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- Tasks: Lead brand media strategies and manage client accounts across various digital channels.
- Company: Join an award-winning global digital marketing agency with a supportive culture.
- Benefits: Enjoy 25 days holiday, flexible hours, private healthcare, and fun office perks.
- Why this job: Make an impact in a forward-thinking agency while developing your career in digital marketing.
- Qualifications: 3-5 years in Brand Media, strong leadership skills, and a strategic mindset required.
- Other info: Collaborative environment with opportunities for international work and professional growth.
The predicted salary is between 36000 - 60000 £ per year.
We are an award-winning global digital marketing agency offering results-driven and integrated PPC, Paid Social, Display, SEO, OOH, Audio, Video, and CTV campaigns. Tug is a truly global independent agency with offices in London, Sydney, Toronto, Singapore, Berlin, and New York. Our motto “Work Hard and be Nice to People” encompasses our agency culture as well as our relationships with our clients. We value training, development, and career progression for all agency employees and ensure our clients are using the latest technology and best practices to meet their business goals.
As a Brand Media Account Manager at Tug, you will be responsible for overseeing both planning and implementation across a variety of brand media channels including but not exclusive to display, CTV, DOOH/OOH, audio & other Brand Media channels. This role requires someone to be comfortable communicating with clients whilst developing and implementing digital marketing strategies, and providing leadership to a team of Account Executives. You will work closely with clients, internal teams, and external vendors to drive success, achieve objectives, and contribute to the overall growth of the department.
Key Responsibilities- Media Planning Expertise: Bring a strong expertise in Brand Media planning across channels including but not limited to Display, CTV, OOH, Audio, etc. Experience in understanding a client's goals and building a strategy around achieving it. Deliver clear and compelling rationale to support media investment recommendations and to evidence performance vs outcomes.
- Relationship Management: Act as the primary point of contact for assigned client accounts, fostering and nurturing strong relationships. Understand client goals, challenges, and expectations to provide strategic guidance and innovative solutions. Ensure client satisfaction through effective communication and responsiveness.
- Campaign Strategy and Execution: Develop and execute brand media strategies focusing on meeting the clients' objectives within budget constraints. Oversee the planning, implementation, and optimization of digital marketing campaigns. Stay abreast of industry trends and best practices to continuously optimize campaign performance.
- Team Leadership: Lead and manage a team of Brand Media Executives, providing direction, support, and mentorship to drive individual and team success. Set clear performance expectations, conduct regular performance reviews, and facilitate professional development opportunities.
- Client Reporting and Communication: Prepare and deliver comprehensive performance reports to clients, highlighting key insights, trends, and recommendations for optimization. Proactively communicate with clients to keep them informed about campaign progress, challenges, and opportunities for improvement.
- Budget Management: Effectively manage budgets across client accounts, including forecasting, cost control, and maximising profitability. Identify opportunities for upselling or expanding services to increase client revenue and satisfaction.
- Collaboration with Head of Media: Collaborate closely with the Head of Media to develop and execute client strategies, ensuring alignment with overall departmental goals and objectives.
- Bachelor's degree in Marketing, Business, or a related field.
- Minimum of 3-5 years of experience in Brand Media Channels - relevant experience within DSPs is a necessity.
- Proven track record of successfully managing client accounts and delivering measurable results.
- Strong leadership and team management skills, with the ability to motivate and inspire others.
- In-depth knowledge of Brand Media channels.
- Excellent analytical, communication, and presentation skills.
- Strategic thinker with the ability to develop and execute complex marketing strategies.
- Proficiency in digital marketing tools and analytics platforms.
- 25 days holiday
- Flexible working hours
- 1x Charity Day - opportunity to commit one working day per year to helping a Charity
- Pension scheme & financial advice from a financial advisor
- Private healthcare, eye tests, and dental care
- Wellbeing benefits - £30 per month
- Cycle to Work scheme
- Annual season ticket loan
- International working - Opportunity to apply for overseas office vacancies after 12 months
- Remote working from international offices
- Office/Event Perks - Breakfast club and monthly socials
- Lunch provided 2 days per week.
- Weekly Tug happy hour in a local pub after work on a Thursday.
Employment Type: Full-time
Line Manager: Head of Media
Salary: Competitive Salary (depending on experience)
Hours: 9.30am-6.00pm/ Hybrid - 3 days in office, 2 days WFH
Location: London Shoreditch
Brand Media Account Manager employer: Tug Agency
Contact Detail:
Tug Agency Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Brand Media Account Manager
✨Tip Number 1
Network like a pro! Get out there and connect with people in the industry. Attend events, join online forums, and don’t be shy to reach out on LinkedIn. You never know who might have the inside scoop on job openings!
✨Tip Number 2
Show off your skills! Create a portfolio or case studies showcasing your past work and successes. When you apply through our website, make sure to highlight these achievements in your interviews to stand out from the crowd.
✨Tip Number 3
Practice makes perfect! Prepare for interviews by doing mock sessions with friends or mentors. Focus on articulating your experience with brand media channels and how you can contribute to Tug’s success.
✨Tip Number 4
Follow up after interviews! A quick thank-you email can go a long way in showing your enthusiasm for the role. It keeps you fresh in their minds and demonstrates your professionalism.
We think you need these skills to ace Brand Media Account Manager
Some tips for your application 🫡
Show Off Your Media Savvy: When you're writing your application, make sure to highlight your expertise in Brand Media planning. We want to see how you can bring your experience with channels like Display, CTV, and OOH to the table. Don't just list your skills; tell us how you've used them to achieve client goals!
Be Personable: Remember, we value relationships! Use your application to showcase your communication skills and how you've built strong connections with clients in the past. A friendly tone can go a long way in showing us that you fit our 'Work Hard and be Nice to People' motto.
Demonstrate Leadership: As a Brand Media Account Manager, you'll be leading a team. Share examples of how you've mentored or supported others in your previous roles. We love to see candidates who can inspire and motivate their teams while driving success together.
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it shows us you're keen on joining our awesome team at Tug!
How to prepare for a job interview at Tug Agency
✨Know Your Media Channels
Make sure you brush up on your knowledge of Brand Media channels like Display, CTV, and OOH. Be ready to discuss how you've successfully planned and executed campaigns in these areas. Show them you understand the latest trends and can bring fresh ideas to the table!
✨Showcase Your Client Management Skills
Prepare examples of how you've built strong relationships with clients in the past. Tug values communication, so be ready to explain how you've understood client goals and provided innovative solutions. Highlight any successful strategies you've implemented that led to client satisfaction.
✨Demonstrate Leadership Experience
As a Brand Media Account Manager, you'll be leading a team. Share your experiences in mentoring and guiding others. Talk about how you've set performance expectations and fostered a positive team culture. Tug is all about collaboration, so show them you're a team player!
✨Be Ready for Budget Talk
Since budget management is key, come prepared to discuss how you've effectively managed budgets in previous roles. Share specific examples of how you've maximised profitability and identified upselling opportunities. Tug wants someone who can handle financial aspects confidently!