At a Glance
- Tasks: Create and manage paid social media adverts for diverse clients across platforms like Meta and TikTok.
- Company: Join a dynamic agency known for innovative social media strategies and exceptional client relationships.
- Benefits: Enjoy flexible working options, professional development opportunities, and a vibrant team culture.
- Why this job: Be at the forefront of social media trends while making a real impact on client success.
- Qualifications: 3+ years in a similar role with expertise in paid advertising and strong communication skills.
- Other info: Opportunity to mentor junior team members and lead training sessions.
The predicted salary is between 28800 - 43200 Β£ per year.
Paid adverts β creating paid adverts on a variety of social media channels for clients, including Meta, LinkedIn, Pinterest, TikTok.
Campaign Management β full social campaign management including reporting and meeting/calling clients to discuss campaign progress.
Strategies β you will be responsible for creating unique and forward-thinking social media strategies for clients in your portfolio, working with other departments on cross-channel strategies. This includes budget allocation, audience targeting, and A/B testing.
Budget Management β liaising with clients to discuss advert spend and agreeing daily/campaign budgets. Monitor the ad spend throughout the campaign to ensure it stays within budget.
Delivery of Work β you will be responsible for the delivery of social media work for clients.
Building Relationships β building good relationships with your clients is a key part of your role. Youβll need to have a deep understanding of the clientβs business, brand, sector, competitors, and audiences.
Teamwork β youβll need to be a team player and collaborate with the wider departments on multi-channel campaigns.
Fresh Ideas β bringing fresh ideas into the social media department and ensuring that we remain at the forefront of the very latest social media standards and platform regulations/algorithms.
KPIs β support the team to ensure that client social media KPIs and objectives are met.
Management β run training sessions for the wider team and paid social department. Start to support junior team members with any issues and upskilling.
Skills
- 3+ years experience in a similar role.
- Technical β comfortable with paid advertising on a range of social media platforms, particularly Meta and LinkedIn. TikTok and Pinterest advertising experience is desirable.
- E-commerce and Lead Generation experience is ideal.
- Reporting β comfortable completing monthly reports which are presentable to clients. Ability to analyse campaign data and utilise the findings to progress campaigns.
- Communication β comfortable engaging with clients, reporting to them over the phone and face to face. Excellent written and verbal communication skills.
- Time Management β confident that your workload is manageable and appropriate deadlines are set and met.
- Creative β creative with social media and want to deliver the best results for your clients.
- Proactive β take a proactive approach to your clients and your role in the business as a whole, striving to learn more and drive the best results.
- Tracking β skilled at using Google Analytics, delivering new business audits, and creating new client proposals. Ability to implement tracking with the support of the analytics team or senior team members.
- Interpersonal skills β clear and effective communicator. Provide feedback. Ability to actively listen to team members building trust. Resolve conflicts.
Paid Social Manager employer: twentysix
Contact Detail:
twentysix Recruiting Team
StudySmarter Expert Advice π€«
We think this is how you could land Paid Social Manager
β¨Tip Number 1
Familiarise yourself with the latest trends and updates on social media platforms, especially Meta and LinkedIn. This will not only help you in interviews but also demonstrate your proactive approach to staying ahead in the industry.
β¨Tip Number 2
Network with professionals in the field by attending industry events or joining relevant online communities. Building relationships can lead to valuable insights and potential referrals that could help you land the job.
β¨Tip Number 3
Prepare to discuss specific examples of successful campaigns you've managed in the past. Highlight your ability to analyse data and adjust strategies accordingly, as this is crucial for the role of a Paid Social Manager.
β¨Tip Number 4
Showcase your creativity by brainstorming innovative campaign ideas that align with current trends. Presenting fresh concepts during your discussions can set you apart from other candidates and demonstrate your value to the team.
We think you need these skills to ace Paid Social Manager
Some tips for your application π«‘
Tailor Your CV: Make sure your CV highlights relevant experience in paid social media management. Focus on your achievements in campaign management, budget handling, and client communication to demonstrate your suitability for the role.
Craft a Compelling Cover Letter: In your cover letter, express your passion for social media advertising and detail how your skills align with the job requirements. Mention specific platforms you have experience with, such as Meta and LinkedIn, and any successful campaigns you've managed.
Showcase Your Analytical Skills: Since reporting and data analysis are key components of this role, include examples of how you've used analytics tools like Google Analytics to drive campaign success. Highlight any KPIs you've met or exceeded in previous positions.
Demonstrate Your Communication Skills: As client interaction is crucial, provide examples of how you've effectively communicated with clients in the past. Mention any experience you have in presenting reports or strategies, and emphasise your ability to build strong client relationships.
How to prepare for a job interview at twentysix
β¨Showcase Your Campaign Management Skills
Be prepared to discuss your experience in managing social media campaigns. Highlight specific examples where you successfully created and executed campaigns, focusing on your ability to report progress and adapt strategies based on performance.
β¨Demonstrate Your Creative Thinking
Bring fresh ideas to the table during the interview. Discuss innovative strategies you've implemented in past roles and how they contributed to client success. This will show your potential employer that you're proactive and forward-thinking.
β¨Know Your Numbers
Familiarise yourself with key performance indicators (KPIs) relevant to social media advertising. Be ready to explain how you've used data analysis to optimise campaigns and manage budgets effectively, ensuring you stay within client spend limits.
β¨Build Rapport with Interviewers
Since building relationships is crucial for this role, practice engaging with your interviewers. Show your interpersonal skills by actively listening, asking insightful questions, and demonstrating your understanding of their business and clients.