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- Tasks: Lead exciting retail and experiential activations for a premium lifestyle brand.
- Company: Join a fast-growing brand that values creativity and innovation.
- Benefits: Competitive salary, dynamic work environment, and opportunities for growth.
- Why this job: Make a real impact by executing high-profile events and activations.
- Qualifications: Experience in retail activations, trade marketing, and project management.
- Other info: Ideal for those passionate about fashion and lifestyle brands.
The predicted salary is between 36000 - 60000 £ per year.
A fast-growing premium lifestyle brand is seeking an Activations Manager to lead the planning, coordination, and execution of high-impact retail and experiential activations across key global markets. This role blends trade marketing, retail execution, events, and brand experience — overseeing everything from activation planning and vendor management to on-site delivery, budget control, and post-event ROI evaluation.
Key Responsibilities
- Build and manage the annual activation calendar, covering retail, trade, experiential, and brand events.
- Define activation objectives, scope, deliverables, budgets, and expected ROI.
- Lead end-to-end execution of pop-ups, trade shows, in-store installations, partner events, and other physical activations.
- Coordinate with agencies, vendors, production partners, and internal teams to ensure seamless delivery.
- Oversee production and timely delivery of physical assets, props, displays, and POS materials.
- Ensure visual merchandising consistency across all activation locations.
- Support partner staff with updated brand, product, and training materials.
- Collaborate with Sales, Merchandising, Digital, and Operations to enhance retail performance for each activation.
- Track and report on activation performance, ROI, and budgeting accuracy.
- Produce structured post-activation reports, dashboards, and recommendations for continuous improvement.
What You Bring
- Strong background in retail activations, trade marketing, events, or experiential brand execution.
- Proven ability to manage complex projects with multiple vendors and stakeholders.
- Solid understanding of visual merchandising, retail standards, and in-store experience.
- Skilled in budgeting, vendor negotiation, production timelines, and operational planning.
- Confident communicator with excellent stakeholder and partner management abilities.
- High attention to detail, strong ownership mindset, and ability to deliver under fast-paced conditions.
- Analytical approach to performance tracking and ROI evaluation.
Ideal Background
- Candidates coming from accessible premium, fashion, lifestyle, or design-driven consumer brands, ideally within fast-growing, agile environments.
- Valuable experience includes pop-ups, shop-in-shops, international trade shows, experiential events, co-branded activations, and multi-market retail execution.
- A strong plus: experience in brands where creativity, cost efficiency, and operational excellence coexist.
Marketing Activations Manager employer: Trust In SODA
Contact Detail:
Trust In SODA Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Marketing Activations Manager
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect with potential employers on LinkedIn. We all know that sometimes it’s not just what you know, but who you know!
✨Tip Number 2
Show off your skills! Create a portfolio or a personal website showcasing your past activations and projects. This gives you a chance to demonstrate your creativity and expertise in retail and experiential marketing.
✨Tip Number 3
Prepare for interviews by researching the company and its activations. We want you to be able to discuss how your experience aligns with their brand and how you can contribute to their success.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen. Plus, we love seeing candidates who are proactive about their job search!
We think you need these skills to ace Marketing Activations Manager
Some tips for your application 🫡
Tailor Your CV: Make sure your CV speaks directly to the role of Marketing Activations Manager. Highlight your experience in retail activations and events, and don’t forget to mention any specific projects that showcase your skills in managing complex activations.
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to tell us why you’re passionate about experiential marketing and how your background aligns with our brand’s vision. Be sure to include examples of past successes in similar roles.
Showcase Your Analytical Skills: Since tracking performance and ROI is key in this role, make sure to highlight any experience you have with data analysis. Share specific metrics or outcomes from previous activations to demonstrate your analytical approach.
Apply Through Our Website: We love seeing applications come through our website! It helps us keep everything organised and ensures your application gets the attention it deserves. So, don’t hesitate – hit that apply button!
How to prepare for a job interview at Trust In SODA
✨Know Your Activations Inside Out
Make sure you’re well-versed in the types of activations the company has executed in the past. Research their recent pop-ups, trade shows, and events to understand their style and objectives. This will help you speak confidently about how your experience aligns with their needs.
✨Showcase Your Project Management Skills
Be ready to discuss specific examples of complex projects you've managed. Highlight your ability to coordinate with multiple vendors and stakeholders, and share how you’ve successfully delivered on time and within budget. Use metrics to demonstrate your impact!
✨Demonstrate Your Analytical Mindset
Prepare to talk about how you track performance and evaluate ROI for activations. Bring examples of reports or dashboards you've created in the past, and be ready to discuss how you use data to inform future strategies. This shows you’re not just creative but also results-driven.
✨Engage with Their Brand Values
Familiarise yourself with the brand’s ethos and values. During the interview, connect your personal experiences and professional background to their mission. This will show that you’re not only a fit for the role but also passionate about what they stand for.
