At a Glance
- Tasks: Lead media strategy and performance marketing for top brands, driving growth and innovation.
- Company: Join VaynerMedia, a global leader in creative and media solutions.
- Benefits: Competitive salary, dynamic work environment, and opportunities for professional growth.
- Other info: Fast-paced agency culture with a focus on creativity and collaboration.
- Why this job: Be at the forefront of media innovation and make a real impact on brand success.
- Qualifications: 7+ years in paid media with strong analytical and strategic skills.
The predicted salary is between 80000 - 120000 £ per year.
About VaynerX
VaynerX is a family of companies building brands for the now. Founded by Chairman Gary Vaynerchuk in January 2017, the modern-day parent company is home to relevance-driving businesses including VaynerMedia, ChukMedia, Gallery Media Group, Eva Nosidam Productions, Tingley Lane Trading, and VaynerSpeakers.
About VaynerMedia
VaynerMedia is a global integrated creative and media agency, built for today's consumers. As the Modern Agency of Record, it understands the nuances of today's attention landscape, empowering brands to win attention, drive relevance, and deliver business results. Founded in 2009 by Gary Vaynerchuk, the independently owned agency operates in 15 offices worldwide.
Overall Purpose
We are seeking a Director of Media to serve as the strategic orchestrator for our clients’ performance marketing accounts. In this leadership role, you will develop and oversee cross‑channel media audits, build growth models and forecasts, and ensure all aspects of performance marketing (media, creative, data, technology) work in unison to drive profitable growth for our clients. You will act as a senior advisor both internally and to clients – providing insight and direction on paid media campaigns, creative feedback, investment allocation, and optimization opportunities. This role is critical in guiding DTC and Fortune 500 brands alike to achieve aggressive growth targets and is ideal for a hands‑on practitioner with deep performance media experience who thrives in a bold, fast‑paced agency environment.
Key Responsibilities
- Lead & Execute Core Consulting Projects:
- Data Translation: Understanding content and media performance and translating that into actionable insights for all departments to act on.
- Performance Audits: Conduct deep, technical audits of paid media accounts (across all digital platforms) to identify areas of inefficiency and opportunity.
- Commercial & Operational Audits: Analyze client‑side organizational structures, workflows, and tech stacks to recommend new models for speed and effectiveness.
- Paid Creative Audits: Go beyond standard media metrics to analyze creative performance, bridging the gap between media and creative teams with actionable, platform‑specific insights.
- Growth Architecture: Develop comprehensive, full‑funnel media strategies and growth models for clients looking to scale.
- Act as a Strategic Advisor: Serve as the "tip of the spear" for key consulting clients, building trust and providing authoritative guidance to senior stakeholders on media, creative, and business strategy.
- Drive Media Innovation: Contribute to a culture of innovation, identifying new platforms, ad formats, and measurement techniques, and developing POVs and testing frameworks.
- Develop Internal Thought Leadership: Play a key role in developing and disseminating internal strategic resources, including a monthly newsletter, and help package new methodologies and insights.
- Synthesize & Present: Translate complex data analysis, platform nuances, and strategic concepts into simple, powerful, and actionable recommendations. You must be an expert in building and delivering C‑suite level presentations.
Experience / Knowledge Required
- 7+ years of experience in paid media, performance marketing, or growth strategy, with a demonstrable track record of driving measurable business results (agency or client‑side).
- Deep Technical Prowess: Hands‑on expertise across the ad‑tech ecosystem (e.g., Meta, Google, TikTok, Programmatic, CTV, Retail Media).
- 360‑Degree Marketing Knowledge: Proven ability to connect the dots between media and creative. Comfortable giving feedback on a TikTok video as well as analyzing a media mix model.
- Owner’s Mindset: Highly autonomous self‑starter who thrives with minimal supervision. Experience running your own business, a P&L, or a high‑growth startup is a significant plus.
- Insatiable Curiosity: Genuine passion for performance marketing and a habit of digging into new platforms, technologies, and consumer behaviors before they become mainstream.
- Consulting & Analytical Excellence: Experience in a consulting or strategic planning role; exceptional analytical skills with mastery of data analysis, cohort analysis, and media forecasting.
- Executive Presence: Exceptional communication and presentation skills with the ability to command a room, build consensus, and articulate complex ideas with clarity to C‑suite audiences.
- Flexible & Resilient: Adaptable attitude, comfortable with ambiguity and the high‑speed, high‑expectation environment of a modern agency.
Director, Media (Consulting) employer: twentysix
VaynerX is an exceptional employer that fosters a dynamic and innovative work culture, perfect for those looking to make a significant impact in the media landscape. With a commitment to employee growth, VaynerMedia offers extensive opportunities for professional development and collaboration across diverse teams, all while being part of a globally recognised agency that thrives on creativity and performance. Located in vibrant cities worldwide, including London, employees enjoy a stimulating environment that encourages bold ideas and strategic thinking, making it an ideal place for passionate professionals to flourish.
StudySmarter Expert Advice🤫
We think this is how you could land Director, Media (Consulting)
✨Tip Number 1
Network like a pro! Get out there and connect with industry folks on LinkedIn or at events. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Show off your expertise! Create a portfolio or case studies showcasing your past successes in media and performance marketing. This will help you stand out when chatting with potential employers.
✨Tip Number 3
Prepare for interviews by researching the company and its clients. Be ready to discuss how your skills can help them achieve their goals, especially in driving growth and innovation.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, we love seeing candidates who are proactive about their job search!
We think you need these skills to ace Director, Media (Consulting)
Some tips for your application 🫡
Tailor Your Application:Make sure to customise your CV and cover letter for the Director of Media role. Highlight your experience in performance marketing and how it aligns with what we’re looking for at VaynerMedia.
Showcase Your Achievements:Don’t just list your responsibilities; share specific examples of how you’ve driven measurable results in past roles. We love seeing numbers that back up your claims!
Be Authentic:Let your personality shine through in your application. We’re looking for someone who fits into our bold, fast-paced culture, so don’t be afraid to show us who you are!
Apply Through Our Website:For the best chance of getting noticed, make sure to apply directly through our website. It’s the easiest way for us to keep track of your application and get back to you quickly!
How to prepare for a job interview at twentysix
✨Know Your Stuff
Make sure you’re well-versed in the latest trends and technologies in performance marketing. Brush up on your knowledge of platforms like Meta, Google, and TikTok, and be ready to discuss how they can drive results for clients.
✨Showcase Your Analytical Skills
Prepare to demonstrate your analytical prowess by discussing past projects where you conducted performance audits or developed growth models. Bring specific examples that highlight your ability to translate data into actionable insights.
✨Be a Strategic Advisor
Think about how you can position yourself as a trusted advisor. Prepare to share your thoughts on how to bridge the gap between media and creative teams, and be ready to provide feedback on hypothetical campaigns during the interview.
✨Master Your Presentation Skills
Since you'll need to present complex ideas clearly, practice delivering concise and impactful presentations. Use visuals if possible, and be prepared to explain your thought process behind strategic recommendations to C-suite audiences.
