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For Companies At a Glance
- Tasks: Lead digital marketing strategy and optimise performance across various channels.
- Company: Award-winning EdTech company transforming lives through technology education.
- Benefits: Competitive salary, stock options, fully remote work, and high autonomy.
- Why this job: Shape the future of marketing in a mission-driven company making a real impact.
- Qualifications: Expertise in paid advertising, team leadership, and strong analytical skills.
- Other info: Join a dynamic team with opportunities for creative growth experiments.
The predicted salary is between 36000 - 60000 £ per year.
TripleTen is an award-winning online school among technology bootcamps. Our mission is to help people change their lives and succeed in technology. We offer flexibility in studies, career mentoring, resume and portfolio preparation, and we guarantee employment after the course. Our employability rate among graduates is 87% across our Web Development, Quality Assurance (QA), Data Analytics, and Data Science programs. TripleTen LATAM is among the Top 3 EdTech companies in LATAM and are on track to become the regional leader. We’re recognized as absolute leaders in paid advertising performance within the EdTech space in LATAM.
Now we’re looking for a Chief Marketing Officer who will help us maintain sustainable growth while reducing CAC — by strengthening our performance marketing and influencer channels, and launching new acquisition streams such as SEO and Partnerships.
What you will do:
- Drive strategy and optimization for paid advertising channels (Facebook, Google, TikTok, YouTube)
- Scale influencer marketing operations and creator partnerships systematically
- Launch and grow SEO and Partnership Marketing as new acquisition channels
- Establish advanced attribution models and performance measurement frameworks
- Optimize marketing spend allocation across channels using data-driven decision making
- Manage and develop specialists across User Acquisition, Influencer Marketing, SEO, Analytics, and Partnership Development
- Build operational excellence through systematic planning, execution tracking, and team retrospectives
- Collaborate with Head of Content Marketing on integrated campaigns and content-performance synergies
Requirements:
- Deep expertise in paid advertising across major platforms (Meta, Google, TikTok, YouTube) with a proven ROI optimization track record
- Experience launching and scaling new performance marketing channels — including SEO, Partnerships, and Influencer Marketing
- Strong analytical background with practical experience in multi-touch attribution, incrementality testing, and advanced performance measurement
- Team leadership experience — developing marketing specialists and driving measurable performance improvements
- Product-minded approach to marketing with a focus on user journey optimization and lifecycle metrics
- Experience working across international markets, ideally including LATAM
Bonus points for:
- EdTech or online education marketing experience with understanding of long conversion cycles
What we can offer you:
- Opportunity to lead and shape the entire digital marketing strategy for one of LATAM’s top EdTech companies
- High autonomy and ownership — full decision-making power over channel strategy, team structure, and budget allocation
- Fully remote collaboration
- Data-driven culture with transparent metrics, experimentation mindset, and quick feedback loops
- Room to launch new channels and creative growth experiments with measurable business impact
- Competitive compensation package
- Stock options available for outstanding candidates
- Mission-driven company changing thousands of people lives and careers every year!
Chief Marketing Officer employer: TripleTen
Contact Detail:
TripleTen Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Chief Marketing Officer
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect with potential colleagues on LinkedIn. The more people you know, the better your chances of landing that Chief Marketing Officer role.
✨Tip Number 2
Showcase your expertise! Create a portfolio or case studies highlighting your successes in performance marketing and team leadership. This will give us a clear picture of what you can bring to the table.
✨Tip Number 3
Prepare for interviews by researching TripleTen and our mission. Understand our approach to marketing and be ready to discuss how you can help us reduce CAC and drive sustainable growth.
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets noticed. Plus, it shows us you’re genuinely interested in being part of our mission-driven team.
We think you need these skills to ace Chief Marketing Officer
Some tips for your application 🫡
Show Your Passion for EdTech: When writing your application, let your enthusiasm for education technology shine through. We want to see how you can contribute to our mission of changing lives through learning, so share any relevant experiences or insights that connect you to our goals.
Tailor Your Application: Make sure to customise your CV and cover letter for the Chief Marketing Officer role. Highlight your experience with performance marketing and any specific achievements in paid advertising that align with what we’re looking for. This shows us you’ve done your homework!
Be Data-Driven: Since we value a data-driven culture, include metrics and results from your past marketing campaigns. Show us how your analytical skills have led to successful outcomes, especially in areas like ROI optimisation and channel performance.
Apply Through Our Website: We encourage you to submit your application directly through our website. It’s the best way for us to receive your details and ensures you’re considered for the role. Plus, it makes the whole process smoother for everyone involved!
How to prepare for a job interview at TripleTen
✨Know Your Numbers
As a Chief Marketing Officer, you'll need to demonstrate your analytical prowess. Brush up on key metrics related to paid advertising and performance marketing. Be ready to discuss specific campaigns you've optimised and the ROI you've achieved.
✨Showcase Your Leadership Style
Team leadership is crucial for this role. Prepare examples of how you've developed marketing specialists and driven performance improvements. Highlight your approach to fostering collaboration and innovation within your team.
✨Understand the EdTech Landscape
TripleTen is a leader in the EdTech space, so it's vital to show your understanding of the industry. Familiarise yourself with current trends, challenges, and opportunities in online education marketing, especially in LATAM.
✨Prepare for Strategic Discussions
You'll be expected to drive strategy and optimisation across various channels. Think about how you would approach launching new acquisition streams like SEO and Partnerships. Be ready to share your vision and how you'd implement it effectively.
