Job Description
CRM Executive (Lifecycle Marketing) – London / Hybrid
We’re delighted to be partnering with a mission-led educational organisation looking for a CRM Executive to join their collaborative marketing team.
This is a brilliant opportunity for someone early in their marketing career who thrives on using creativity and data to create meaningful, automated journeys that keep people engaged.
The Role
As a CRM Executive, you’ll support the end-to-end delivery of lifecycle marketing campaigns, from lead capture through to conversion and long-term engagement. Working across email, SMS, WhatsApp, and print, you’ll write compelling copy, manage campaign automation, and track performance to enhance the customer experience and drive action across a range of spiritual and educational services.
Key Responsibilities
- Plan and manage email and SMS campaigns that span the full user journey
- Create and maintain automated flows for onboarding, conversion, and upsell
- Write engaging copy for digital and in-person communications
- Use Canva to design simple, on-brand creative assets
- Track and report on performance metrics using tools like Airtable
- Coordinate messaging across email, WhatsApp, events, and mentor networks
Skills and Experience Required
- 1–2 years’ experience in CRM, email, or digital marketing
- Strong copywriting and editing skills
- Familiar with CRM/email platforms and campaign scheduling
- Comfortable using Canva or similar for basic design
- Well-organised, with strong attention to detail and multitasking ability
Nice to Have
- Experience with lifecycle automation and segmentation
- Understanding of Airtable and lead nurture flows
- Interest in spiritual, wellness, or educational sectors
Why Join?
- Contribute to a meaningful mission focused on personal growth and learning
- Access to free spiritual classes and resources
- Friendly, values-driven team with regular in-person events and creative collaboration
- Variety of work – from campaign planning to live event marketing
If you’re a creative and detail-oriented marketer ready to make a difference through purpose-led CRM, we’d love to hear from you.
Apply today and help drive meaningful engagement at every stage of the journey.
Contact Detail:
Twentyfour Recruitment Group Recruiting Team