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- Tasks: Lead content creation and marketing strategy for B2B clients in a dynamic agency environment.
- Company: The Salween Group is a vibrant B2B content marketing agency based in Singapore since 2012.
- Benefits: Enjoy competitive pay, inclusive culture, family-friendly hours, and great coffee!
- Why this job: Join a passionate team making a real impact in the communications industry with exciting projects.
- Qualifications: 5+ years in content marketing or related fields; strong multitasking and communication skills required.
- Other info: Only Singapore citizens or Permanent Residents can apply due to local regulations.
The predicted salary is between 36000 - 60000 £ per year.
Description:
The Salween Group is looking for an exceptional candidate to join our agency team in Singapore as Senior Content Strategist.
Content Strategists run the show in our boutique agency when it comes to owning the content creation process and consulting clients on marketing strategy. We are looking for an experienced strategist to help expand our brand storytelling and digital marketing capabilities for our clients in the B2B space.
B2B content marketing is one of the most exciting spaces in the communications industry today. With longer buyer journeys, multiple stakeholders, and multiple touchpoints, marketers have more opportunities to make a difference and drive business impact.
The ideal candidate possesses organisational acumen, effective time management skills and proficiency in managing cross-platform content marketing projects.
Your capacity for efficient teamwork, collaborating with editors, designers and the rest of the team is crucial. This role also requires a strong interest in tech or topics related to startups and venture capital.
Job Scope and Responsibilities:
- Manage and building strong client relationships and being the day-to-day point of contact
- Develop omnichannel content strategies for businesses across different industry verticals
- Oversee and project manage ad hoc social media, lead generation and video campaigns. This includes writing clear briefs to team members, managing timelines and day-to-day external communications with clients
- Develop on-brand short-form copy for social media captions, landing pages, EDMs
- Contribute to brainstorming and ideation for client briefs
Requirements:
- A minimum of 5 years relevant industry experience in account management, editorial, content marketing, social media marketing or advertising for B2B clients
- Exceptional multitasking abilities, along with strong organisational and detail-oriented traits
- Excellent verbal and written English skills
- Clear comprehension of content creation across various formats and media platforms
- Experience in managing content creation on LinkedIn is advantageous
- Effective collaborative and proactive work style
- Self-starter able to work independently
- A passion for lifelong learning
About Us:
The Salween Group is a B2B content marketing agency that helps companies build their brands through smart content. Established in Singapore in 2012, the company is focused on Southeast Asia, bringing global brands to the region and regional brands to the world.
As an employer, we offer competitive pay and benefits, an inclusive workplace, and family-friendly working hours. We don’t have a pool table, but we do have a dartboard, really good coffee, and a mission to make the world a better place through communication.
Due to local regulations, only Singapore citizens or Permanent Residents are eligible for this role.
Job Application Link: https://salweengroup.com/career/content-strategist/
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Senior Content Strategist employer: twentysix
Contact Detail:
twentysix Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior Content Strategist
✨Tip Number 1
Familiarise yourself with the latest trends in B2B content marketing. Understanding the nuances of buyer journeys and stakeholder engagement will help you stand out as a candidate who is not only knowledgeable but also passionate about the industry.
✨Tip Number 2
Showcase your experience with cross-platform content strategies. Be prepared to discuss specific campaigns you've managed, particularly those that involved social media and lead generation, as this aligns closely with the role's requirements.
✨Tip Number 3
Highlight your collaborative skills by sharing examples of successful teamwork. Since the role involves working with editors and designers, demonstrating your ability to communicate effectively and manage projects will be key.
✨Tip Number 4
Express your interest in tech and startups during any discussions or interviews. The Salween Group values candidates who are enthusiastic about these topics, so showing your passion can make a significant difference.
We think you need these skills to ace Senior Content Strategist
Some tips for your application 🫡
Understand the Role: Before applying, make sure to thoroughly read the job description for the Senior Content Strategist position. Understand the key responsibilities and requirements, especially the emphasis on B2B content marketing and client relationship management.
Tailor Your CV: Customise your CV to highlight relevant experience in content strategy, account management, and B2B marketing. Use specific examples that demonstrate your organisational skills and ability to manage cross-platform projects.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for content marketing and your understanding of the B2B landscape. Mention your interest in tech and startups, as well as your collaborative work style, which aligns with the agency's culture.
Showcase Your Work: If possible, include links to your previous work or portfolio that demonstrates your content creation skills across various formats. Highlight any successful campaigns you've managed, particularly on platforms like LinkedIn.
How to prepare for a job interview at twentysix
✨Showcase Your B2B Expertise
Make sure to highlight your experience in B2B content marketing during the interview. Discuss specific projects where you've successfully developed content strategies that drove business impact, as this is crucial for the role.
✨Demonstrate Organisational Skills
Prepare examples that showcase your organisational acumen and time management skills. Be ready to discuss how you manage multiple projects simultaneously and ensure deadlines are met without compromising quality.
✨Emphasise Collaboration
Since teamwork is essential for this position, share experiences where you've effectively collaborated with editors, designers, and clients. Highlight your proactive communication style and how it contributed to successful project outcomes.
✨Express Your Passion for Learning
The Salween Group values lifelong learning, so be sure to convey your enthusiasm for staying updated on industry trends, especially in tech and startups. Discuss any recent courses or resources you've engaged with to enhance your skills.
