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- Tasks: Drive growth in diaspora travel by building relationships with community agencies and cultural associations.
- Company: Join TUI Airline, a leader in travel with a focus on community and culture.
- Benefits: Enjoy attractive pay, travel perks, health support, and flexible working options.
- Why this job: Make a real impact in culturally rooted travel while shaping your career.
- Qualifications: Experience with diaspora travel habits and strong relationship-building skills.
- Other info: Be part of a diverse team committed to sustainability and community initiatives.
The predicted salary is between 36000 - 60000 £ per year.
Join TUI Airline as our Senior Community Sales Specialist and drive growth across diaspora and culturally rooted travel segments by building strong relationships with community-based travel agencies and cultural associations.
ABOUT OUR OFFER
- Personal benefits: Attractive remuneration, bonus opportunity, exclusive travel perks & discounts, extensive health & wellbeing support, and more.
- Flexible working: Work is something you do, not somewhere you go. We encourage a healthy work-life balance and offer hybrid or remote working models.
- A career to shape: Opportunities to upskill, reskill and grow your career. Access the TUI Tech Learning Hub to level-up and reach your ambitions.
- Expand your horizons: Participate in our tech communities and collaborate on global projects and teams.
- Community: Get involved with incredible local charity and sustainability initiatives like the TUI Care Foundation and the Sustainable Tech Community.
ABOUT THE JOB
- Identify, prioritise and develop community-based distribution opportunities, mapping key diaspora markets and cultural travel corridors relevant to TUI's network.
- Build and nurture relationships with cultural associations, travel intermediaries and community organisers, attending cultural events and representing TUI at diaspora forums.
- Train and support small, often informal travel agencies with TUI fare structures, booking flows and ancillary offerings, providing clear, simple, high-touch service.
- Collaborate with central sales and marketing teams to tailor tactical campaigns to diaspora-specific travel seasons, managing grassroots initiatives including print flyers and word-of-mouth promotion strategies.
- Act as a cultural ambassador for TUI Airline within diaspora sales networks, ensuring consistent brand messaging while adapting communication to local preferences.
- Track and report on sales trends, agency performance and travel peaks across community markets, delivering regular insights to improve commercial decision-making.
ABOUT YOU
- Familiarity with the travel habits of diaspora/VFR travellers, ideally gained through personal or professional proximity to these communities.
- Interpersonal and relationship-building abilities, especially in low-tech, relationship-focused environments, with experience in grassroots sales methods.
- Capability to onboard and support small or informal travel agents through direct interaction, with basic technical understanding of airline fare structures and booking flows.
- Experience executing culturally tailored campaigns using local language, ethnic media, and community influencers.
- Ability to track local sales trends and performance reports, with awareness of revenue drivers and distribution economics.
- Communication skills with fluency in English; additional language(s) relevant to VFR communities (e.g. Arabic, Urdu, Turkish, Punjabi, Polish) are a major advantage.
From a workplace to a place to belong. At TUI we embrace diversity, equity, and inclusion, encouraging everyone to come as you are, because together, our potential is limitless. We are committed to supporting candidates with disabilities and impairments so if you require any support, please do let us know.
Community & VFR Sales (Senior Community Sales Specialist) in Luton employer: TUI Cruises GmbH
Contact Detail:
TUI Cruises GmbH Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Community & VFR Sales (Senior Community Sales Specialist) in Luton
✨Network Like a Pro
Get out there and connect with people! Attend community events, cultural festivals, and diaspora forums. Building relationships is key, so don’t be shy – introduce yourself and chat about your passion for travel and TUI!
✨Show Off Your Cultural Savvy
When you’re chatting with potential partners or clients, make sure to highlight your understanding of their travel habits and preferences. Tailor your conversations to reflect their culture and needs – it’ll show you’re genuinely interested in helping them.
✨Be the Go-To Resource
Position yourself as a helpful resource for small travel agencies. Offer to train them on TUI’s fare structures and booking flows. The more support you provide, the stronger those relationships will become, and they’ll think of you first when they need assistance.
✨Stay Informed and Adapt
Keep an eye on sales trends and community feedback. Use this info to adapt your approach and campaigns. Regularly share insights with your network to demonstrate your expertise and commitment to their success – it’ll set you apart from the competition!
We think you need these skills to ace Community & VFR Sales (Senior Community Sales Specialist) in Luton
Some tips for your application 🫡
Tailor Your Application: Make sure to customise your CV and cover letter to highlight your experience with diaspora and culturally rooted travel segments. We want to see how your background aligns with the role, so don’t hold back on showcasing your relevant skills!
Show Off Your Relationship-Building Skills: Since this role is all about building strong relationships, share examples of how you've successfully connected with community-based organisations or travel agencies in the past. We love seeing those interpersonal skills in action!
Be Authentic: Let your personality shine through in your application. We value authenticity and want to know what makes you tick, especially when it comes to your passion for travel and cultural connections. Don’t be shy!
Apply Through Our Website: We encourage you to apply directly through our website for a smoother process. It’s the best way to ensure your application gets into the right hands, and we can’t wait to see what you bring to the table!
How to prepare for a job interview at TUI Cruises GmbH
✨Know Your Audience
Before the interview, research TUI Airline and its community-focused initiatives. Understand their target markets, especially diaspora and culturally rooted travel segments. This will help you tailor your responses and show that you're genuinely interested in their mission.
✨Showcase Relationship-Building Skills
Prepare examples from your past experiences where you've successfully built relationships with community organisations or travel agencies. Highlight your interpersonal skills and how you've navigated low-tech environments to foster connections.
✨Demonstrate Cultural Awareness
Be ready to discuss your familiarity with the travel habits of diaspora/VFR travellers. Share insights on how cultural nuances can impact travel preferences and how you would adapt TUI's offerings to meet these needs.
✨Prepare for Practical Scenarios
Think about how you would onboard and support small travel agents. Prepare to discuss specific strategies you would use to explain TUI's fare structures and booking flows in a clear and simple manner, ensuring you can provide high-touch service.
