows you’re genuinely interested and engaged!
Flexibility is Key:Since this is a part-time role, don’t forget to highlight your availability in your application. We want to see your openness to work flexible hours that fit both your schedule and the company's needs. This shows you’re prepared and committed!
Include Your Portfolio:If you’ve got a portfolio or even a few examples of your work, make sure to attach them or link to them in your application. We want to see what you’ve created, whether it's blogs, social media posts, or PR materials. It’s an excellent way to demonstrate your skills and experiences visually!
How to prepare for a job interview at Twine
✨Show Off Your Portfolio
Make sure to bring along some examples of your past work, whether it’s social media campaigns, email newsletters, or any content you’ve created. You'll want to showcase your style and effectiveness—this is our chance to shine a light on our creative side!
✨Brush Up on Marketing Tools
Be prepared to chat about the marketing tools you’ve used, like Google Analytics, Hootsuite, or Canva. Familiarity with these platforms can really set us apart and show that we're ready to dive in and start contributing from day one.
✨Emphasise Your Flexibility and Learning Mindset
Since this is a part-time gig, let’s talk about how you plan to manage your time effectively while juggling other commitments. Employers love candidates who can learn quickly and adapt—so highlight your willingness to grow in the role!
✨Bring Questions About Team Dynamics
Ask about the team you’ll be working with and how communications flow within the company. This shows that we’re not just interested in the role, but also in how we’ll fit into their existing marketing squad at Twine—it's all about teamwork!
