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- Tasks: Manage and optimise user acquisition campaigns for top mobile games.
- Company: Join Tripledot Studios, a leading independent mobile games company with over 25 million daily users.
- Benefits: Enjoy hybrid working, daily free lunch, and 25 days paid holiday plus remote work options.
- Why this job: Be part of a dynamic team driving global gaming success while learning from industry leaders.
- Qualifications: 2-3 years in user acquisition or performance marketing; data-driven and collaborative mindset required.
- Other info: Experience hands-on campaign management and creative strategy development in a fun, innovative environment.
The predicted salary is between 36000 - 60000 £ per year.
User Acquisition Manager
Department: Marketing
Employment Type: Permanent – Full Time
Location: London, UK
Reporting To: Ben Barta
Description
We are a multi-award-winning organisation, and following our recent acquisition announcement, we’re preparing to grow into a global 2,500+ strong team across 12 studios.
Our expanded portfolio is set to include some of the biggest titles in mobile gaming, collectively reaching top chart positions around the world and engaging over 25 million daily active users.
Tripledot’s guiding principle remains the same: when people love what they do, what they do will be loved by others.
We’re building a company we’re proud of – one filled with driven, incredibly smart & detail orientated people, who LOVE making games.
Our ambition is to become the most successful games company in the world, and we’re just getting started.
Take a look at our games: iOS Store + Google Play
Role Overview
We\’re looking for a smart, driven UA Manager to support the growth of our top-tier mobile games for one of our newly acquired studios. You’ll work alongside senior growth leaders and cross-functional teams to execute, test, and scale paid user acquisition campaigns. This role gives you hands-on experience managing budgets, developing creative strategies, and contributing to our overall marketing roadmap.
You’ll gain exposure to multiple genres—IAA, IAP, and Hybrid—and play a key role in building campaigns that reach millions of players around the world
Key Responsibilities
- Managing UA campaigns: Launch, monitor, and optimize paid campaigns across key ad networks. Own UA and creative strategy for some of the biggest games in the world
- Budget ownership: Take responsibility for large budgets, ROI performance, and spend allocation across a range of different marketing channels
- Creative testing: Collaborate with designers to test and iterate on creative concepts.
- Performance insights: Work with BI to uncover learnings, drive reporting, and identify new opportunities.
- Cross-team support: Partner with Product, UA leads, and Analytics on key initiatives and experiments.
Required Skills, Knowledge and Expertise
- Foundational experience: 2–3 years in user acquisition, performance marketing, or similar role.
- Collaborative mindset: Comfortable working across UA, Product, Analytics, and Creative teams.
- Data-driven approach: Experience making data driven decisions, testing hypothesis and processing large amounts of data to make clear decisions
- Hands-on UA knowledge: Familiarity with ad networks like Meta, Google, Applovin, Adjoe, Mistplay
- Growth curiosity: Always asking “what’s next?” and hungry to learn through experimentation.
- Detail-oriented: Comfortable optimizing campaigns, spotting changes or developments and troubleshooting technical issues.
- Proactive communicator: Brings structure, transparency, and energy to team interactions.
Working at Tripledot
- 25 days paid holiday in addition to bank holidays to relax and refresh throughout the year.
- Hybrid Working: We work in the office 3 days a week, Tuesdays and Wednesdays, and a third day of your choice.
- 20 days fully remote working: Work from anywhere in the world, 20 days of the year.
- Daily Free Lunch: In the office you get £12 every day to order from JustEat
- Regular company events and rewards: quarterly on-site and off-site events that celebrate cultural events, our achievements and our team spirit.
- Employee Assistance Program: Anytime you need it, tap into confidential, caring support with our Employee Assistance Program, always here to lend an ear and a helping hand.
- Family Forming Support: Receive vital support on your family forming/ fertility journey with our support program [subject to policy]
- Life Assurance & Group Income Cover: Financial protection for you and your loved ones.
- Continuous Professional Development
- Private Medical Cover & Health Cash Plan
- Dental Cover
- Cycle to Work Scheme
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User Acquisition Manager employer: Tripledot Studios Limited
Contact Detail:
Tripledot Studios Limited Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land User Acquisition Manager
✨Tip Number 1
Familiarise yourself with the latest trends in user acquisition and performance marketing. Follow industry leaders on social media and engage with their content to stay updated on best practices and innovative strategies.
✨Tip Number 2
Network with professionals in the gaming and marketing sectors. Attend industry events, webinars, or local meetups to connect with potential colleagues and learn about opportunities at Tripledot Studios.
✨Tip Number 3
Gain hands-on experience with ad networks like Meta and Google. Consider running small-scale campaigns or projects to demonstrate your ability to manage budgets and optimise performance effectively.
✨Tip Number 4
Prepare to discuss your data-driven decision-making process in interviews. Be ready to share examples of how you've used analytics to inform your strategies and improve campaign outcomes.
We think you need these skills to ace User Acquisition Manager
Some tips for your application 🫡
Understand the Role: Before applying, make sure to thoroughly read the job description for the User Acquisition Manager position. Understand the key responsibilities and required skills, so you can tailor your application accordingly.
Tailor Your CV: Customise your CV to highlight relevant experience in user acquisition and performance marketing. Use specific examples that demonstrate your success in managing campaigns and working with data-driven strategies.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for mobile gaming and your understanding of the industry. Mention how your skills align with Tripledot Studios' goals and how you can contribute to their growth.
Showcase Your Data Skills: In your application, emphasise your experience with data analysis and decision-making. Provide examples of how you've used data to optimise campaigns or improve ROI in previous roles.
How to prepare for a job interview at Tripledot Studios Limited
✨Know Your Numbers
As a User Acquisition Manager, you'll be expected to handle large budgets and ROI performance. Brush up on your metrics and be ready to discuss how you've optimised campaigns in the past using data-driven decisions.
✨Showcase Your Creativity
This role involves collaborating with designers to test creative concepts. Prepare examples of successful campaigns you've worked on, highlighting your creative strategies and how they contributed to user acquisition.
✨Understand the Industry Landscape
Familiarise yourself with the mobile gaming industry and Tripledot's portfolio. Be prepared to discuss current trends in user acquisition and how you can apply them to their games.
✨Demonstrate Collaboration Skills
You'll be working closely with various teams, so it's crucial to show that you're a team player. Share experiences where you've successfully collaborated across departments to achieve common goals.
