At a Glance
- Tasks: Lead the European commercial strategy and drive sustainable growth across key markets.
- Company: Dynamic global brand focused on innovation and growth in the sporting goods sector.
- Benefits: Competitive salary, leadership opportunities, and a chance to shape the future of the brand.
- Other info: Build a high-performance team and strengthen relationships with top retailers.
- Why this job: Join a leading brand and make a significant impact on its growth across Europe.
- Qualifications: 15+ years in senior commercial roles with proven success in the sporting goods industry.
The predicted salary is between 121500 - 148500 £ per year.
We are seeking an exceptional Chief Commercial Officer to lead the next phase of growth across Europe.
The CCO will own the entire European commercial agenda across wholesale, strategic accounts, distributors, agents, and business development.
This executive will be responsible for delivering sustainable and profitable growth across Europe, strengthening the brand's presence with key retail partners, identifying high-quality distribution opportunities, and building long-term value for the business.
The CCO will balance growth ambitions with disciplined commercial execution, ensuring that revenue expansion, gross margin improvement, customer profitability and healthy cash generation remain central to all commercial decisions.
Main Responsibilities Will Include
- Lead The Brands' European Commercial Strategy
- Develop and execute the commercial strategy across Europe; drive sustainable and profitable growth; identify and prioritize growth opportunities by market, channel and category; build annual and long-range plans; ensure excellence in distribution and execution.
- Deliver Profitable Growth
- Drive sustainable profitable growth; ensure revenue growth is accompanied by gross margin, operating profit and cash generation; maintain discipline around pricing, trade investment and customer profitability; evaluate all opportunities through both growth and profitability lenses.
- Manage Strategic Retail Partnerships
- Personally lead strategic relationships with Deichmann, Decathlon, Intersport, Sports Direct/Frasers, Foot partnerships, expand distribution, increase digital visibility and unlock profitable growth opportunities.
- Lead Distributor and Agent Network
- Manage and develop the network of distributors and sales agents in markets where the company does not operate directly; establish profitable growth plans, accountability frameworks and strong brand execution standards.
- Build a High-Performance Commercial Organisation
- Lead, develop and recruit top commercial talent; create a culture of accountability, ambition and execution; strengthen organizational capabilities and succession plans.
- Key Performance Indicators
- Revenue growth
- Customer profitability
- Growth of priority accounts
- Distributor performance and profitability
- Team engagement and succession development
- What Success Looks Like After 24 Months
- Improved gross margins and customer profitability.
- Stronger positions with key European retailers.
- Improved distributor performance across indirect markets.
- A stronger and more capable commercial organisation.
Person Specifications
- Minimum 15 years of senior commercial leadership experience within sporting goods, athletic footwear, apparel or lifestyle brands.
- Proven success leading European wholesale businesses (and, ideally, distributor networks).
- Deep European sporting goods industry experience.
- Established network of senior decision-makers across Europe's leading sporting goods, footwear and lifestyle retailers.
- Candidates should possess an established network of senior relationships across major European sporting goods and footwear retailers, with the credibility and access to engage decision-makers immediately upon joining.
- This role is not suited to someone who needs time to develop relationships.
- Exceptional deal-making skills and experience negotiating commercial agreements.
- Demonstrated track record of delivering profitable growth, not simply revenue growth.
Chief Sales Officer - Global Brand EU in London employer: TRP Recruitment ltd
As a leading womenswear supplier, we pride ourselves on fostering a dynamic and inclusive work culture that empowers our employees to thrive. Our Senior Account Manager role offers not only competitive benefits and opportunities for professional growth but also the chance to work closely with talented teams in a vibrant industry. Located in a bustling area, we provide a stimulating environment where creativity meets commerce, ensuring that every team member can make a meaningful impact.
StudySmarter Expert Advice🤫
We think this is how you could land Chief Sales Officer - Global Brand EU in London
✨Leverage Your Network
In sales and business development, who you know can often be as important as what you know. Get involved with local networking events or industry meetups to connect with key players. Don't be shy—share your passion for the field and let folks know you're on the lookout for opportunities!
✨Show Your Skills Through Real-World Results
When targeting a full-time role like Chief Sales Officer - Global Brand EU at TRP Recruitment ltd, presenting tangible results from your previous sales experience can set you apart. Bring along case studies or examples of how you've closed deals or expanded accounts, and don't forget to showcase your problem-solving prowess. It’s all about quantifying your success!
✨Engage with Sales Communities
Dive deep into online sales communities, like Sales Hacker or LinkedIn groups dedicated to sales professionals. Engaging in discussions and sharing insights can boost your visibility and might just put you on the radar of hiring managers looking for fresh talent in business development.
✨Direct Applications Matter
While we all know the online application route, consider sending direct applications to companies you admire, including TRP Recruitment ltd. Tailor your message to explain why you’re drawn to them and how you can contribute as a Chief Sales Officer - Global Brand EU. Sometimes, a personal touch can grab attention faster than a generic application!
We think you need these skills to ace Chief Sales Officer - Global Brand EU in London
Some tips for your application 🫡
Show Off Those Sales Skills:In your CV and cover letter, highlight any previous sales or business development experience you have. Use numbers and examples to showcase your achievements – did you exceed sales targets or bring in new clients? Make those accomplishments shine!
Tailor Your Message for TRP Recruitment ltd:When writing your cover letter, make sure to tailor your message specifically for TRP Recruitment ltd. Show that you know the company’s mission and how your skills align with their goals in the sales landscape. This personalised touch will grab their attention!
Keep It Professional Yet Engaging:Sales is all about relationships, so while you want to maintain professionalism in your application, don’t be afraid to let your personality shine through. Engage the reader and demonstrate your enthusiastic approach to sales and business development!
Proof of Performance:Include any relevant certifications or training you’ve undertaken in sales or negotiation tactics. If you’ve attended workshops or courses, list these to showcase your commitment to professional development. This extra touch can set you apart from the competition!
How to prepare for a job interview at TRP Recruitment ltd
✨Know Your Sales Methodologies
Brush up on popular sales methodologies like SPIN Selling or Challenger Sales. Being able to discuss these techniques and how you've applied them will show TRP Recruitment ltd that you understand the role and can hit the ground running in the sales game.
✨Demonstrate Your Deal-Making Skills
Prepare to share stories from your past experiences where you closed deals, overcame objections, or started new client relationships. We want to show TRP Recruitment ltd that you’re not just about numbers but also about building lasting connections in business development.
✨Prepare for Role-Play Scenarios
In a full-time sales interview, don’t be surprised if they throw in a role-play exercise to test your pitching skills. Practising how you would pitch a product or handle an objection will help us shine in this simulation—think of it like a dress rehearsal for your future sales calls!
✨Align Your Goals with the Company’s Vision
Take a moment to reflect on how your career ambitions align with TRP Recruitment ltd’s objectives. When we articulate how our personal growth ties in with the company’s goals, it shows commitment and a genuine interest in contributing to their success.
