At a Glance
- Tasks: Lead brand strategy and marketing execution for a luxury resort.
- Company: Join the iconic Trump Turnberry, a leader in luxury hospitality.
- Benefits: Enjoy discounted stays, meals, and access to resort facilities.
- Other info: Ongoing training and development opportunities available.
- Why this job: Elevate your career in a senior role with a global luxury brand.
- Qualifications: Proven experience in luxury marketing and strong leadership skills.
The predicted salary is between 40500 - 49500 £ per year.
Senior Manager of Brand & Marketing
Position Purpose Trump Turnberry is seeking an exceptional Brand & Marketing Senior Manager to lead and protect one of the most iconic luxury resort and golf brands in the world.
This role is responsible for brand strategy, storytelling, marketing execution, and reputation management across accommodation, golf, spa, food & beverage, retail, and resort experiences.
Working in close partnership with the General Manager and the Regional Director of Sales & Marketing, the Brand & Marketing Senior Manager ensures that every guest touchpoint reflects Turnberry heritage, ambition, and global standing.
The Campaign Manager and Marketing Executive will report directly into this role, with responsibility for leading and developing a high-performing team of three.
This is a senior leadership position requiring strategic vision, commercial awareness, and hands-on excellence in delivering world-class luxury marketing, and represents an excellent opportunity for an ambitious Marketing Manager looking to take the next step in their career.
Essential Functions
- Own and champion the Trump Turnberry brand, ensuring consistent positioning, tone of voice and visual identity across all channels.
- In conjunction with the Director of Sales & Marketing (DOSM) define the strategic direction of the Resort marketing and communications in line with achieving revenues within each revenue stream of the resort (Rooms, F&B, Spa, Golf and Lands of Turnberry).
- Develop and execute integrated annual marketing plans covering: Rooms & suites, Championship golf & memberships, Spa & Wellness, Food & beverage outlets and Events, weddings, and resort experiences
- Direct high-quality content creation, including photography, video, editorial, and storytelling that reflects Turnberry’s global status.
- Lead, inspire and develop a high-performing marketing team.
- Own the marketing budget, ensuring effective allocation and strong ROI.
- Track and report on campaign performance, brand health metrics, digital engagement and market impact.
- Candidate Specification
- Must be eligible to live and work within the UK
- Excellent written and spoken communication is essential
- Proven senior marketing leadership experience within luxury hospitality, resorts, golf, or premium lifestyle brands.
- Strong brand strategy and storytelling capability with a refined understanding of luxury audiences.
- Deep experience across digital marketing, content, PR, and integrated campaigns.
- Commercially minded, with the ability to align brand activity to revenue and demand objectives.
- Confident senior stakeholder manager, comfortable operating at GM, regional, and corporate level.
- Strong people leader with experience building and managing high-performing teams.
Benefits include
- Access to a meal on duty in the staff canteen.
- Turnberry Friends & Family Rooms Programme - discounted room rates at Trump Turnberry, available to you and your family.
- Discounts available at the Food & Beverage outlets and the Golf Professional Shop.
- Resort Facilities – use of the Spa, Gym and Golf facilities. (subject to some restrictions).
- Trump Hotels Associate and Friends & Family Rates - discounted room rates at all Trump Properties.
- Uniforms - a uniform will be provided, and items will be laundered at the Company's expense.
- Employee Assistance Programme – offering a range of Employee Assistance Help Lines.
- Ongoing training and development, first-class hospitality training & Apprenticeship programmes are available.
Marketing Manager employer: Trump Turnberry
Trump Turnberry is an exceptional employer that offers a vibrant work culture focused on delivering 5-star service and creating memorable experiences for guests. With comprehensive benefits including subsidised accommodation, discounted rates at resort facilities, and ongoing training opportunities, employees are encouraged to grow and thrive in their roles. Located in a stunning setting, the company fosters strong professional relationships and values teamwork, making it an ideal place for those passionate about events and hospitality.
StudySmarter Expert Advice🤫
We think this is how you could land Marketing Manager
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Trump Turnberry and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Trump Turnberry are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Trump Turnberry on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Trump Turnberry. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Marketing Manager
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Trump Turnberry. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Trump Turnberry:Show us that you’ve done your homework! In your application, briefly mention what you admire about Trump Turnberry’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Trump Turnberry
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Trump Turnberry will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Trump Turnberry, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
