At a Glance
- Tasks: Lead a creative team to craft engaging content across various platforms in the Web3 space.
- Company: Join Flight3, a global leader in Web3 marketing, working with top industry clients.
- Benefits: Enjoy flexible hybrid work, 35 days off, and access to exclusive Web3 events and perks.
- Why this job: Shape narratives that matter and make an impact in a fast-paced, innovative industry.
- Qualifications: 5+ years in content creation and social media, with leadership experience and Web3 expertise.
- Other info: Collaborate with a talented team and drive engagement in a rapidly evolving digital landscape.
The predicted salary is between 43200 - 72000 ÂŁ per year.
We’re looking for a Head of Content & Social to oversee and elevate our content and social media department. You’ll manage a team of writers, editors, and social media specialists to create compelling content and engage with audiences across multiple channels.
This role is perfect for a creative leader who can shape a strong brand voice, drive engagement, and deliver measurable results for Fligh3’s clients in the fast-paced Web3 space.
What’s in it for you?
Shape narrative: Be the voice behind a leading Web3 agency and create content that matters for our clients.
Lead a talented team: Manage and mentor a group of content and social media specialists.
Work at the cutting edge: Drive the conversation in the rapidly evolving Web3 industry.
Make an impact: Craft content that educates, engages, and inspires a global audience.
Flexible working: A hybrid approach with 2 days per week in our London office—balancing face-to-face collaboration while giving you the flexibility to work from home the rest of the week.
Proper time off: 35 days of non-working days per year (including 14 office closure days), because we believe in actually switching off.
Career progression: Regular reviews, personal development budget, and potential growth paths across the Flight Group.
Web3 perks: Early access to token launches, NFT mints, and industry events.
Learning culture: Weekly knowledge shares, conference passes, and training opportunities.
Responsibilities
Create and execute strategic content plans for clients, covering everything from short-form posts and blogs to videos, memes, infographics, and beyond.
Lead the social media team to nail consistent messaging across platforms like Twitter, Discord, Telegram, LinkedIn, and blogs—plus make sure their reply game is full-speed and on point.
Keep the content and video production engine moving like a well-oiled machine, producing quick, relevant, and witty content on the fly
Jump on newsworthy moments (newshijack!) and get content out for clients within minutes.
Oversee PR and thought leadership pieces, like long-form articles, opinion editorials, and video series.
Track and analyse performance metrics—mindshare, engagement, reach, bookmarks, conversions—and tweak strategies based on insights.
Stay ahead of Web3 trends to spark fresh content ideas and guide social media themes.
Ensure all content stays true to brand guidelines and delivers a cohesive voice.
Experiment with new content formats, channels, and strategies to engage and grow audiences in exciting ways.
Requirements
Must be able to work UK business hours (non-negotiable).
5+ years of experience in content creation, social media management, or digital marketing, with at least 2 years in a leadership role.
2+ years in Web3 content management
Proven track record of growing social media channels and delivering high-performing content.
Strong understanding of Web3 culture, communities, and industry trends.
Experience managing cross-functional teams and collaborating across departments.
Skills You Bring
Exceptional writing and editing skills, with an eye for detail and consistency.
Ability to develop and manage a robust content and social media calendar.
Proficiency with analytics tools to track performance and optimise strategies.
Strong leadership skills, with a focus on mentoring and team development.
Creativity and adaptability to engage audiences in a fast-evolving industry.
Knowledge of SEO best practices and how they apply to content creation.
About Us
Flight3 is a dynamic global leader in Web3 marketing, collaborating with Layer1s, premier exchanges, and groundbreaking startups. As part of the Flight Group, we operate at the forefront of innovation in marketing.
Our clients include industry giants such as Coinbase, Tezos, Solana, Fuel Network, and Fabric Ventures. Flight3 proudly organises and manages the UK’s leading Web3 event.
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Head of Content employer: TwentyCi Ltd
Contact Detail:
TwentyCi Ltd Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Head of Content
✨Tip Number 1
Familiarize yourself with the latest trends in the Web3 space. Follow industry leaders on social media, join relevant forums, and participate in discussions to stay updated. This knowledge will not only help you during interviews but also demonstrate your passion for the field.
✨Tip Number 2
Showcase your leadership experience by preparing examples of how you've successfully managed teams in the past. Highlight specific projects where you drove engagement and delivered measurable results, as this aligns perfectly with what we're looking for.
✨Tip Number 3
Engage with our content on social media platforms. Comment on our posts, share your thoughts, and even create your own content that resonates with our brand voice. This proactive approach can help you stand out and show your genuine interest in joining our team.
✨Tip Number 4
Prepare to discuss your experience with analytics tools and how you've used data to inform content strategies. Being able to articulate your understanding of performance metrics will be crucial in demonstrating your fit for the Head of Content role.
We think you need these skills to ace Head of Content
Some tips for your application 🫡
Understand the Role: Before applying, make sure you fully understand the responsibilities and requirements of the Head of Content position. Tailor your application to highlight your relevant experience in content creation and social media management, especially within the Web3 space.
Showcase Leadership Experience: Emphasize your leadership skills and experience managing teams. Provide specific examples of how you've mentored team members or led successful projects in your previous roles.
Demonstrate Creativity: Since this role requires a creative approach to content, include samples of your work that showcase your ability to create engaging and innovative content. Highlight any unique campaigns or strategies you've implemented in the past.
Highlight Analytical Skills: Mention your proficiency with analytics tools and how you've used data to drive content strategy. Include metrics or results from past campaigns to demonstrate your ability to track performance and optimize content effectively.
How to prepare for a job interview at TwentyCi Ltd
✨Showcase Your Leadership Skills
As a Head of Content, you'll be managing a team. Be prepared to discuss your leadership style and provide examples of how you've successfully mentored and developed team members in the past.
✨Demonstrate Your Understanding of Web3
Make sure to highlight your knowledge of Web3 culture and trends. Discuss specific projects or content strategies you've implemented that align with the fast-paced nature of the industry.
✨Prepare for Content Strategy Questions
Expect questions about your approach to creating and executing strategic content plans. Be ready to share your process for developing content calendars and how you measure success through performance metrics.
✨Engage with Their Brand Voice
Familiarize yourself with Flight3's brand voice and recent content. During the interview, demonstrate how you can align your content creation strategies with their existing messaging while also bringing fresh ideas to the table.