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For Companies At a Glance
- Tasks: Create and optimise paid ad campaigns on Facebook and Google.
- Company: Join Twine, a leading freelance marketplace with a vibrant team.
- Benefits: Flexible part-time remote work with competitive pay.
- Why this job: Dive into digital marketing and make a real impact with data-driven strategies.
- Qualifications: Experience with Facebook Ads Manager and Google Ads is essential.
- Other info: Perfect for those looking to grow in a dynamic, creative environment.
Join a dynamic team as a Paid Ads Specialist, focusing on the strategic development, execution, and optimization of paid advertising campaigns across Meta (Facebook) and Google platforms. This part-time, remote contract role is ideal for candidates passionate about digital marketing, data-driven decision-making, and delivering measurable results.
Responsibilities include:
- Develop, launch, and manage paid ad campaigns on Facebook and Google.
- Conduct keyword research, audience segmentation, and budget planning for each campaign.
- Write compelling ad copy and coordinate with creative teams for visual assets.
- Monitor daily campaign performance, making rapid adjustments to maximize ROI.
- Set up and manage tracking tools, conversion pixels, and analytics dashboards.
- Provide regular reports on ad spend, conversions, and campaign insights.
- Identify and recommend new growth opportunities based on data analysis.
Requirements
- Proven experience with Facebook Ads Manager and Google Ads.
- Strong understanding of PPC, retargeting, and funnel strategies.
- Proficiency in data analysis and campaign optimization.
- Familiarity with tracking tools, conversion pixels, and analytics dashboards.
- Excellent written communication and collaboration skills.
- Ability to work independently and meet variable project deadlines.
- Remote work capability; based in the Philippines preferred.
About Twine
Twine is a leading freelance marketplace connecting top freelancers, consultants, and contractors with companies needing creative and tech expertise.
Our Mission
Twine\’s mission is to empower creators and businesses to thrive in an AI-driven, freelance-first world.
Equal Employment Opportunity
Twine is an equal opportunities employer and welcomes applications from all qualified candidates.
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Paid Ads Specialist – Part-Time employer: Twine
Contact Detail:
Twine Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Paid Ads Specialist – Part-Time
✨Tip Number 1
Network like a pro! Reach out to your connections in the digital marketing space, especially those who have experience with paid ads. A friendly chat can lead to insider info about job openings or even referrals.
✨Tip Number 2
Show off your skills! Create a portfolio showcasing your best ad campaigns, including metrics and results. This will give potential employers a clear picture of what you can bring to the table.
✨Tip Number 3
Stay updated on trends! Follow industry blogs and join online communities related to paid advertising. This not only keeps you informed but also gives you talking points during interviews.
✨Tip Number 4
Apply through our website! We love seeing candidates who are proactive. Tailor your application to highlight your experience with Facebook Ads Manager and Google Ads, and don’t forget to mention your passion for data-driven results.
We think you need these skills to ace Paid Ads Specialist – Part-Time
Some tips for your application 🫡
Show Your Passion: When writing your application, let your enthusiasm for digital marketing shine through! We want to see that you’re genuinely excited about the role and how you can contribute to our team.
Tailor Your Experience: Make sure to highlight your relevant experience with Facebook Ads Manager and Google Ads. We love seeing specific examples of how you've successfully managed campaigns in the past, so don’t hold back!
Be Data-Driven: Since this role is all about data-driven decision-making, include any metrics or results from your previous campaigns. Show us how your analytical skills have led to measurable success!
Keep It Clear and Concise: We appreciate clear communication, so keep your application straightforward and to the point. Avoid jargon unless it’s necessary, and make sure your passion for the role comes across without fluff.
How to prepare for a job interview at Twine
✨Know Your Platforms
Make sure you brush up on your knowledge of Facebook Ads Manager and Google Ads. Familiarise yourself with the latest features and best practices for both platforms, as this will show your passion for digital marketing and your commitment to staying updated.
✨Showcase Your Data Skills
Prepare to discuss your experience with data analysis and campaign optimisation. Bring examples of how you've used data to drive decisions in past campaigns, and be ready to explain your approach to monitoring performance and making adjustments.
✨Craft Compelling Ad Copy
Think about some ad copy you've written in the past that performed well. Be prepared to share these examples during the interview, and consider how you would adapt your writing style to fit different audiences and campaign goals.
✨Ask Insightful Questions
Prepare a few thoughtful questions about the company's current advertising strategies or future goals. This not only shows your interest in the role but also gives you a chance to demonstrate your strategic thinking and understanding of the industry.