We have an exciting opportunity for an Area Manager to join a rapidly growing fashion brand specialising in performance-led apparel. This role is responsible for leading and scaling a developing physical retail estate, delivering best-in-class in-store experiences while driving commercial performance across multiple locations.
Based between the Manchester head office and physical store locations, this role will suit a strong retail leader looking to further their career within a successful and ambitious brand.
Main Responsibilities Will Include
Lead and execute the retail strategy to drive profitable growth across all store locations
Own multi-store performance, including sales, conversion, average order value, and cost control
Manage retail P&L, forecasting, and budgets, identifying opportunities to improve commercial outcomes
Deliver operational excellence across stores, ensuring compliance, stock accuracy, and process consistency
Develop and maintain a high-impact visual merchandising strategy aligned with brand standards
Build, coach, and inspire high-performing store management teams through strong leadership and training
Collaborate cross-functionally with marketing, e-commerce, product, HR, and external retail partners to maximise performance and brand presence
Person Specification
Extensive experience in multi-site retail leadership, ideally within apparel, fitness, outdoor, or lifestyle sectors
Strong commercial acumen with proven ownership of budgets and P&L
Demonstrated ability to lead, develop, and retain high-performing retail teams
Passion for fitness, training, or outdoor culture, with an authentic understanding of the customer
Excellent communication, influencing, and problem-solving skills
Experience supporting store growth, new openings, or expansion projects (desirable)
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