Global B2B Campaigns Manager in London

Global B2B Campaigns Manager in London

London Full-Time 60000 - 80000 £ / year (est.) Home office (partial)
Trust In SODA

At a Glance

  • Tasks: Lead global B2B campaigns to drive demand and pipeline growth.
  • Company: Join a leading EdTech company revolutionising learning through technology.
  • Benefits: Competitive salary, flexible working, and opportunities for professional growth.
  • Other info: Be part of a dynamic team with a strong international presence.
  • Why this job: Make a real impact in the future of education on a global scale.
  • Qualifications: Experience in B2B marketing and campaign management required.

The predicted salary is between 60000 - 80000 £ per year.

We're partnering with a leading global Ed Tech company that is transforming the way people learn through technology, AI and digital innovation.

With millions of users worldwide and a strong international presence, the business has established itself as a category leader within online learning.

About the Role As they continue to scale their B2B offering, they're looking to hire a Global B2B Campaigns Manager to own and accelerate demand generation efforts across key international markets.

This is a highly visible position sitting at the heart of the B2B marketing function.

The successful candidate will take ownership of campaigns and programmes designed to generate, nurture and convert high-quality pipeline, working closely with Sales, Product Marketing and Revenue teams.

Responsibilities Own the execution and optimisation of global B2B demand generation campaigns.

Drive pipeline growth across targeted accounts and strategic segments.

Design and execute ABM/ABX campaigns focused on engaging buying committees and accelerating

Trust In SODA

Contact Details:

Trust In SODA Recruitment Team

StudySmarter Expert Advice🤫

We think this is how you could land Global B2B Campaigns Manager in London

Show Your Creative Side

In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Trust In SODA and show them what you can bring to the table.

Engage in Marketing Communities

Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Trust In SODA are looking for.

Leverage Social Media

Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Trust In SODA on these platforms can catch the eye of recruiters and show you're genuinely interested in them.

Attend Industry Events

Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Trust In SODA. Bring your business cards and be prepared to chat about how you can contribute!

We think you need these skills to ace Global B2B Campaigns Manager in London

B2B Marketing
Demand Generation
Campaign Management
Account-Based Marketing (ABM)
Account-Based Experience (ABX)
Pipeline Growth
Collaboration with Sales Teams

Some tips for your application 🫡

Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Trust In SODA. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.

Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.

Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!

Demonstrate Your Understanding of Trust In SODA:Show us that you’ve done your homework! In your application, briefly mention what you admire about Trust In SODA’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!

How to prepare for a job interview at Trust In SODA

Showcase Your Creative Campaigns

Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Trust In SODA will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.

Know Your Digital Tools Inside Out

If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.

Be Ready for Scenario-Based Questions

At Trust In SODA, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.

Demonstrate Your Passion for Marketing

As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.