At a Glance
- Tasks: Lead innovative CRM and CX design projects, creating engaging customer journeys.
- Company: Join a dynamic brand design team focused on customer experience.
- Benefits: Enjoy a hybrid work model, competitive salary, and flexible accommodations.
- Other info: Collaborative environment with opportunities for mentorship and career growth.
- Why this job: Make a real impact by redefining customer experiences through creative design.
- Qualifications: 6+ years in advertising or design, expert in Figma, strong portfolio required.
The predicted salary is between 50000 - 85000 £ per year.
Passport Brand Design is seeking an exceptional Senior Art Director with a deep specialization in Customer Relationship Management (CRM) and Customer Experience (CX) design. You will lead the creation of engaging, personalized customer journeys that build brand loyalty and drive action.
Responsibilities
- Lead the conceptualization and art direction of innovative CRM and CX initiatives, including email campaigns, paid media, and social content.
- Adapt a campaign toolkit with assets such as key visuals and hero messaging into various CX assets, maintaining brand consistency.
- Utilize Figma to create high‑fidelity mockups, prototypes, and design systems that streamline workflow.
- Collaborate closely with copywriters, strategists, and data analysts to build cohesive, effective customer journeys.
- Present creative concepts and design rationale to internal teams and clients, articulating how visual approaches meet strategic objectives.
- Mentor and guide other creatives, sharing expertise in CRM/CX design principles and best practices.
Who You Are
- Strategic and curious problem‑solver who simplifies complex customer journeys through innovative design.
- Empathetic collaborator who champions a user‑centered approach, building meaningful connections through design.
- Creative and resilient thinker comfortable with ambiguity, willing to champion bold ideas that redefine the customer experience.
What You'll Need
- 6+ years of experience in an advertising agency or design studio, with a strong portfolio demonstrating expertise in CRM and CX design.
- Expert‑level proficiency in Figma, including building design systems and creating interactive prototypes.
- Strong understanding of visual design principles—typography, color, composition, layout—as they apply to digital, user‑centric experiences.
- Excellent communication and presentation skills, able to articulate creative vision and strategic thinking to clients and team members.
- Ability to manage multiple projects in a fast‑paced environment, meeting deadlines while maintaining the highest creative standards.
Salary
Base salary range: $65,000—$115,000 CAD.
Benefits
Hybrid working model with an average of four days in the office per week. Accommodations and flexibility available upon discussion with the hiring team.
Equal Opportunity Statement
WPP (VML) is an equal opportunity employer and considers applicants for all positions without discrimination or regard to characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.
Senior Art Director – CRM / CX focus (Passport) in Toronto employer: twentysix
At Passport Brand Design, we pride ourselves on being an exceptional employer that fosters creativity and innovation in a collaborative environment. Our hybrid working model allows for flexibility while maintaining a strong team culture, and we are dedicated to the professional growth of our employees through mentorship and opportunities to lead impactful CRM and CX initiatives. Join us to be part of a dynamic team that values your contributions and champions a user-centred approach to design.
StudySmarter Expert Advice🤫
We think this is how you could land Senior Art Director – CRM / CX focus (Passport) in Toronto
✨Tip Number 1
Network like a pro! Reach out to your connections in the industry, attend events, and engage on social media. You never know who might have the inside scoop on job openings or can refer you directly.
✨Tip Number 2
Show off your skills! Create a portfolio that highlights your best work in CRM and CX design. Use platforms like Behance or even your own website to showcase your projects and make it easy for potential employers to see what you can do.
✨Tip Number 3
Prepare for interviews by practising your pitch. Be ready to discuss your design process, how you tackle challenges, and your experience with Figma. The more confident you are in articulating your vision, the better!
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen. Plus, we love seeing candidates who take the initiative to connect directly with us.
We think you need these skills to ace Senior Art Director – CRM / CX focus (Passport) in Toronto
Some tips for your application 🫡
Showcase Your Portfolio:Make sure to include a link to your portfolio that highlights your best work in CRM and CX design. We want to see how you’ve tackled customer journeys and created engaging experiences, so pick pieces that really showcase your skills!
Tailor Your Application:When applying, take the time to tailor your CV and cover letter to reflect the specific requirements of the Senior Art Director role. Highlight your experience with Figma and any relevant projects that demonstrate your expertise in CRM and CX design.
Be Authentic:Let your personality shine through in your application! We’re looking for someone who is not just skilled but also a great fit for our team culture. Share your creative process and what inspires you in design.
Apply Through Our Website:We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you don’t miss out on any important updates about the hiring process!
How to prepare for a job interview at twentysix
✨Showcase Your Portfolio
Make sure to bring a well-organised portfolio that highlights your best work in CRM and CX design. Tailor it to showcase projects that demonstrate your ability to create engaging customer journeys, as this will resonate with the hiring team.
✨Master Figma
Since expert-level proficiency in Figma is a must for this role, brush up on your skills before the interview. Be prepared to discuss how you've used Figma to create high-fidelity mockups and design systems, and maybe even share a few tips or tricks you've learned along the way.
✨Prepare for Collaboration Questions
Expect questions about your collaborative process with copywriters, strategists, and data analysts. Think of specific examples where you’ve successfully worked with others to build cohesive customer journeys, and be ready to articulate your user-centred approach.
✨Articulate Your Creative Vision
Practice presenting your creative concepts clearly and confidently. Be ready to explain how your visual approaches align with strategic objectives, as strong communication skills are key for this role. Consider rehearsing with a friend to refine your delivery.
