At a Glance
- Tasks: Create engaging social media content and lead global publishing across platforms.
- Company: Join Trustpilot, a high-growth FTSE-250 company on a mission to build trust.
- Benefits: Enjoy learning opportunities, health plans, and access to discounts on travel and more.
- Other info: Diverse and inclusive workplace with vibrant culture and excellent career growth.
- Why this job: Be a key player in shaping a globally loved brand with your creative insights.
- Qualifications: Proven social media experience and strong copywriting skills are essential.
The predicted salary is between 50000 - 60000 £ per year.
At Trustpilot, we are on an incredible journey. We are a profitable, high-growth FTSE-250 company with a big vision: to become the universal symbol of trust. We run the world’s largest independent consumer review platform, and while we have come a long way, there is still so much exciting work to do. Come join us at the heart of trust.
Are you a social media specialist who lives in-feed and knows exactly what captures attention? Trustpilot is looking for a Global Social Media Manager to join our Creative Studio as our dedicated expert in all things social. This isn’t just about posting content; you will be a key creative contributor, bridging the gap between high-level brand goals and platform-native reality. You will have the autonomy to concept, pitch, and polish content that actually gets talked about, helping to shape the trajectory of a globally loved brand. If you thrive on the pace of real-time trends and possess the creative insight to cut through the noise, we want you on our team.
What you will be doing:
- Concept and pitch social-first ideas during Studio brainstorms, using data and trend insights to create original content that aligns with global themes.
- Lead global publishing and execution across channels like LinkedIn and YouTube, ensuring 100% accuracy, optimal timing, and platform-perfect formatting.
- Deliver best-in-class social copywriting that balances Trustpilot’s global tone of voice with platform-native wit and high-engagement hooks.
- Operationalize global consistency by defining guidelines and playbooks that empower regional teams while remaining locally relevant.
- Drive reactive brand participation by identifying trending audio or memes daily and working with the creative team to get "on-trend" posts live quickly.
- Act as the frontline voice of the brand, helping to engage with the community in comments and DMs with speed and personality.
- Monitor and report on performance, pulling weekly data on reach and engagement to provide actionable insights for future creative concepts.
- Support Studio operations by managing intake requests and briefing design agencies or freelancers to ensure a seamless project flow.
Who you are:
- Social media expert: you have extensive dedicated experience in social media roles with a portfolio that showcases original concepts brought to life.
- Strategic pitcher: you can present ideas persuasively in meetings and asynchronous communication, backed by an understanding of what resonates.
- Platform specialist: you have hands-on knowledge of social platforms and tools like Sprout Social, including a deep understanding of technical specs and accessibility.
- Strong creative copywriter: you possess strong short-form writing skills with a focus on hooks and clear calls to action.
- Trend-focused and proactive: you are creatively energetic, constantly ideating, and able to maintain the stamina required for a fast-paced environment.
- Detail-oriented: you have a careful eye for typos and mistakes, ensuring every post meets the highest standards.
- Global mindset (desirable): experience working in multi-market environments or basic social-first editing skills is a plus.
What’s in it for you:
- Rich learning and development opportunities are supported through the Trustpilot Academy and Blinkist.
- Pension and life insurance.
- Health cash plan, online GP, 24/7 Employee Assistance Plan.
- Full access to Headspace, a popular mindfulness app to promote positive mental health.
- Paid parental leave.
- Season ticket loan and a cycle-to-work scheme.
- Central office location complete with all the snacks and refreshments you can ask for.
- Regular opportunities to connect and get to know your fellow Trusties, including company-wide celebrations and events, ERG activities, and team socials.
- Access to over 4,000 deals and discounts on things like travel, electronics, fashion, fitness, cinema discounts, and more.
Still not sure? We want to be a part of creating a more diverse, equitable, and inclusive world of work for all. We’re excited to hear about your experiences along with how you will contribute to our working culture. Even if you don’t feel you meet all the requirements, we’d still really like to hear from you!
Trustpilot is committed to creating an inclusive environment where people from all backgrounds can thrive and where different viewpoints and experiences are valued and respected. Trustpilot will consider all applications for employment without regard to race, ethnicity, national origin, religious beliefs, gender identity or expression, sexual orientation, neurodiversity, disability, age, parental or veteran status. Together, we are the heart of trust.
Global Social Media Manager in Edinburgh employer: Trustpilot
At Trustpilot, we pride ourselves on being a dynamic and inclusive employer that champions creativity and innovation. Our vibrant work culture fosters collaboration and personal growth, offering rich learning opportunities through the Trustpilot Academy and a supportive environment that values diverse perspectives. With a central office location brimming with amenities and regular team events, we ensure our employees feel connected and engaged while contributing to our mission of building trust globally.
StudySmarter Expert Advice🤫
We think this is how you could land Global Social Media Manager in Edinburgh
✨Tip Number 1
Get your networking game on! Connect with people in the industry, attend events, and engage on social media. The more you put yourself out there, the better your chances of landing that Global Social Media Manager role.
✨Tip Number 2
Show off your creativity! When you get the chance to pitch ideas, make sure they’re fresh and aligned with Trustpilot’s vision. Use data and trends to back up your concepts – it’ll show you know what’s hot in the social media world.
✨Tip Number 3
Be proactive! Keep an eye on trending topics and be ready to jump on them. If you can demonstrate your ability to create timely, engaging content, you’ll stand out as a candidate who can keep Trustpilot at the forefront of social media.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you’re serious about joining the Trustpilot team and being part of our journey.
We think you need these skills to ace Global Social Media Manager in Edinburgh
Some tips for your application 🫡
Show Your Social Media Savvy:Make sure your application highlights your experience in social media. Share specific examples of campaigns you've worked on and how they achieved results. We want to see your creativity shine through!
Tailor Your Application:Don’t just send a generic CV and cover letter. Tailor them to reflect the job description and Trustpilot's values. Show us how your skills align with what we’re looking for, especially in terms of creativity and trend awareness.
Be Authentic:Let your personality come through in your writing. We value authenticity, so don’t be afraid to show us who you are! Use a tone that reflects your style while still being professional.
Apply Through Our Website:We encourage you to apply directly through our website. It’s the best way to ensure your application gets to the right people. Plus, it shows us you’re serious about joining our team at Trustpilot!
How to prepare for a job interview at Trustpilot
✨Know Your Platforms
Make sure you’re well-versed in the social media platforms relevant to the role, especially LinkedIn and YouTube. Familiarise yourself with their latest features and best practices, as this will show your potential employer that you’re not just a user but a strategic thinker who understands how to leverage these tools effectively.
✨Showcase Your Creativity
Prepare a portfolio that highlights your best social media campaigns and original content concepts. Be ready to discuss the thought process behind each piece and how it aligns with brand goals. This will demonstrate your ability to bridge high-level strategy with creative execution.
✨Stay Trendy
Keep an eye on current trends and viral content, especially those that resonate with Trustpilot’s audience. During the interview, share examples of how you’ve successfully tapped into trends in the past, and be prepared to brainstorm some fresh ideas on the spot.
✨Engage with Confidence
Practice responding to comments and DMs in a way that reflects the brand's voice. Show that you can engage with the community quickly and with personality. This will highlight your understanding of the role as the frontline voice of the brand and your ability to foster connections.