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- Tasks: Execute marketing initiatives to boost customer engagement and revenue across multiple regions.
- Company: Join a dynamic team focused on integrity and assessment solutions in education.
- Benefits: Flexible remote work, competitive salary, and opportunities for professional growth.
- Why this job: Make a real impact in the education sector while collaborating with global teams.
- Qualifications: Experience in marketing and understanding of the higher education landscape.
- Other info: Work in a vibrant environment with diverse cultural insights and career advancement.
The predicted salary is between 30000 - 50000 £ per year.
The Regional Marketing Specialist - UK/I & ANZHK plays a key role in executing integrated marketing initiatives that drive customer engagement, retention, and revenue expansion across the United Kingdom, Ireland, Australia, New Zealand and Hong Kong for our portfolio of integrity and assessment solutions. Reporting to the Sr. Manager, Regional Marketing, this role works in collaboration with global marketing, sales, customer experience and product teams.
Responsibilities include:
- Supporting marketing strategy development, localizing campaigns, managing third-party partnerships, and ensuring high-quality, market-relevant execution across both regions.
- Gathering market intelligence on the education landscape, competitor activity, and customer needs across UK/I and ANZHK.
- Collecting and organizing customer feedback through surveys, interviews, and event debriefs to inform campaign direction and content relevance.
- Creating localized campaign briefs, quarterly and annual plans, aligned with global priorities and regional goals.
- Activating regional demand generation campaigns across digital and offline channels using global toolkits and templates.
- Supporting the delivery of webinars, in-person events, and third-party sponsorships, handling coordination, content strategy, localization, and logistics.
- Localizing emails, landing pages, and other campaign elements using marketing automation platforms.
- Collaborating closely with the UK/I and ANZHK sales teams to ensure campaigns are tailored to target segments and sales follow-up is timely and effective.
- Maintaining lead hand-off processes and ensuring campaign visibility through shared planning and regular touchpoints with Sales.
- Tracking marketing expenses and processing invoices related to regional campaigns and events.
- Assisting in preparing monthly and quarterly reporting dashboards for regional leadership, highlighting outcomes, learnings, and recommendations.
- Identifying and surfacing customer success stories and advocacy opportunities to the Sr Manager and corporate marketing team.
- Ensuring timely and accurate execution of marketing activities within set timelines and budget.
- Staying informed about marketing trends in the education and technology sectors across EMEA and APAC.
Regional Marketing Specialist (UK Remote) in Newcastle upon Tyne employer: Turnitin, LLC
Contact Detail:
Turnitin, LLC Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Regional Marketing Specialist (UK Remote) in Newcastle upon Tyne
✨Tip Number 1
Network like a pro! Reach out to people in the industry, especially those working in marketing roles. Use platforms like LinkedIn to connect and engage with them; you never know who might have a lead on your dream job!
✨Tip Number 2
Show off your skills! Create a portfolio or a personal website showcasing your marketing projects, campaigns, and any relevant work. This gives potential employers a taste of what you can bring to the table.
✨Tip Number 3
Prepare for interviews by researching the company and its marketing strategies. Be ready to discuss how your experience aligns with their goals, especially in the UK and ANZHK markets. Tailor your answers to show you understand their unique challenges.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, we love seeing candidates who are proactive about their job search!
We think you need these skills to ace Regional Marketing Specialist (UK Remote) in Newcastle upon Tyne
Some tips for your application 🫡
Tailor Your CV: Make sure your CV speaks directly to the role of Regional Marketing Specialist. Highlight your experience in integrated marketing initiatives and any relevant knowledge of the higher education landscape in the UK/I and ANZHK regions.
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to showcase your passion for marketing and how your skills align with our goals at StudySmarter. Don’t forget to mention your ability to manage multiple priorities across different cultures!
Showcase Collaboration Skills: Since this role involves working closely with various teams, make sure to highlight your collaboration skills. Share examples of how you've successfully worked with sales, digital marketing, or content teams in the past.
Apply Through Our Website: We encourage you to apply through our website for a smoother application process. It’s the best way for us to keep track of your application and ensure it gets the attention it deserves!
How to prepare for a job interview at Turnitin, LLC
✨Know Your Regions
Make sure you have a solid understanding of the higher education landscape in the UK, Ireland, Australia, New Zealand, and Hong Kong. Research recent trends, challenges, and opportunities in these markets. This will show your potential employer that you're not just familiar with marketing but also with the specific needs of these regions.
✨Showcase Your Marketing Skills
Prepare to discuss your hands-on marketing execution skills. Bring examples of campaigns you've worked on, especially those that required localisation or collaboration across different teams. Be ready to explain how you managed multiple priorities and ensured high-quality execution.
✨Collaboration is Key
Since this role involves working closely with sales, customer experience, and product teams, be prepared to talk about your experience in cross-functional collaboration. Share specific instances where you successfully partnered with other departments to achieve marketing goals.
✨Be Ready for Time Zone Challenges
This position requires flexibility in your schedule to accommodate both UK and Australian time zones. Discuss how you plan to manage your time effectively and ensure real-time collaboration with colleagues in ANZHK. Highlight any previous experience you have working across different time zones.
