At a Glance
- Tasks: Lead innovative omnichannel strategies to create impactful brand experiences in healthcare.
- Company: Join Real Chemistry, a global agency transforming healthcare through creativity and technology.
- Benefits: Collaborative culture, career growth, and the chance to make a real difference in healthcare.
- Other info: Dynamic environment with a focus on teamwork and excellence.
- Why this job: Be at the forefront of healthcare innovation and drive meaningful change for clients.
- Qualifications: Proven experience in strategic leadership and omnichannel marketing.
The predicted salary is between 80000 - 120000 £ per year.
At Real Chemistry, making the world a healthier place isn’t just an aspiration—it’s our everyday reality.
Our drive to transform healthcare is informed by our blend of deep scientific expertise, human-centred creativity, and AI-driven insights, fostering a unique environment where innovation thrives and our people are impact‑obsessed.
As a global agency, we provide a full suite of services across healthcare communications and marketing to our clients, including top players in the pharmaceutical and biotech industries.
Our #Lifeat Real Chem culture is rooted in our people—we believe we are best together and are committed to excellence for both our clients and colleagues.
Whether you're a seasoned professional or just starting your career, if you share our passion for healthcare and connection, we invite you to explore our opportunities.
Discover your purpose.
Embrace innovation.
Experience #Lifeat Real Chem.
The VP, Omnichannel Strategy Director, will unify and lead strategic efforts across media and engagement channels to drive integrated, impactful, and measurable brand experiences that advance our clients’ strategic imperatives.
This role combines the media expertise necessary to navigate the evolving healthcare landscape with the engagement acumen to drive behavioral changes, ensuring that strategies leverage data, technology, and insights to meet client goals.
What you’ll do: Strategic Leadership and Innovation Design, develop and execute omnichannel strategies to build and reach target audiences, deliver measurable outcomes aligned with our clients’ strategic imperatives.
Drive insight‑based initiatives that place the Agency at the front‑line of media and technology in the healthcare sector, introducing new approaches to enhance client outcomes.
Serve as a client‑facing subject matter expert on the role of omnichannel within the PESO (Paid, Earned, Shared, Owned) ecosystem.
Omnichannel Planning, Execution, and Optimization Lead end‑to‑end omnichannel campaign planning, execution, and performance optimization, including the use of co‑creation workshops with clients and cross‑functional teams.
Design and implement data‑driven optimization strategies for all omnichannel campaigns, designed to activate human behaviors.
Use data‑driven insights to refine targeting, channel mix, and resource allocation for maximum impact.
Oversee data‑driven planning to identify key leverage points and allocate investments that maximize engagement and brand impact.
In partnership with our Analytics