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- Tasks: Craft engaging email campaigns that drive customer engagement and conversions.
- Company: Join Twine, a leading freelance marketplace connecting talent with top companies.
- Benefits: Flexible part-time hours, work remotely, and gain valuable marketing experience.
- Other info: Perfect for those passionate about marketing and eager to learn in a freelance environment.
- Why this job: Make an impact in digital marketing while honing your skills in a dynamic team.
- Qualifications: Experience with email marketing platforms and strong copywriting skills.
The predicted salary is between 15000 - 24000 £ per year.
Join to apply for the Freelance Email Marketing Specialist role at Twine
Join a dynamic marketing team as a part-time Email Marketing Specialist, where you will play a pivotal role in driving customer engagement and conversions through expertly crafted email campaigns. This contract position is ideal for someone passionate about digital marketing, automation, and data‑driven optimization. You will be responsible for planning, designing, and executing targeted email strategies that resonate with diverse audiences, ensuring each campaign is tailored for maximum impact and deliverability.
Deliverables
- Develop and execute email marketing campaigns, including newsletters, nurture sequences, and automated workflows
- Segment audiences for personalized messaging and improved deliverability
- Optimize subject lines, email copy, and design using A/B testing methodologies
- Track, analyze, and report on key email performance metrics such as open rates, click‑through rates, and conversions
- Ensure all campaigns comply with relevant regulations, including CAN‑SPAM and GDPR
- Collaborate with design and content teams to maintain brand consistency across all communications
Requirements
- Proven experience with major email marketing platforms (e.g., Mailchimp, HubSpot, ActiveCampaign)
- Strong copywriting and design skills tailored for email marketing
- Solid understanding of audience segmentation and personalization strategies
- Familiarity with email compliance regulations (CAN‑SPAM, GDPR)
- Analytical mindset with the ability to interpret data and optimize campaigns for performance
- Excellent attention to detail and organizational skills
- Ability to work independently and manage multiple projects on a part-time, contract basis
About Twine
Twine is a leading freelance marketplace connecting top freelancers, consultants, and contractors with companies needing creative and tech expertise. Trusted by Fortune 500 companies and innovative startups alike, Twine enables companies to scale their teams globally.
Our Mission
Twine\’s mission is to empower creators and businesses to thrive in an AI‑driven, freelance‑first world.
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Freelance Email Marketing Specialist employer: Twine
Contact Detail:
Twine Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Freelance Email Marketing Specialist
✨Tip Number 1
Network like a pro! Reach out to your connections in the marketing world and let them know you're on the lookout for freelance opportunities. You never know who might have a lead or can refer you to someone looking for an Email Marketing Specialist.
✨Tip Number 2
Show off your skills! Create a portfolio showcasing your best email campaigns, including metrics that highlight your success. This will give potential clients a taste of what you can do and set you apart from the competition.
✨Tip Number 3
Stay active on freelance platforms! Regularly check Twine and other job boards for new listings. The more you apply, the better your chances of landing that perfect gig as an Email Marketing Specialist.
✨Tip Number 4
Don’t forget to follow up! After applying, send a friendly message to express your enthusiasm for the role. A little persistence can go a long way in making you memorable to potential employers.
We think you need these skills to ace Freelance Email Marketing Specialist
Some tips for your application 🫡
Tailor Your Application: Make sure to customise your CV and cover letter for the Email Marketing Specialist role. Highlight your experience with email platforms and any successful campaigns you've run. We want to see how you can bring your unique flair to our team!
Show Off Your Skills: Don’t hold back on showcasing your copywriting and design skills. Include examples of your work that demonstrate your ability to create engaging email content. We love seeing creativity in action, so let your personality shine through!
Be Data-Driven: Since this role is all about optimising campaigns, make sure to mention your analytical skills. Talk about how you've used data to improve open rates or conversions in past projects. We’re all about making informed decisions here at StudySmarter!
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you don’t miss out on any important updates. Plus, it shows you’re keen to join our awesome team!
How to prepare for a job interview at Twine
✨Know Your Email Marketing Platforms
Make sure you’re well-versed in the major email marketing platforms like Mailchimp, HubSpot, and ActiveCampaign. Familiarise yourself with their features and functionalities, as you might be asked to discuss how you've used them in past campaigns.
✨Showcase Your Copywriting Skills
Prepare examples of your best email copy and design work. Be ready to explain your thought process behind crafting engaging subject lines and content that drives conversions. This is your chance to shine!
✨Understand Audience Segmentation
Brush up on audience segmentation strategies and be prepared to discuss how you’ve tailored messages for different demographics. Highlight any successful campaigns where personalisation made a significant impact.
✨Be Data-Driven
Demonstrate your analytical mindset by discussing how you track and interpret key performance metrics. Bring examples of how you've optimised campaigns based on data insights, showing that you can drive results through informed decisions.