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- Tasks: Lead training, events, and field sales for beauty brands across Europe.
- Company: Join Tru Fragrance & Beauty, a leader in the fragrance and beauty industry.
- Benefits: Competitive salary, travel opportunities, and a dynamic work environment.
- Why this job: Be part of exciting brand partnerships and drive growth in the beauty sector.
- Qualifications: 5+ years in beauty retail, strong leadership, and communication skills required.
- Other info: Opportunity for career advancement in a fast-paced, innovative company.
The predicted salary is between 36000 - 60000 £ per year.
Get AI-powered advice on this job and more exclusive features.
Company Overview:
Tru Fragrance & Beauty is a team of brand creators, a partner for retailers, and a residency for founders and young beauty brands. We have fifty plus years’ experience in the vast fragrance, beauty and wellness space, delivering paramount creative capabilities, category management and logistical excellence. Each year we bring hundreds of innovative, profitable products to market with our diverse retail and brand global partners including Sephora, Target, Ulta, Lake & Skye, Undone Beauty, American Eagle, Urban Outfitters, and Marks & Spencer among others.
Our unmatched infrastructure allows us to craft and execute data-driven strategies as unique as each client, providing in-house services within ideation, global operations, retail and brand strategy, brand marketing, data intelligence, e-commerce and funding and portfolio management. Our team of in-house experts are extensions of our retail and brand partners, navigating the ever-evolving industry as one.
In addition to headquarters in New York and Chicago, our elite team of over 100 is located in satellite offices in Los Angeles, San Francisco, Dallas, Boston, Miami, and London.
Create opportunity. Produce excellence. Scale smart. Design the future.
Position Overview:
Title: Education, Events & Field Sales Manager (Europe)
Location: London, UK (with regular travel throughout Europe)
Type: Full-time
Brand Focus: Le Monde Gourmand (with future expansion into other Tru Fragrance & Beauty brands)
Reporting to: Vice President, International Business
Direct reports: Freelance Field Sales team
Compensation: Negotiable (based on experience)
Tru Fragrance & Beauty has ambitious plans for international expansion and the Le Monde Gourmand (LMG) x Sephora Europe partnership is a cornerstone of this initiative. This role is one of three newly created positions, dedicated to strengthening Tru’s partnership with Sephora and driving sustainable growth across Europe.
The Education, Events & Field Sales Manager (Europe) will lead the development and execution of all training programs, in-store events, and consumer activations. The role will also manage a freelance field team across the region. Initially, the role will focus on the LMG x Sephora partnership however it will extend to support new LMG retail partnerships and other Tru brands as they launch in Europe.
Job Responsibilities:
Education
- Develop and deliver impactful training programs (online, in-person, and hybrid) for Sephora teams across Europe.
- Adapt or create brand and product education to meet local market needs.
- Build relationships with Sephora education managers and field trainers to ensure ongoing advocacy for the brand.
- Track and report training completion, effectiveness, and impact on sales.
Events & Activations
- Plan and execute in-store events, masterclasses and consumer-facing experiences to align with local marketing calendars.
- Manage event logistics, including staffing, materials, and budgets.
- Support PR and marketing teams with event execution and post-event reporting.
- Support international marketing team with influencer events.
- With VP of International Business, define the Europe field sales strategy.
- Recruit, train, and manage a team of freelance and/or part-time brand ambassadors across Europe (may have agency support).
- Develop clear sales targets, event goals, and performance KPIs for the field team.
- Provide coaching, feedback, and ongoing motivation to ensure excellence in customer service, product knowledge, and sales results.
- Monitor field performance, track ROI, and provide regular reporting.
Collaboration & Cross-Functional Support
- Work closely with the Business/Account Manager to align training and events with commercial goals and Sephora priorities.
- Partner with the International Marketing Manager to ensure all activations are consistent with brand positioning and marketing strategy.
- Share best practices, success stories, and learnings with U.S. HQ to drive global alignment.
Operational Excellence
- Maintain a calendar of training and events across Europe.
- Track budgets, expenses, and ROI for training and events.
- Provide regular reporting on activity, impact, and opportunities for improvement.
Qualifications
- Minimum 5 years of beauty retail experience, with a proven track record of exceeding sales goals.
- Beauty savvy, able to embody the brand while adhering to retailer dress code policies.
- Strong ability to work independently, with an entrepreneurial and resilient mindset.
- Collaborative, inclusive leader with excellent communication and interpersonal skills.
- Strong proficiency in Microsoft Office (Outlook, Excel, PowerPoint, Teams), with comfort in working with sales reporting tools.
- Experience managing people, including freelance teams.
- Strong business acumen, with the ability to make data-driven decisions to drive sales performance.
- Willingness to travel (80% of the time)
Seniorities
- Mid-Senior level
Employment type
- Full-time
Job function
- Sales, Strategy/Planning, and Training
Industries
- Personal Care Product Manufacturing, Retail, and Consumer Services
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Education, Events & Field Sales Manager employer: Tru Fragrance & Beauty
Contact Detail:
Tru Fragrance & Beauty Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Education, Events & Field Sales Manager
✨Tip Number 1
Network like a pro! Get out there and connect with people in the beauty industry. Attend events, join online forums, and don’t be shy about reaching out to folks on LinkedIn. You never know who might have the inside scoop on job openings!
✨Tip Number 2
Show off your skills! If you’ve got experience in training or events, create a portfolio showcasing your past successes. Use visuals and data to highlight how you’ve driven sales or improved customer engagement. This will make you stand out when you’re chatting with potential employers.
✨Tip Number 3
Be proactive! Don’t just wait for job postings to pop up. Reach out directly to companies you admire, like Tru Fragrance & Beauty, and express your interest in working with them. A little initiative can go a long way in landing that dream role.
✨Tip Number 4
Keep learning! Stay updated on the latest trends in beauty and retail. Consider taking online courses or attending workshops to boost your knowledge. This not only makes you more marketable but also shows potential employers that you’re committed to your professional growth.
We think you need these skills to ace Education, Events & Field Sales Manager
Some tips for your application 🫡
Tailor Your Application: Make sure to customise your CV and cover letter for the Education, Events & Field Sales Manager role. Highlight your relevant experience in beauty retail and any specific achievements that align with the job description. We want to see how you can bring value to our team!
Showcase Your Passion: Let your enthusiasm for the beauty industry shine through in your application. Share any personal experiences or insights that demonstrate your love for beauty products and how they inspire you. We’re all about creativity and passion at StudySmarter!
Be Clear and Concise: When writing your application, keep it straightforward and to the point. Use clear language and avoid jargon unless it’s relevant to the role. We appreciate a well-structured application that makes it easy for us to see your qualifications.
Apply Through Our Website: Don’t forget to submit your application through our official website! This ensures that we receive your details directly and can process your application efficiently. We can’t wait to hear from you!
How to prepare for a job interview at Tru Fragrance & Beauty
✨Know Your Brands
Before the interview, dive deep into Tru Fragrance & Beauty and their brands, especially Le Monde Gourmand. Understand their values, product lines, and recent campaigns. This knowledge will help you connect your experience with their goals and show that you're genuinely interested.
✨Showcase Your Training Skills
Since the role involves developing training programs, be ready to discuss your past experiences in training and education. Prepare examples of successful training initiatives you've led, focusing on how they impacted sales or team performance.
✨Event Planning Experience Matters
Highlight any experience you have in planning and executing events. Be specific about your role, the challenges you faced, and how you overcame them. This will demonstrate your ability to manage logistics and deliver successful consumer activations.
✨Data-Driven Decision Making
The job requires strong business acumen and the ability to make data-driven decisions. Be prepared to discuss how you've used data in previous roles to inform strategies or improve performance. Bring examples of metrics you've tracked and how they influenced your decisions.