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For Companies At a Glance
- Tasks: Transform cold audiences into loyal customers through engaging web experiences.
- Company: Join TrustedHousesitters, a fast-growing marketplace redefining pet care and travel.
- Benefits: Competitive salary, flexible working hours, and opportunities for professional growth.
- Why this job: Make a real impact in the pet travel industry while honing your web and CRO skills.
- Qualifications: Proven experience in web optimisation and growth marketing, with strong data analysis skills.
- Other info: Dynamic team culture with a focus on innovation and continuous learning.
The predicted salary is between 36000 - 60000 ÂŁ per year.
Join to apply for the Senior Web & CRO Manager role at TrustedHousesitters. TrustedHousesitters is a fast growing, direct-to-consumer marketplace redefining pet care and travel. Our mission is to make travel work better for pets, their people, and the global community of animal lovers. With members in over 140 countries and a team of more than 100, we aim to become the world’s most-loved pet travel solution.
Role
Senior Web & CRO Manager – turn cold audiences into customers through engaging, data-led web experiences. You’ll work directly in our CMS (Builder.io) and collaborate with Marketing, Product, Design and Engineering to launch, test and refine website experiences that drive more new customers to join our platform.
Responsibilities
- Experimentation & Conversion Optimisation: develop and run website content experiments, own the CRO roadmap and deliver measurable impact.
- Experience Design & Site Optimisation: shape web experiences, ensure performance, mobile responsiveness, accessibility, and stay current on industry best practices.
- Capture Inbound Marketing Traffic: partner with marketing to build landing pages that match audience intent and personalise journeys.
- Roadmap Ownership & Prioritisation: own the marketing website roadmap, collaborate with marketing partners, product and engineering to explore development for new capabilities.
- Data Analysis & Implementation: perform analytics, spec and implement new tracking with the Data team, use BI tools like Looker or Tableau, and write SQL as needed.
Qualifications
- Web/CRO proficiency: extensive demonstrable experience in Website Conversion Rate Optimisation, Growth Marketing or related fields, working with Product and Design to deliver measurable conversion impact.
- Technical/CMS experience: hands‑on with website builders and CMS platforms (Builder.io/Prismic), comfortable working with engineers.
- Fluent in experimentation: run rapid experiments, define testing frameworks and approaches to scale faster.
- Data literate: strong grasp of analytics concepts, self‑serve basic analysis, rely on Data team only for complex tasks.
- Excellent communicator: translate complex domain concepts to non‑expert audiences, contribute to C‑suite level analysis.
- T‑shaped marketer: specialize in your field, yet have broad exposure to other marketing areas.
- Commercially aware: understand how the business makes money and how you contribute to growth.
- Thrives in ambiguity: comfortable in a fast‑moving, evolving environment.
- Driven & curious: proactively seek ways to improve performance, challenge assumptions.
- Bias to action & impact: ship fast, optimise for learning and iteration.
- Constantly learning: stay up‑to‑date with trends and develop skill set.
Bonus
- Experience in fast‑paced start/scale‑ups, marketplaces, travel or pets.
- Proficiency with data exploration tools like Mode, Looker, Amplitude; enthusiasm for learning SQL.
- Experience utilising behavioural science techniques to connect with audiences.
Equal Opportunity Employer
At the heart of our team are diverse backgrounds. TrustedHousesitters is committed to equal opportunities throughout the interview process and selection. Offers are based solely on merit, qualifications, and professional suitability. Protected characteristics do not enter into the decision‑making process. We may use artificial intelligence tools to support parts of the hiring process. These tools assist our recruitment team but do not replace human judgment. Final hiring decisions are ultimately made by humans. For more information about how your data is processed, please contact us.
Senior Web & CRO Manager employer: TrustedHousesitters
Contact Detail:
TrustedHousesitters Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior Web & CRO Manager
✨Tip Number 1
Network like a pro! Reach out to folks in your industry on LinkedIn or at events. A friendly chat can lead to opportunities that aren’t even advertised yet.
✨Tip Number 2
Show off your skills! Create a portfolio or a personal website showcasing your best work. This is your chance to shine and demonstrate what you can bring to the table.
✨Tip Number 3
Prepare for interviews by researching the company and its culture. Tailor your answers to show how your experience aligns with their mission and values. We want to see your passion!
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, we love seeing candidates who are keen to join us directly.
We think you need these skills to ace Senior Web & CRO Manager
Some tips for your application 🫡
Tailor Your Application: Make sure to customise your CV and cover letter for the Senior Web & CRO Manager role. Highlight your experience in conversion rate optimisation and web design, and show us how you can turn cold audiences into loyal customers.
Show Off Your Data Skills: Since data analysis is key for this role, don’t shy away from showcasing your analytical skills. Mention any tools you’ve used like Looker or Tableau, and give examples of how you've used data to drive decisions in past projects.
Be Creative with Your Examples: When discussing your previous work, use specific examples that demonstrate your ability to experiment and optimise web experiences. We love seeing how you’ve tackled challenges and what impact your actions had on conversion rates.
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it shows us you’re keen to join our team!
How to prepare for a job interview at TrustedHousesitters
✨Know Your Stuff
Make sure you’re well-versed in Conversion Rate Optimisation and web experience design. Brush up on your knowledge of Builder.io and any other CMS platforms mentioned in the job description. Being able to discuss specific examples of your past work will show that you’re not just familiar with the concepts, but you’ve successfully applied them.
✨Data is Your Best Friend
Since this role involves a lot of data analysis, be prepared to talk about your experience with analytics tools like Looker or Tableau. Have some examples ready where you used data to drive decisions or improve website performance. This will demonstrate your data literacy and how you can contribute to the team’s goals.
✨Collaboration is Key
This position requires working closely with various teams, so highlight your communication skills. Be ready to share instances where you collaborated with marketing, product, or engineering teams to achieve a common goal. Showing that you can translate complex ideas into simple terms will set you apart.
✨Stay Curious and Adaptable
TrustedHousesitters is looking for someone who thrives in a fast-paced environment. Share examples of how you’ve adapted to changes or challenges in previous roles. Emphasise your eagerness to learn and stay updated with industry trends, as this shows you’re proactive and driven.
