Wholesale National Account Manager
Wholesale National Account Manager

Wholesale National Account Manager

Full-Time 43200 - 72000 £ / year (est.) No home office possible
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At a Glance

  • Tasks: Drive commercial success for Wholesale customers and manage key trading relationships.
  • Company: Join Tropicana Brands Group, a leader in nourishing and delighting consumers.
  • Benefits: Enjoy a hybrid work model with office days and opportunities for growth.
  • Why this job: Be part of a dynamic team focused on innovative strategies and impactful partnerships.
  • Qualifications: 5+ years in FMCG Sales, strong analytical skills, and excellent negotiation abilities required.
  • Other info: Flexibility is key; additional duties may arise to meet business needs.

The predicted salary is between 43200 - 72000 £ per year.

Direct message the job poster from Tropicana Brands Group

Talent Manager at Tropicana Brands Group

At Tropicana Brands Group we are passionate about nourishing & delighting our consumers, one sip at a time!

We are excited to offer an opportunity for a Wholesale National Account Manager to join our team.

In this pivotal role, you will be responsible for driving the commercial success of our Wholesale customers, who are integral to the dynamic growth journey we’re embarking on at Tropicana Brands Group.

Your responsibilities in the role will be:

  • Ensure delivery of optimum Joint Business Plans, Activation and Execution Plans alongside new listings and distribution targets for TBG.
  • Own the customer trading relationships and execute contact strategies to integrate as a key partner.
  • Responsible for building and executing the AOP to deliver the annual sales revenue plan, delivering against external JBPs.
  • Utilise trade investment efficiently through effective negotiation and by developing a suitable strategy that maximises ROI and efficiency.
  • Own account forecasting, working alongside Finance & Demand Planning (Base, NPD, Promotional forecasting and financial robustness).
  • Manage the robust administration and accounting of sales investments, invoice validation, and deduction and claims management.
  • Manage the account internal and external data and systems e.g. forecasting and loading, promotional planning, tracking and reporting, promotional submissions, sales data tracking, etc.
  • Support in developing and executing new strategies and partnerships to unlock distribution across the wholesale and convenience landscapes in collaboration with category, marketing, and shopper teams.

This list covers the main duties you will undertake, but other duties will be required and added to as needed to meet project and business needs. Flexibility to support the business is essential to the role.

The successful candidate will have:

  • Drive for results – successful record of delivering results and continually demonstrating a sense of urgency; knows the numbers cold; recognises the need for balanced growth.
  • Commercial awareness – feels comfortable understanding, building plans & negotiating. Understands the impact of decisions and is able to build negotiations to deliver win/win/win for shopper, customer, and TBG.
  • Ability to Set the agenda – strong customer-centric focus to identify opportunities, build and translate activity into executable plans.
  • Good Collaborating & influencing (internally & externally) – track record of building and maintaining strong customer relationships, formal and informal networks (internally & externally), and communicate persuasively at all levels to ensure flawless execution and buy-in to customer plans. Strong prioritisation and time management skills.
  • 5 years + FMCG Sales background with specific experience in wholesale preferable.
  • Well-developed analytical skills, combined with strong IT skills, including proficiency in Excel and PowerPoint. Knowledge of Tableau (or an equivalent data management tool) would be desirable but not essential.
  • Excellent oral and written communication skills.
  • Working with new customers to identify needs and deliver winning solutions.
  • Ability to influence and manage a large number of contacts.
  • Cross-functional experience in order to deliver across key Shopper and Merchandising KPIs.
  • Excellent relationship-building skills.

This role is based in Farringdon (London) and it will be required to come to the office 2 days a week.

Don\’t hesitate to reach out if there\’s any questions!

Seniority level

  • Mid-Senior level

Employment type

  • Full-time

Job function

  • Finance and Sales
  • Industries: Food and Beverage Services and Wholesale

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Wholesale National Account Manager employer: Tropicana Brands Group

At Tropicana Brands Group, we pride ourselves on fostering a vibrant work culture that emphasizes collaboration, innovation, and personal growth. As a Wholesale National Account Manager based in the dynamic Farringdon area of London, you will benefit from our commitment to employee development through tailored training programs and mentorship opportunities. Join us to be part of a passionate team dedicated to delivering exceptional results while enjoying a flexible work environment that values your contributions and encourages a healthy work-life balance.
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Contact Detail:

Tropicana Brands Group Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land Wholesale National Account Manager

✨Tip Number 1

Make sure to research Tropicana Brands Group thoroughly. Understand their products, market position, and recent developments. This knowledge will help you tailor your conversations and demonstrate your genuine interest in the company during interviews.

✨Tip Number 2

Network with current or former employees of Tropicana Brands Group on platforms like LinkedIn. Engaging with them can provide you with insider insights about the company culture and expectations, which can be invaluable during the interview process.

✨Tip Number 3

Prepare specific examples from your past experiences that showcase your ability to drive results and manage customer relationships effectively. Highlight instances where you successfully negotiated deals or developed strategic partnerships, as these are key aspects of the role.

✨Tip Number 4

Familiarize yourself with the latest trends in the FMCG sector, especially in wholesale. Being able to discuss current market dynamics and how they relate to Tropicana's business can set you apart as a knowledgeable candidate.

We think you need these skills to ace Wholesale National Account Manager

Commercial Awareness
Negotiation Skills
Customer Relationship Management
Analytical Skills
Time Management
Collaboration and Influencing
Sales Forecasting
Trade Investment Management
Proficiency in Excel
Proficiency in PowerPoint
Experience with Data Management Tools (e.g., Tableau)
Strong Communication Skills
Flexibility and Adaptability
Strategic Planning
Results-Driven Mindset

Some tips for your application 🫡

Tailor Your CV: Make sure your CV highlights relevant experience in FMCG sales, particularly in wholesale. Emphasize your achievements in driving results and managing customer relationships.

Craft a Compelling Cover Letter: In your cover letter, express your passion for the role and the company. Discuss how your skills align with the responsibilities listed, such as building Joint Business Plans and executing contact strategies.

Showcase Analytical Skills: Since the role requires strong analytical skills, mention specific examples where you've utilized data analysis to drive business decisions or improve sales performance.

Highlight Collaboration Experience: Demonstrate your ability to collaborate and influence by providing examples of successful partnerships you've built, both internally and externally, that led to positive outcomes.

How to prepare for a job interview at Tropicana Brands Group

✨Know Your Numbers

As a Wholesale National Account Manager, you need to demonstrate a strong grasp of sales metrics and performance indicators. Be prepared to discuss your past results and how you've driven growth in previous roles. Show that you know the numbers cold!

✨Demonstrate Commercial Awareness

Highlight your understanding of the wholesale landscape and how your decisions impact both customers and the company. Prepare examples of successful negotiations where you created win/win/win scenarios for all parties involved.

✨Showcase Your Relationship-Building Skills

This role requires excellent collaboration and influencing skills. Be ready to share specific instances where you've built strong relationships with customers or internal teams, and how those relationships led to successful outcomes.

✨Prepare for Flexibility and Adaptability

The job description emphasizes the need for flexibility. Think of examples from your past where you've adapted to changing business needs or taken on additional responsibilities to support your team. This will show that you're ready to meet the dynamic demands of the role.

Wholesale National Account Manager
Tropicana Brands Group
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