At a Glance
- Tasks: Craft innovative strategies that decode human behaviour and optimise for conversational AI.
- Company: Join VaynerMedia, a global creative agency shaping the future of brand engagement.
- Benefits: Competitive salary, flexible work options, and opportunities for professional growth.
- Other info: Dynamic team environment with a strong emphasis on creativity and collaboration.
- Why this job: Be at the forefront of cultural insights and help brands connect with the next generation.
- Qualifications: 2-5 years in digital marketing with a focus on SEO, content, or social strategy.
The predicted salary is between 40000 - 50000 £ per year.
About VaynerMedia: VaynerMedia is a global integrated creative and media agency, built for today's consumers. As the Modern Agency of Record, it understands the nuances of today's attention landscape, empowering brands to win attention, drive relevance, and deliver business results. Founded in 2009, by Gary Vaynerchuk, the independently owned agency operates in 15 offices worldwide.
Summary: Strategy at our agency is human-centric, culture-obsessed, and focused on planning for consumer attention. We are seeking an AEO & Cultural Insights Strategist to redefine how our high-profile clients build authority across the modern, fractured search ecosystem. You will be decoding human behavior and identifying where audience attention is moving in real-time.
Key Areas of Responsibility:
- Culture-First AEO Strategy: Develop comprehensive optimization strategies tailored for conversational AI, rooted deeply in client domains and cultural opportunities.
- Audience & Intent Intelligence: Use behavioral data, quantitative surveys, and 1st-party data to identify high-value target audiences.
- Social Listening & Trend Audits: Conduct deep-dive social listening and content audits to capture real-time conversational patterns.
- The Creative Way-In & Briefing: Partner with Social Strategy and Creative teams to turn data analysis into cohesive presentations and actionable creative briefs.
- AI-Assisted Workflows: Assist in developing and implementing AI-assisted organic search workflows.
- Visibility Tracking & Reporting: Collaborate closely with cross-functional partners to ensure a robust plan to measure, track, and optimize performance.
Experience / Knowledge Required:
- 2–5 years of hands-on digital marketing experience (SEO, Content Strategy, or Social Strategy).
- A strong conceptual and practical understanding of how LLMs work, vector search, and AI answer engines source and cite data.
- A proven track record of understanding social platforms as search ecosystems.
- Comfort pulling and interpreting data from Google Search Console and GA4, alongside professional SEO platforms.
- A strong conceptual grasp of how LLMs and knowledge graphs source information.
- Exceptional cross-functional communication skills.
Consulting Strategist, AEO / GEO employer: twentysix
VaynerMedia is an exceptional employer that champions a culture of creativity and innovation, making it an ideal place for a Consulting Strategist to thrive. With a focus on human-centric strategies and a commitment to employee growth, team members are empowered to explore the latest trends in digital marketing while collaborating with diverse talents across 15 global offices. The dynamic work environment fosters continuous learning and offers unique opportunities to engage with cutting-edge technologies, ensuring that employees are at the forefront of the evolving media landscape.
StudySmarter Expert Advice🤫
We think this is how you could land Consulting Strategist, AEO / GEO
✨Dive Into Corporate Strategy Communities
Get yourself involved in online communities or forums focused on corporate strategy. Places like LinkedIn groups or specific Slack channels can hook you up with industry insights, trends, and many potential job leads. Don't hesitate to share your thoughts or ask questions; it’ll boost your visibility!
✨Attend Industry Conferences and Events
Keep an eye out for corporate strategy conferences or networking events in your area (or online!). These gatherings are gold mines for meeting hiring managers and making impactful connections. Plus, having a few good conversations can lead to job referrals at companies like twentysix!
✨Showcase Your Strategy Skills
Create content that showcases your knowledge of corporate strategy—think reports, blogs, or even video discussions. Sharing these on platforms like LinkedIn or Medium can demonstrate your expertise and make you stand out to employers looking for fresh talent.
✨Apply Directly Through Our Website
Don’t forget to apply for the Consulting Strategist, AEO / GEO position at twentysix via our website! This shows your genuine interest, and who knows, you might just land that interview in a matter of days. Keep your application focused on how you can add value to their strategy team.
We think you need these skills to ace Consulting Strategist, AEO / GEO
Some tips for your application 🫡
Show Us Your Strategic Thinking:When crafting your CV and cover letter, highlight your strategic analysis skills. Focus on past experiences where you've effectively assessed market trends or made impactful recommendations. Evidence-based achievements, like improving processes or contributing to significant projects, will help us see your potential for driving corporate strategy at twentysix.
Tailor Your Narrative:Don’t just send us a generic application! Personalise your cover letter by connecting your experiences and aspirations to twentysix’s mission and goals. We love seeing candidates who genuinely understand what we do; share how your vision aligns with ours and what you can bring to the table.
Highlight Relevant Academic Credentials:In your CV, make sure to showcase your academic background, especially if you have qualifications in business, economics, or analytics. We appreciate candidates who can back up their skills with relevant degrees or certifications, so don’t be shy about flaunting those achievements!
Utilise Professional Language:While we want you to be yourself, remember that corporate strategy roles demand a level of professionalism in communication. Use clear and concise language in your application materials, ensuring that your ideas come across as well-structured and sophisticated. It’s all about making a great impression right from the written application stage!
How to prepare for a job interview at twentysix
✨Master the Numbers
Corporate strategy often involves data analysis and financial forecasting. Brush up on your quantitative skills, and be prepared to handle case studies or numerical problems during the interview. We might get questions about how to approach market trends or assess the performance of a hypothetical company — so practice these scenarios!
✨Know Your Frameworks
Familiarity with strategic frameworks like SWOT, PESTLE, or Porter’s Five Forces can set you apart. We should be ready to discuss how we’d apply these tools to real-world business situations — maybe even relating them to twentysix. This shows we’re not just theory-happy but can articulate our practical application.
✨Engage in Strategic Conversations
In a full-time role like this, it’s crucial to show that we're engaged and informed about current trends in the industry. Keep up with major news and prepare to discuss how recent developments could impact strategic decisions at twentysix. This will demonstrate our passion and proactive approach to the field.
✨Showcase Relevant Experience
Whether through internships or projects, we should highlight any experience that relates to corporate strategy. Have specific examples ready to talk about how we’ve contributed to strategic growth or improvements. It's about showcasing our unique journey and how it will bring value to twentysix.
