Senior Sales Development Representative in London

Our Sales Development Representatives are the first touchpoint in TryHackMe's mission to redefine how the world learns cybersecurity. As an SDR, you are responsible for identifying, engaging, and creating new business opportunities across the B2B market. You will confidently connect with senior decision makers, build rapport quickly, uncover their challenges, and educate them on how TryHackMe drives measurable impact within their security programmes.

This is not just another outbound role – it’s a chance to join the ground floor of a high-performance, founder‐led, hypergrowth sales organisation. You will become one of the earliest builders of our new business engine, helping shape best practices, refine our go‐to‐market motion, and set the standard for excellence within the team.

If you are hungry, curious, disciplined, and excited by the idea of creating opportunity rather than waiting for it, this role gives you the runway to accelerate your career at exceptional speed. High performers will rise fast, gain significant responsibility, and achieve their professional and personal goals as the company scales.

Attributes we value:

• Deep curiosity and a builder mindset, always experimenting and improving.
• Fluent across all channels — calls, LinkedIn, email, video, communities, and events.
• Leverages AI intelligently for research, personalisation, and efficiency while staying authentically human.
• Processes‐ and systems‐driven, constantly improving workflows, sequences, and CRM hygiene.
• Highly creative in pipeline generation, using campaigns, storytelling, and unconventional approaches.
• Strong emotional intelligence with the ability to build rapport quickly and read buyer signals.
• High energy, hunger, and resilience, thriving in fast‐paced, target‐driven environments.
• Comfortable with technical concepts, especially in cybersecurity, and confident speaking with senior leaders.
• Data‐informed decision maker, tracking key metrics to optimise outbound performance.
• Exceptional communicator, capable of simplifying complex ideas and delivering compelling messages.

Responsibilities:

• Research and qualify leads to generate new business opportunities for TryHackMe.
• Schedule meetings and product demonstrations with potential customers.
• Manage your leads on HubSpot accordingly.
• Work closely with Account Executives to fully understand your prospects' needs.
• Strive towards achieving monthly demo goals and delivering an excellent experience to your prospects.
• Develop platform service training guides and blog posts.
• Identify opportunities for marketing campaigns based on customer trends.
• Create feedback loops across the GTM function to maximise your impact and success.
• Communicate with our product team to make TryHackMe easier to use.
• Manage and follow up on internal customer feedback.

Qualifications:

• Superior verbal and written communication skills.
• Enjoy problem solving and leveraging technology, systems and AI to make you more effective.
• Ability to confidently speak to and build rapport with CIO/CISO's, cyber security managers and other cyber security leaders.
• Track record of top performance or prior success in a Senior SDR role.
• Ability to juggle inbound, outbound and multiple systems and workstreams.
• Excellent lead generator.
• Effectively work through lead lists.
• Continuously meet and exceed SLAs, consistently update activity and contact information within the CRM system and support weekly reporting efforts.
• Some understanding and interest of cyber security would be a huge plus.
• Ability to troubleshoot and solve customer issues independently.
• High energy and a determination to succeed.
• Someone who aims to exceed targets.
• Curious, creative, analytical, tech‐savvy, multi‐channel fluent, system‐minded, emotionally intelligent, and relentlessly hungry to generate pipeline.
• Part‐researcher, part‐operator, part‐creator—and fully committed to building a scalable engine of growth.

Benefits & Perks:

• Salary — £45,000 – £55,000 base.
• 100% Remote — work from anywhere with at least 6 hrs timezone overlap with the UK.
• Flexi Time — choose your own hours with at least 4 hrs overlap from 8 am – 6 pm; willingness to occasionally start/work late for USA overlap appreciated.
• Tools — a dedicated work laptop + any accessories you need.
• Swag Pack — start your TryHackMe journey with a branded swag bundle.
• Personal Development — £2,500 training budget for certifications and more.
• Company Retreat — an annual company retreat, fully paid.
• Lunch on us — TryHackMe covers the cost of your lunch during recurring virtual lunches.
• Health Insurance — if you’re in a country without public health care.
• Enhanced Maternity & Paternity — an enhanced package on top of statutory requirements.
• 401k / Pension — TryHackMe makes it easy to save for retirement.
• Sponsorship — at this time we’re unable to provide sponsorship.

Hiring Process:

• One‐way video interview
• Intro call with Sales Manager (30 min)
• Role play with Sales Manager and Head of Sales (60 min)
• Final interview with founder(s) or wider team (30 min)

Seniority level: Not Applicable

Employment type: Full‐time

Job function: Sales and Business Development

Industries: Computer and Network Security