Senior Digital Strategist

WongDoody is hiring a Senior Strategist to serve as a day-to‑day strategy subject matter expert across client accounts. The role involves shaping ambiguous briefs into clear problem statements and driving strategy from research through execution in collaboration with cross‑functional teams.

Responsibilities

• Serve as the strategy SME on client engagements and new business, understanding client business, marketing, and technical constraints.
• Intake client documents such as business plans, requirements, operating models, personas, journeys, customer research, and analytics.
• Interview client stakeholders, run audits and competitive reviews of client digital and brand presence and platform strategy.
• Gather, synthesize, and communicate data‑driven insights using third‑party research tools (GWI, Brandwatch, Stylus) and serve as the primary contact for research partners.
• Lead primary research—including stakeholder interviews, user research, and creation of recruitment screeners, discussion guides, and surveys.
• Ensure findings are reflected in product experience artifacts (personas, empathy maps, and consumer journeys) that surface key barriers and opportunities.
• Distill and present discovery findings to clients and the broader team, acting as the voice of reason in evangelizing those findings across program delivery.
• Use AI tools to accelerate research synthesis and analysis while maintaining critical thinking and judgment.
• Shape strategic recommendations with increasing independence, translating research into clear briefs, roadmaps, and go‑to‑market plans.
• Plan and help facilitate ideation and strategic activities such as workshops and brainstorming.
• Create thoughtful, expressive strategies, brand positioning, communications, and go‑to‑market plans to focus and inspire experience design and creative teams.
• Develop creative briefs anchored in strong insights, clearly articulating the human problem behind the business problem with a compelling single‑minded idea.
• Participate in internal reviews to provide strategic guidance; collaborate to ensure effective translation from discovery to design to execution.
• Demonstrate deep strategic understanding on a key account and drive organic growth, spotting the next client problem to solve and contributing to pitch narratives.
• Track emerging tools, vendors, and research sources; share knowledge with the broader team and stay current on trends in social, culture, and category.

Qualities

• Stellar interpersonal skills: the ability to influence cross‑functional teams without direct authority.
• A curious, social, flexible thinker who enjoys connecting the dots.
• Highly adaptable and enjoys a variety of different work and approaches.
• A clear and compelling communicator (strong verbal, written, presentation, and interpersonal skills).
• The ability to manage up, down, and sideways and communicate effectively at all levels.
• A clear point of view and confidence, while remaining open to listen to clients’ and teammates’ perspectives.
• Sense of humor!

Requirements

• 4–6 years of strategy experience within a digital creative agency or innovation consultancy.
• Multi‑category/industry experience with B2B and B2C.
• Experience with product design and development.
• Nice to have in automotive and retail industries.
• Hands‑on workshop experience.
• Comfort using AI tools for research synthesis and analysis, with strong critical thinking.
• Strengths in client‑facing discussions and presentation delivery.
• Fluency in third‑party research tools such as GWI and Brandwatch, with the ability to identify key sources and turn data into original insights.

Benefits

• Salary range of $95,000 to $125,000.
• Medical, dental, and vision insurance (paid in full).
• 401K with company match.
• Extended holidays.
• Flexible summer hours.
• Volunteer time off.

Equal Employment Opportunity

WongDoody is a proud Equal Employment Opportunity employer where we are committed to creating an equitable, diverse and inclusive workspace regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity, or Veteran status. Candidates from diverse backgrounds are strongly encouraged to apply. All candidate information is kept confidential according to EEO guidelines.