Sales Executive

Company Description

TrueField Foods is a dynamic food distribution platform committed to delivering nutritious and health-centered food products to consumers. Our mission is to connect global brands to the UK market while providing a platform for UK-based brands to thrive internationally. We carefully curate a variety of products to cater to the needs of conscious eaters. TrueField Foods is passionate about promoting healthy living and making quality food accessible worldwide.

Role Description

This is a full-time, on-site position based in London for a Sales Executive. The Sales Executive will be responsible for identifying and pursuing new business opportunities, building relationships with clients, and consistently achieving sales targets. Day-to-day tasks include field sales, managing client accounts, preparing sales reports, and collaborating with internal teams to enhance customer satisfaction. The role also involves representing the company at industry events and maintaining a thorough understanding of market trends and customer needs.

What we’re looking for:

• Sales experience, ideally in food, FMCG, or grocery.
• Strong knowledge of the Asian ethnic retail channel: You know the stores, the products, and the buyers.
• Confident communication and negotiation skills.
• Ability to manage a field-based territory independently, without needing to be chased.
• Basic Excel and sales reporting skills.
• Hindi preferred; Punjabi or Gujarati is a plus.
• UK driving licence is preferred but not essential.

How to apply

Send your CV and cover letter to careers@truefieldfoods.com. If you’d like to make an impression, tell us what drew you to this role at TrueField Foods. We look forward to hearing from you!