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- Tasks: Lead innovative brand initiatives for Reebok across diverse sports categories.
- Company: Join Reebok, a dynamic brand at the forefront of sports and culture.
- Benefits: Competitive salary, creative freedom, and opportunities for professional growth.
- Why this job: Shape the future of Reebok with impactful storytelling and community engagement.
- Qualifications: Experience in brand management and a passion for sports and culture.
- Other info: Collaborative environment with a focus on creativity and innovation.
The predicted salary is between 36000 - 60000 £ per year.
We are seeking an innovative and experienced Brand Manager for Reebok to lead the development and execution of compelling brand initiatives across diverse sport categories. Are you passionate about sports, culture, and storytelling? Do you thrive in dynamic, fast-paced environments where your strategic vision can truly make an impact? This is your opportunity to shape the future of Reebok, connecting cultural insights, athlete relationships, and consumer behaviour into authentic, high-impact campaigns that resonate worldwide.
Main Responsibilities
- Developing and implementing comprehensive brand strategies for key sport verticals such as training, running, basketball, and more, aligned with local market opportunities and cultural moments.
- Driving end-to-end campaigns from inception to execution, ensuring alignment with global brand narratives and regional consumer needs.
- Cultivating and managing relationships with athletes, ambassadors, and sports partners to enhance brand presence and credibility.
- Collaborating closely with internal teams—including Brand Experience, Consumer Connection, E-commerce, Sales, Merchandising, and Global teams—to activate powerful, integrated marketing initiatives.
- Analysing consumer insights, market trends, and product data to create relevant and engaging brand touchpoints across physical and digital spaces.
- Leading community and grassroots engagement efforts to build authentic local stories and movements.
- Engaging with retail partners and account teams to plan tailored activation strategies that maximise impact across channels and markets.
- Ensuring consistent global brand messaging while localising campaigns for markets across the UK and Europe.
- Managing projects involving creative, PR, and digital teams to deliver holistic multi-channel campaigns.
Person Specifications & Benefits
- Experienced in brand management, marketing, or strategic partnerships, ideally within sports, fitness, or related sectors.
- Strong network within the sports industry, with an understanding of the ecosystem from elite athletes to community-led initiatives.
- Skilled at translating cultural and consumer insights into impactful branding and marketing strategies.
- Demonstrated success in launching products, orchestrating brand moments, and executing multi-channel campaigns.
- Excellent collaboration skills, with experience working with Sales, Merchandising, E-commerce, and Global teams.
- Deep passion for sports, culture, and storytelling, paired with excellent communication, presentation, and organisational skills.
- Ability to manage multiple projects seamlessly and influence cross-functional teams.
- A proactive, innovative mindset with a can-do attitude.
- Preferred education and experience include a relevant degree in Marketing, Business, or a related field, alongside substantial experience in sports or lifestyle branding.
If you’re ready to make an impact in the sports industry and bring dynamic stories to life, we invite you to apply now.
Brand Manager - Reebok in London employer: TRP Recruitment
Contact Detail:
TRP Recruitment Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Brand Manager - Reebok in London
✨Tip Number 1
Network like a pro! Get out there and connect with people in the sports and branding world. Attend events, join online forums, and don’t be shy about reaching out to industry professionals on LinkedIn. You never know who might have the inside scoop on job openings!
✨Tip Number 2
Show off your passion for sports and culture! When you get the chance to chat with potential employers, make sure to share your personal stories and experiences that relate to the brand. Authenticity goes a long way in making a memorable impression.
✨Tip Number 3
Prepare for interviews by researching Reebok’s recent campaigns and initiatives. Be ready to discuss how you can contribute to their brand strategy and align with their vision. Tailoring your insights to their specific needs will show you’re genuinely interested.
✨Tip Number 4
Don’t forget to apply through our website! We’ve got loads of opportunities waiting for you, and applying directly can sometimes give you an edge. Plus, it’s super easy to keep track of your applications and updates!
We think you need these skills to ace Brand Manager - Reebok in London
Some tips for your application 🫡
Show Your Passion: Let us see your love for sports and culture shine through in your application. Share personal stories or experiences that connect you to the Reebok brand and how you can bring that passion to the role.
Tailor Your Application: Make sure to customise your CV and cover letter to highlight your relevant experience in brand management and marketing. We want to see how your skills align with our needs, so don’t be shy about showcasing your achievements!
Be Authentic: We value authenticity, so be yourself in your written application. Use a tone that reflects your personality while still being professional. This is your chance to stand out, so let your unique voice come through!
Apply Through Our Website: For the best chance of success, make sure to apply directly through our website. It’s the easiest way for us to receive your application and ensures you’re considered for this exciting opportunity with Reebok!
How to prepare for a job interview at TRP Recruitment
✨Know Your Brand Inside Out
Before the interview, dive deep into Reebok's history, values, and recent campaigns. Understand their positioning in the sports market and be ready to discuss how your vision aligns with their brand narrative.
✨Showcase Your Strategic Thinking
Prepare examples of past campaigns you've led or contributed to, especially those that involved cross-functional collaboration. Highlight how you used consumer insights and market trends to drive successful outcomes.
✨Connect Through Storytelling
Since storytelling is key for this role, think of compelling narratives that demonstrate your passion for sports and culture. Be ready to share how you've engaged audiences through authentic brand stories in previous roles.
✨Engage with Questions
Prepare thoughtful questions about Reebok's future initiatives and how they plan to connect with consumers. This shows your genuine interest in the brand and helps you assess if it's the right fit for you.
