At a Glance
- Tasks: Drive impactful marketing strategies for pet insurance across Europe and engage with diverse audiences.
- Company: Join Trupanion, a leading pet insurance provider with a casual, pet-friendly culture.
- Benefits: Enjoy competitive vacation, sabbaticals, free pet insurance, and paid volunteer time.
- Other info: Remote work options available across multiple European countries with opportunities for travel.
- Why this job: Make a real difference in the lives of pet owners while growing your marketing skills.
- Qualifications: 2+ years in marketing, strong project management, and content creation skills required.
The predicted salary is between 30000 - 40000 € per year.
Trupanion is a leading provider of medical insurance for cats and dogs in North America, founded in Canada and headquartered in Seattle. Trupanion is currently operational in Europe in Germany and Switzerland, and also under our PetExpert brand in Czech Republic, Slovakia, and Belgium. Our mission is to help loving, responsible pet owners budget and care for their pets. At Trupanion, we offer a collaborative, casual, and pet-friendly environment where everyone is encouraged to be themselves.
Trupanion is seeking a highly motivated Marketing Associate for the international department, focused on our European territories. The role will require strong B2B and B2C marketing know-how, project management skills, ability to multi-task, and a passion for producing high quality work that moves the needle. The ideal candidate will unlock the stories behind our data points and deliver impactful marketing ideas and assets that drive Trupanion’s cross-collaboration and empower team building throughout the business. Candidates for this position have the option to work remotely from anywhere in UK, Germany, Switzerland, or Czech Republic. Since this role supports international expansion at Trupanion, there may be travel from time to time and flexibility regarding working hours due to accommodating various global time zones.
Key Responsibilities
- A self-starter who is passionate about owning success, while also encouraging creativity in tandem with data-driven results, that can apply excellent business judgment to deliver results and thrive in a constantly evolving environment.
- The Marketing Associate will be responsible for working cross-functionally to bring concepts and ideas to life in support of our breeder, veterinary, and consumer channels.
- Implementation and optimization of digital and direct communications that engage, educate, and retain pet owners, breeders, and veterinarians alike through various mediums such as: emails, SMS/WhatsApp, social media (paid and organic), blogs, print collateral, and website content authoring.
- Build, manage, and push engaging and relatable content and campaigns for various channels and mediums to increase the amount of loving, responsible pet owners within the Trupanion or PetExpert family.
- Measure the effectiveness, progress, and impact of International Marketing as they relate to important metrics and company goals.
- Provide reporting on regional performance as well as insights and recommendations.
Experience
- 2+ years of experience building and optimizing MarTech tools, such as Content Management System or Marketing Automation (e.g., Contentful, Iterable, Plausible Analytics).
- Proven record of running multiple projects, with various resources and partners, simultaneously while remaining organized and focused.
- Excellent background in content creation for differing mediums with various tools, like Adobe Illustrator or Canva.
- Some experience working with Social Media Management tools.
- Familiarity with project management software such as Smartsheet.
- Experience working on multiregional and multilingual efforts.
- Deep understanding of the cultural nuances and differences between Germany, Switzerland, and Austria.
Skills, Knowledge & Abilities
- Use data to make decisions and drive performance.
- Leverage experience to drive innovation and creativity.
- Thrive in a fast-paced environment and adapt quickly to change.
- Keep an eye on the details.
- Seamlessly handle several initiatives at once.
- Professional working proficiency in English. Native proficiency in German required. Prioritization of candidates with fluency in Dutch.
Benefits And Perks
- Competitive vacation time.
- Five-week sabbatical after five years of employment.
- Free pet insurance for your pet (1 dog or cat).
- Paid time off to volunteer at nonprofit organizations.
Marketing Associate, International in London employer: Trupanion
Trupanion is an exceptional employer that fosters a collaborative and pet-friendly work culture, allowing employees to thrive in a dynamic environment while making a meaningful impact on the lives of pets and their owners. With flexible remote working options across the UK and Europe, competitive benefits including generous vacation time and a five-week sabbatical after five years, as well as opportunities for professional growth and creativity, Trupanion stands out as a rewarding place to build a career in marketing.
StudySmarter Expert Advice🤫
We think this is how you could land Marketing Associate, International in London
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect with potential colleagues on LinkedIn. We all know that sometimes it’s not just what you know, but who you know that can help you land that dream job.
✨Tip Number 2
Prepare for interviews by researching Trupanion and its mission. Understand their values and how they operate in the European market. We want to see your passion for pets and how you can contribute to their growth!
✨Tip Number 3
Show off your creativity! Bring examples of your past marketing projects to the interview. We love seeing how you’ve used data to drive results and how you can apply that to our international marketing efforts.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen. Plus, we’re always looking for passionate individuals who are ready to make an impact in the pet insurance world.
We think you need these skills to ace Marketing Associate, International in London
Some tips for your application 🫡
Show Your Passion:When writing your application, let your enthusiasm for pets and marketing shine through! We want to see how much you care about helping pet owners and how that passion can translate into impactful marketing strategies.
Tailor Your Experience:Make sure to highlight your relevant experience in B2B and B2C marketing. We love seeing how you've used your skills to drive results in previous roles, so don’t hold back on those success stories!
Be Clear and Concise:Keep your application straightforward and to the point. We appreciate clarity, so make sure your ideas are easy to understand and showcase your ability to communicate effectively across different mediums.
Apply Through Our Website:We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for this exciting opportunity with Trupanion!
How to prepare for a job interview at Trupanion
✨Know Your Audience
Before the interview, do your homework on Trupanion and its mission. Understand their focus on pet insurance and how they operate in different European markets. This will help you tailor your responses to show that you're not just a fit for the role, but also for the company culture.
✨Showcase Your Marketing Skills
Be ready to discuss specific marketing projects you've worked on, especially those involving B2B and B2C strategies. Highlight your experience with MarTech tools and content creation, as these are crucial for the Marketing Associate role. Use examples that demonstrate your ability to drive results and engage audiences.
✨Emphasise Adaptability
Trupanion operates in a fast-paced environment, so be prepared to discuss how you've successfully managed multiple projects simultaneously. Share instances where you've adapted to changes or challenges, particularly in international or multilingual contexts, to showcase your flexibility and problem-solving skills.
✨Ask Insightful Questions
At the end of the interview, have a few thoughtful questions ready. Inquire about the team dynamics, upcoming marketing initiatives, or how success is measured in the role. This shows your genuine interest in the position and helps you assess if Trupanion is the right fit for you.
