At a Glance
- Tasks: Lead the eCommerce strategy and drive growth for a global brand in Turkey.
- Company: Join a dynamic team at a leading consumer brand focused on digital expansion.
- Benefits: Competitive salary, career development opportunities, and a chance to shape the future of retail.
- Other info: Be part of a fast-paced environment with opportunities for cross-functional collaboration.
- Why this job: Make a real impact in the eCommerce space and build strategic partnerships.
- Qualifications: Strong eCommerce leadership experience and a data-driven mindset required.
The predicted salary is between 80000 - 100000 € per year.
Are you ready to lead the eCommerce expansion strategy for a global consumer brand in Turkey? If you're passionate about shaping the future of online retail, building high-impact partnerships, and driving sustainable growth, this could be the opportunity for you. Join a high-performing team to accelerate digital growth, strengthen marketplace partnerships, and enhance the customer experience across key online channels.
Core Responsibilities
- Own the end-to-end B2B eCommerce strategy for Turkey, defining the channel vision, growth ambition, and strategic roadmap aligned with regional and global priorities.
- Continuously evolve the eCommerce channel by identifying new business models, tools, and ways of working to accelerate growth.
- Lead strategic eCommerce partnerships, developing and executing joint business plans to drive revenue, profitability, and market share.
- Manage commercial negotiations, including trade terms, investments, retail media, and promotional planning.
- Build a strong, shopper-focused value proposition across assortment, pricing, content, and execution.
- Lead, coach, and develop commercial and digital marketing teams (including retail media).
- Contribute to annual planning, forecasting, and long-term strategic direction for the business unit.
- Act as a key member of the local leadership team, shaping broader business priorities.
The Role
This is a critical leadership position responsible for driving digital commerce growth across key online platforms in Turkey. You will play a central role in developing strategic partnerships, strengthening commercial capabilities, and positioning eCommerce as a core growth engine. Beyond channel ownership, this role contributes to wider business strategy, enabling cross-functional collaboration and supporting long-term market success through strong execution and leadership.
About You
- Strong experience leading eCommerce functions within FMCG, consumer goods, or retail.
- Deep understanding of eCommerce fundamentals (assortment, pricing, promotions, retail media).
- Data-driven mindset with the ability to translate insights into actionable strategies.
- Proven leadership experience managing and developing high-performing teams.
- Strong commercial acumen and negotiation skills with complex partners.
- Experience building and executing joint business plans with major eCommerce customers.
- Strategic thinker with the ability to translate vision into tangible results.
- Comfortable influencing senior stakeholders both internally and externally.
- Experience in fast-paced, performance-driven environments.
- Exposure to emerging markets or multi-country operations is advantageous.
- Experience with retail media and performance marketing models.
- Strong cross-functional collaboration and change leadership capabilities.
B2B E-Commerce Director employer: Trust In SODA
As a leading global consumer brand, we offer an exceptional work environment for the B2B E-Commerce Director role in Turkey, where innovation and collaboration thrive. Our commitment to employee growth is reflected in our robust training programmes and opportunities for advancement within a high-performing team dedicated to driving sustainable digital growth. Join us to be part of a dynamic culture that values strategic thinking and empowers you to shape the future of online retail.
StudySmarter Expert Advice🤫
We think this is how you could land B2B E-Commerce Director
✨Tip Number 1
Network like a pro! Reach out to industry contacts on LinkedIn or attend local eCommerce events. Building relationships can open doors to opportunities that aren’t even advertised.
✨Tip Number 2
Showcase your expertise! Create a personal website or blog where you share insights about eCommerce trends and strategies. This not only highlights your knowledge but also makes you stand out to potential employers.
✨Tip Number 3
Prepare for interviews by practising common questions and scenarios specific to eCommerce. Use the STAR method (Situation, Task, Action, Result) to structure your answers and demonstrate your impact.
✨Tip Number 4
Don’t forget to apply through our website! We’re always looking for passionate individuals who want to shape the future of online retail. Your next big opportunity could be just a click away!
We think you need these skills to ace B2B E-Commerce Director
Some tips for your application 🫡
Tailor Your CV:Make sure your CV is tailored to the B2B eCommerce Director role. Highlight your experience in leading eCommerce functions and any relevant achievements in FMCG or retail. We want to see how your skills align with our vision for digital growth!
Craft a Compelling Cover Letter:Your cover letter is your chance to shine! Use it to explain why you're passionate about eCommerce and how you can drive sustainable growth for us. Be sure to mention specific examples of successful partnerships or strategies you've implemented in the past.
Showcase Your Leadership Skills:As a key member of our leadership team, we need to see your proven track record in managing and developing high-performing teams. Share stories that demonstrate your ability to lead, coach, and inspire others to achieve great results.
Apply Through Our Website:We encourage you to apply through our website for a seamless application process. It’s the best way for us to receive your application and ensure it gets the attention it deserves. Don’t miss out on this opportunity to join our high-performing team!
How to prepare for a job interview at Trust In SODA
✨Know Your E-Commerce Fundamentals
Make sure you brush up on your eCommerce basics, especially in the FMCG and consumer goods sectors. Be ready to discuss how assortment, pricing, and promotions play a role in driving online sales, as this will show your understanding of the industry.
✨Showcase Your Leadership Skills
Prepare examples of how you've successfully led teams in the past. Highlight your experience in coaching and developing high-performing teams, as well as any specific achievements that demonstrate your ability to drive results through effective leadership.
✨Be Data-Driven
Come equipped with insights from your previous roles that showcase your data-driven mindset. Be prepared to discuss how you've used data to inform your strategies and decisions, particularly in relation to eCommerce growth and market share.
✨Master the Art of Negotiation
Since managing commercial negotiations is key for this role, think of specific instances where you've successfully negotiated trade terms or joint business plans. This will help you illustrate your strong commercial acumen and ability to influence complex partners.
