SEO & GEO Lead: AI-Driven Search Strategy

SEO & GEO Lead: AI-Driven Search Strategy

Full-Time 45000 - 55000 £ / year (est.) No working from home possible
Tug Agency

At a Glance

  • Tasks: Lead and evolve client organic search strategies with a focus on GEO/LLM initiatives.
  • Company: Join Tug Agency, a dynamic team in the heart of London.
  • Benefits: Enjoy hybrid flexibility, competitive salary, and opportunities for professional growth.
  • Other info: Collaborative environment with a focus on innovation and creativity.
  • Why this job: Make a real impact on high-profile campaigns while mentoring future SEO stars.
  • Qualifications: Experience in SEO and strong analytical skills are essential.

The predicted salary is between 45000 - 55000 £ per year.

Tug Agency is seeking an SEO & GEO Account Manager to own and evolve client organic search strategies. You’ll drive GEO/LLM initiatives, lead technical audits, and guide content and performance analysis. You’ll mentor SEO Executives and serve as a primary client contact within a collaborative pod.

Based in London with hybrid flexibility, you will report to senior leaders and contribute to high-impact campaigns for notable brands.

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SEO & GEO Lead: AI-Driven Search Strategy employer: Tug Agency

Tug Agency is an exceptional employer that fosters a dynamic and collaborative work culture, perfect for those passionate about driving innovative SEO strategies. With a strong focus on employee growth, you will have the opportunity to mentor others while working on high-impact campaigns for notable brands in the vibrant city of London, all within a flexible hybrid environment that promotes work-life balance.

Tug Agency

Contact Details:

Tug Agency Recruitment Team

StudySmarter Expert Advice🤫

We think this is how you could land SEO & GEO Lead: AI-Driven Search Strategy

Show Your Creative Side

In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Tug Agency and show them what you can bring to the table.

Engage in Marketing Communities

Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Tug Agency are looking for.

Leverage Social Media

Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Tug Agency on these platforms can catch the eye of recruiters and show you're genuinely interested in them.

Attend Industry Events

Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Tug Agency. Bring your business cards and be prepared to chat about how you can contribute!

We think you need these skills to ace SEO & GEO Lead: AI-Driven Search Strategy

SEO Strategy
GEO/LLM Initiatives
Technical Audits
Content Analysis
Performance Analysis
Mentoring Skills
Client Management

Some tips for your application 🫡

Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Tug Agency. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.

Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.

Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!

Demonstrate Your Understanding of Tug Agency:Show us that you’ve done your homework! In your application, briefly mention what you admire about Tug Agency’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!

How to prepare for a job interview at Tug Agency

Showcase Your Creative Campaigns

Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Tug Agency will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.

Know Your Digital Tools Inside Out

If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.

Be Ready for Scenario-Based Questions

At Tug Agency, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.

Demonstrate Your Passion for Marketing

As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.